Selskabets formål er levere publikumsmåling for alle medietyper: fjernsyn, online, digital, mobil, print, audio, out-of-home og biografer, såvel som målinger af reklamemæssige og kreative udgifter.
| Year | Revenue | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 2024 | 49.8 mio. | 164 t. | 31.5 mio. | 3.8 mio. | 37 | |
CVR: 41235292
Julie Miriam Dürrler joined as director
Cecilie Westh Knudsen left as director
Compared to 98 companies in Markedsanalyse og offentlig meningsmåling
Comparison is based on industry median values
Nielsen Media Denmark ApS shows a mixed financial health profile, with a notable decline in revenue from 2023 to 2024, dropping from 56.9 million DKK to 49.8 million DKK, while profit significantly decreased from 3.8 million DKK to just 164,205 DKK. Despite a positive trajectory in equity over the past few years, increasing from -2.2 million DKK in 2020 to 3.8 million DKK in 2024, the recent profit drop raises concerns about operational efficiency and margin stability. The company has transitioned from negative equity to a positive position, indicating improved financial management, but the declining revenue trend may signal challenges in maintaining market share within the competitive market analysis and public opinion polling industry. Overall, while there are strengths in equity recovery, the recent profit decline and revenue drop warrant close monitoring.
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