Owners, management and financials
CVR: 42985724
Secondary names: By Livi Jewellery ApS, Livi dk ApS, Livi Shop ApS
Previous names: VIEVIE ApS
DKK 3,521,247
Gross profit
Net result: DKK 2,006,617
Vivi's Holding ApS (50-66,65%), LMD Holding ApS (50-66,65%)
CVR · view owners
Lisa Maria Dinh, Vivian Kha Pham
CVR · view management
Active
Founded 12 January 2022
CVR · view overview
1 employee
Annual report 2025 · average
Owner registered: Vivi's Holding ApS
CVR · 14/02/2025
View the full event history
By Livi ApS is a Danish company of the type Anpartsselskab based in Aarhus N, founded in 2022. The company is registered under the industry Detailhandel med ure og smykker. The company was previously named VIEVIE ApS. The management consists of Lisa Maria Dinh and Vivian Kha Pham. The company is owned by Vivi's Holding ApS and LMD Holding ApS. According to the 2025 annual report, the company had an average of 1 employee. In 2025, the company reported a gross profit of DKK 3,521,247 and a net result of DKK 2,006,617 compared with DKK 4,543,443 the year before. Equity in the 2025 report amounted to DKK 5,302,914.
Source: annual report 2025, Danish Business Authority
The financial health of By Livi ApS appears strong, with a notable upward trajectory in profitability since its inception. In 2025, the company reported a gross profit of 3,521,247 DKK and a profit of 2,006,617 DKK, marking significant growth from 2024's gross profit of 6,583,527 DKK and profit of 4,543,443 DKK. Despite fluctuating gross profits, the overall trend indicates increasing profitability and a solid equity position of 5,302,914 DKK in 2025, suggesting effective management of resources. However, the absence of disclosed revenue figures raises concerns about transparency and market position within the jewelry and watch retail industry.
AI-generated summary · Generated 13/08/2026
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 3.5 mio. | 2 mio. | 7.3 mio. | 5.3 mio. | 1 | |
| 202401/01/2024 – 31/12/2024 | 6.6 mio. | 4.5 mio. | 8.9 mio. | 5.3 mio. | 2 | |
| 202301/01/2023 – 31/12/2023 | 1.2 mio. | 737 t. | 1.5 mio. | 875 t. | 1 | |
| 202212/01/2022 – 31/12/2022 | 125 t. | 97 t. | 222 t. | 137 t. | - |
Compared to 440 companies in Detailhandel med ure og smykker
Comparison is based on industry median values
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Try company screeningThe CVR number of By Livi ApS is 42985724.
By Livi ApS is owned by Vivi's Holding ApS and LMD Holding ApS.
The management of By Livi ApS consists of Lisa Maria Dinh and Vivian Kha Pham.
In 2025, By Livi ApS reported a gross profit of DKK 3,521,247.
By Livi ApS had an average of 1 employee in the 2025 financial year according to the annual report.
By Livi ApS was founded on 12 January 2022.
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By Livi ApS has published its annual report for 2025. Gross profit came to DKK 3,521,247, and the net result was DKK 2,006,617.
Contact info changed: new phone: 61656524, new email: [email protected] (May 23, 2026).
Address changed to Jens Olsens Vej 9, 8200 Aarhus N (May 18, 2026).
Contact info changed: new phone: 61656524, new email: [email protected] (May 18, 2026).
As of February 14, 2025, Vivi's Holding ApS is registered as an owner of By Livi ApS with an ownership share of 50%.
As of February 14, 2025, LMD Holding ApS is registered as an owner of By Livi ApS with an ownership share of 50%.
By Livi ApS has published its annual report for 2024. Gross profit came to DKK 6,583,527, and the net result was DKK 4,543,443.
By Livi ApS has published its annual report for 2023. Gross profit came to DKK 1,190,166, and the net result was DKK 737,363.
By Livi ApS has published its annual report for 2022. Gross profit came to DKK 124,976, and the net result was DKK 97,490.
On January 26, 2022, the company changed its name from VIEVIE ApS to By Livi ApS.
As of January 12, 2022, Vivian Kha Pham is registered as director of By Livi ApS.
As of January 12, 2022, Lisa Maria Dinh is registered as adm. dir. of By Livi ApS.
By Livi ApS was founded on January 12, 2022.
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