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Kalei ApS

CVR: 37746819

Growing 47% p.a.Small companyWell-established (10 yrs)Breakeven

Secondary names: Pureday Beauty Aps

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Kalei ApS shows a mixed financial health profile, with revenues steadily increasing from 1,496,352 DKK in 2022 to 2,803,405 DKK in 2025. However, profitability remains a concern, as the company has only reported marginal profits, peaking at 4,803 DKK in 2024, while consistently maintaining negative equity, which reached -504,656 DKK in 2025. The upward revenue trend indicates potential growth in the cosmetics and perfume wholesale market, yet the persistent negative equity and low profit margins highlight significant financial vulnerabilities. Overall, while Kalei ApS is expanding its revenue base, its financial stability is jeopardized by ongoing equity losses and limited profitability.

AI-generated summary

Overview

Company type
APS
Anpartsselskab
Address
Rørsangervej 10, 3460 Birkerød
RUDERSDAL
3460 Birkerød
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Founded
25.5.2016

Details

Industry
Engroshandel med parfumerivarer og kosmetik
Code: 464500
Secondary industries
Detailhandel med kosmetikvarer og toiletartikler (477500)
Capital
50.000 kr.

Contact

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Purpose

Selskabets formål er at drive virksomhed med handel og rådgivning, samt enhver i forbindelse hermed stående virksomhed.

Location

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Financials

Financial trend

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YearRevenueProfit/LossTotal AssetsEquityEmployeesReport
20252.8 mio.1 t.2.2 mio.-505 t.0

Industry Benchmarks

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Compared to 274 companies in Engroshandel med parfumerivarer og kosmetik

Revenue
Company2.8 mio.
Industry median1.6 mio.
78% above
Profit margin
Company0.0%
Industry median25.0%
603.1x below
Employees
Company0
Industry median6
100% below
Equity ratio
Company-23.4%
Industry median54.0%
100% below

Comparison is based on industry median values

Ownership

Owners
Kalei Holding ApS
CVR: 37746363
100%
Kalei ApS
CVR: 37746819

Management

Directors

André Jacobsen(ADM. DIR.)

Founders

Kalei Holding ApS

Production units (1)

Kalei ApS
P-no: 1021449748
Rørsangervej 10, 3460, Birkerød
Engroshandel med parfumerivarer og kosmetik

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History

0 events (+3)
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