Owners, management and financials
CVR: 80924119
Secondary names: PEROLIN A/S, SVEN ULSROD MADSEN A/S
Previous names: SVEND ULSROD MADSEN ApS, SVEND ULSROD MADSEN A/S, SVEN ULSROD MADSEN A/S
DKK 4,140,671
Gross profit
Net result: DKK 126,109
GREGERS BISGAARD HOLDING ApS (100%)
CVR · view owners
Gregers Ulsrod Bisgaard
Board: Solveig Bisgaard (chair) and 2 members
CVR · view management
Active
Founded 15 May 1977
CVR · view overview
10 employees
CVR · 2026
Owner registered: GREGERS BISGAARD HOLDING ApS
CVR · 30/04/2021
View the full event history
SIMI A/S is a Danish company of the type Aktieselskab based in Farum, founded in 1977. The company is registered under the industry Engroshandel med rengøringsmidler. The company was previously named SVEN ULSROD MADSEN A/S and SVEND ULSROD MADSEN A/S. The management consists of Gregers Ulsrod Bisgaard. The board consists of Solveig Bisgaard (chair), Anne Bisgaard and Gregers Ulsrod Bisgaard. The company is owned by GREGERS BISGAARD HOLDING ApS. The company has 10 employees (2026). In 2025, the company reported a gross profit of DKK 4,140,671 and a net result of DKK 126,109 compared with DKK 50,148 the year before. Equity in the 2025 report amounted to DKK 1,616,638.
Source: annual report 2025, Danish Business Authority
The financial health of SIMI A/S appears stable, with a consistent gross profit trend over the past few years, peaking at 4,856,609 DKK in 2021 and maintaining around 4 million DKK since then. Profitability has shown improvement, increasing from 15,652 DKK in 2022 to 126,109 DKK in 2025, indicating a positive trajectory. The company's equity has grown from 1,359,366 DKK in 2022 to 1,616,638 DKK in 2025, reflecting a solid equity position. However, the lack of disclosed revenue figures raises concerns about transparency and overall market position within the cleaning supplies wholesale industry.
AI-generated summary · Generated 16/08/2026
Selskabets formål er at drive handel, fabrikation, investeringsvirksomhed samt hermed beslægtet virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/07/2024 – 30/06/2025 | 4.1M | 126K | 6.4M | 1.6M | 9 | |
| 202401/07/2023 – 30/06/2024 | 4M | 50K | 6.6M | 1.5M | 9 | |
| 202301/07/2022 – 30/06/2023 | 4.1M | 81K | 6.4M | 1.4M | 8 | |
| 202201/07/2021 – 30/06/2022 | 3.5M | 16K | 5.1M | 1.4M | 7 | |
| 202101/07/2020 – 30/06/2021 | 4.9M | 1.2M | 6M | 1.9M | 7 | |
| 202001/07/2019 – 30/06/2020 | 3.6M | 281K | 4.2M | 860K | 8 | |
| 201901/07/2018 – 30/06/2019 | 3.7M | 75K | 4.8M | 654K | 11 | |
| 201801/07/2017 – 30/06/2018 | 4.1M | 198K | 6.6M | 759K | 10 | |
| 201701/07/2016 – 30/06/2017 | 3.9M | 4K | 7M | 561K | 10 | |
| 201601/07/2015 – 30/06/2016 | 3.9M | 62K | 6.5M | 647K | 10 | |
| 201501/07/2014 – 30/06/2015 | 3.8M | 30K | 5.5M | 675K | 10 | |
| 201401/07/2013 – 30/06/2014 | 3.8M | 97K | 5.8M | 736K | 9 | |
| 201301/07/2012 – 30/06/2013 | 3.8M | 141K | 5.5M | 759K | 9 |
Compared to 139 companies in Engroshandel med rengøringsmidler
Comparison is based on industry median values
Screen owners and management against the Danish FSA's official PEP lists
1 public tender won
Sources: TED (the EU tender database) and udbud.dk
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Try company screeningThe CVR number of SIMI A/S is 80924119.
SIMI A/S is owned by GREGERS BISGAARD HOLDING ApS.
The management of SIMI A/S consists of Gregers Ulsrod Bisgaard.
The board of SIMI A/S consists of Solveig Bisgaard, Anne Bisgaard and Gregers Ulsrod Bisgaard, with Solveig Bisgaard as chair.
In 2025, SIMI A/S reported a gross profit of DKK 4,140,671.
SIMI A/S had 10 employees in 2026 according to the Danish CVR register.
