Owners, management and financials
CVR: 36717084
Secondary names: Safemode ApS, Sport Direct Aabenraa ApS
DKK 113,871
Gross profit
Net result: DKK -285,299
SDL TØNDER ApS (100%)
CVR · view owners
Erik Thaysen
Board: 1 member
CVR · view management
Active
Founded 20 April 2015
CVR · view overview
8 employees
CVR · 2018
Owner registered: SDL TØNDER ApS
CVR · 28/11/2019
View the full event history
Sport og Promotion ApS is a Danish company of the type Anpartsselskab based in Aabenraa, founded in 2015. The company is registered under the industry Detailhandel med sports- og fritidsudstyr. The management consists of Erik Thaysen. The board consists of Erik Thaysen. The company is owned by SDL TØNDER ApS. The company has 8 employees (2018). In 2025, the company reported a gross profit of DKK 113,871 and a net result of DKK -285,299 compared with DKK -1,899,933 the year before. Equity in the 2025 report amounted to DKK 603,486.
Selskabets formål er at drive virksomhed ved salg af sportsbeklædning og hermed efter bestyrelsens beslutning forbundne aktiviteter
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 114 t. | -285 t. | 1.8 mio. | 603 t. | 1 | |
| 202401/01/2024 – 31/12/2024 | -207 t. | -1.9 mio. | 2.1 mio. | -5 mio. | 1 | |
| 202301/01/2023 – 31/12/2023 | 144 t. | -507 t. | 3.7 mio. | -3.1 mio. | 1 | |
| 202201/01/2022 – 31/12/2022 | 97 t. | -606 t. | 3.8 mio. | -2.6 mio. | 2 | |
| 202101/01/2021 – 31/12/2021 | 906 t. | 139 t. | 4 mio. | -1.9 mio. | 1 | |
| 202001/01/2020 – 31/12/2020 | 468 t. | -1.6 mio. | 3 mio. | -2.1 mio. | 3 | |
| 201901/01/2019 – 31/12/2019 | -140 t. | -1.2 mio. | 3.3 mio. | -524 t. | 3 | |
| 201801/01/2018 – 31/12/2018 | 88 t. | -789 t. | 4.7 mio. | 635 t. | 3 | |
| 201701/01/2017 – 31/12/2017 | 189 t. | -570 t. | 2.5 mio. | 1.4 mio. | 2 | |
| 201601/01/2016 – 31/12/2016 | 417 t. | 24 t. | 1.8 mio. | -8 t. | 1 |
Compared to 677 companies in Detailhandel med sports- og fritidsudstyr
Comparison is based on industry median values
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Try company screeningThe CVR number of Sport og Promotion ApS is 36717084.
Sport og Promotion ApS is owned by SDL TØNDER ApS.
The management of Sport og Promotion ApS consists of Erik Thaysen.
The board of Sport og Promotion ApS consists of Erik Thaysen.
In 2025, Sport og Promotion ApS reported a gross profit of DKK 113,871.
Sport og Promotion ApS had 8 employees in 2018 according to the Danish CVR register.
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Sport og Promotion ApS has published its annual report for 2025. Gross profit came to DKK 113,871, and the net result was DKK -285,299.
Sport og Promotion ApS has published its annual report for 2024. Gross profit came to DKK -207,016, and the net result was DKK -1,899,933.
Sport og Promotion ApS has published its annual report for 2023. Gross profit came to DKK 143,521, and the net result was DKK -507,250.
As of July 5, 2024, PIST INVEST A/S has stepped down as auditor of Sport og Promotion ApS.
Sport og Promotion ApS has published its annual report for 2022. Gross profit came to DKK 97,470, and the net result was DKK -605,710.
As of July 13, 2023, PIST INVEST A/S has been appointed auditor of Sport og Promotion ApS.
As of July 13, 2023, Fischer 2022 ApS has stepped down as auditor of Sport og Promotion ApS.
Sport og Promotion ApS has published its annual report for 2021. Gross profit came to DKK 906,194, and the net result was DKK 138,956.
Sport og Promotion ApS has published its annual report for 2020. Gross profit came to DKK 468,350, and the net result was DKK -1,563,505.
Sport og Promotion ApS has published its annual report for 2019. Gross profit came to DKK -140,479, and the net result was DKK -1,159,364.
As of November 28, 2019, Frank Waller has left the board of directors of Sport og Promotion ApS.
As of November 28, 2019, SDL TØNDER ApS is registered as an owner of Sport og Promotion ApS with an ownership share of 100%.
Sport og Promotion ApS has published its annual report for 2018. Gross profit came to DKK 88,020, and the net result was DKK -789,146.
Sport og Promotion ApS has published its annual report for 2017. Gross profit came to DKK 189,409, and the net result was DKK -569,615.
As of December 31, 2017, Fischer 2022 ApS has been appointed auditor of Sport og Promotion ApS.
As of December 31, 2017, F2 Invest ApS has stepped down as auditor of Sport og Promotion ApS.
Sport og Promotion ApS has published its annual report for 2016. Gross profit came to DKK 417,205, and the net result was DKK 23,957.
Sport og Promotion ApS has published its interim report for the period April 20, 2015 – December 31, 2015.
As of November 20, 2015, Frank Waller has joined the board of directors of Sport og Promotion ApS.
As of November 20, 2015, Michael Møller has left the board of directors of Sport og Promotion ApS.
As of November 20, 2015, Erik Thaysen is registered as director of Sport og Promotion ApS.
As of November 20, 2015, Michael Møller has stepped down as director of Sport og Promotion ApS.
As of April 20, 2015, F2 Invest ApS has been appointed auditor of Sport og Promotion ApS.
As of April 20, 2015, Michael Møller has joined the board of directors of Sport og Promotion ApS.
As of April 20, 2015, Erik Thaysen has joined the board of directors of Sport og Promotion ApS.
As of April 20, 2015, Michael Møller is registered as director of Sport og Promotion ApS.
Sport og Promotion ApS was founded on April 20, 2015.
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