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SIMI A/S has won the tender "50.96 Bleer (2026) genudbud 3" issued by Staten og Kommunernes Indkøbsservice A/S worth 1,800,000,000 DKK.
SIMI A/S has published its annual report for 2025. Gross profit came to DKK 4,140,671, and the net result was DKK 126,109.
As of November 3, 2025, Anne Bisgaard has joined the board of directors of SIMI A/S.
SIMI A/S has published its annual report for 2024. Gross profit came to DKK 4,013,854, and the net result was DKK 50,148.
SIMI A/S has published its annual report for 2023. Gross profit came to DKK 4,117,333, and the net result was DKK 81,016.
As of March 13, 2023, Sven Ulsrod Madsen has left the board of directors of SIMI A/S.
SIMI A/S has published its annual report for 2022. Gross profit came to DKK 3,474,063, and the net result was DKK 15,652.
SIMI A/S has published its annual report for 2021. Gross profit came to DKK 4,856,609, and the net result was DKK 1,213,374.
As of April 30, 2021, GREGERS BISGAARD HOLDING ApS is registered as an owner of SIMI A/S with an ownership share of 100%.
SIMI A/S has published its annual report for 2020. Gross profit came to DKK 3,630,743, and the net result was DKK 281,348.
SIMI A/S has published its annual report for 2019. Gross profit came to DKK 3,690,984, and the net result was DKK 74,985.
SIMI A/S has published its annual report for 2018. Gross profit came to DKK 4,122,580, and the net result was DKK 197,820.
SIMI A/S has published its annual report for 2017. Gross profit came to DKK 3,945,010, and the net result was DKK 3,994.
SIMI A/S has published its annual report for 2016. Gross profit came to DKK 3,880,592, and the net result was DKK 61,811.
SIMI A/S has published its annual report for 2015. Gross profit came to DKK 3,810,138, and the net result was DKK 29,739.
As of December 1, 2015, Gregers Ulsrod Bisgaard is registered as adm. dir. of SIMI A/S.
As of November 30, 2015, Sven Ulsrod Madsen has stepped down as director of SIMI A/S.
SIMI A/S has published its annual report for 2014. Gross profit came to DKK 3,773,391, and the net result was DKK 96,650.
As of November 26, 2014, REDMARK, GODKENDT REVISIONSPARTNERSELSKAB has been appointed auditor of SIMI A/S.
As of November 26, 2014, ANKJÆR-JENSEN, STATSAUTORISEREDE REVISORER A/S has stepped down as auditor of SIMI A/S.
SIMI A/S has published its annual report for 2013. Gross profit came to DKK 3,802,960, and the net result was DKK 141,283.
As of January 6, 2012, ANKJÆR-JENSEN, STATSAUTORISEREDE REVISORER A/S has been appointed auditor of SIMI A/S.
As of January 6, 2012, A/S PSE 17 NR. 1056 has stepped down as auditor of SIMI A/S.
As of November 25, 2003, Gregers Ulsrod Bisgaard has joined the board of directors of SIMI A/S.
As of November 25, 2003, Henry Pedersen has left the board of directors of SIMI A/S.
On November 25, 2003, the company changed its name from SVEN ULSROD MADSEN A/S to SIMI A/S.
As of January 6, 1999, A/S PSE 17 NR. 1056 has been appointed auditor of SIMI A/S.
As of January 6, 1999, A/S PSE 17 NR. 1056 has stepped down as auditor of SIMI A/S.
On February 14, 1995, the company changed its name from SVEND ULSROD MADSEN A/S to SVEN ULSROD MADSEN A/S.
As of May 2, 1989, REDMARK, GODKENDT REVISIONSPARTNERSELSKAB has stepped down as auditor of SIMI A/S.
On January 19, 1988, the company changed its name from SVEND ULSROD MADSEN ApS to SVEND ULSROD MADSEN A/S.
As of May 15, 1977, A/S PSE 17 NR. 1056 has been appointed auditor of SIMI A/S.
As of May 15, 1977, REDMARK, GODKENDT REVISIONSPARTNERSELSKAB has been appointed auditor of SIMI A/S.
As of May 15, 1977, Henry Pedersen has joined the board of directors of SIMI A/S.
As of May 15, 1977, Sven Ulsrod Madsen has joined the board of directors of SIMI A/S.
As of May 15, 1977, Solveig Bisgaard has joined the board of directors of SIMI A/S.
As of May 15, 1977, Sven Ulsrod Madsen is registered as director of SIMI A/S.
SIMI A/S was founded on May 15, 1977.
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