Owners, management and financials
CVR: 34484139
Previous names: CONCEPT:CPH ApS
DKK 15,847,860
Gross profit
Net result: DKK 193,157
FREEWAY HOLDING ApS (33,33-49,99%), 1STMOVERS ApS (50-66,65%)
CVR · view owners
Jens Holm Rahbek
CVR · view management
Active
Founded 27 April 2012
CVR · view overview
20 employees
CVR · 2026
Name registered: Concept X ApS
CVR · 12/05/2023
View the full event history
Concept X ApS is a Danish company of the type Anpartsselskab based in København K, founded in 2012. The company is registered under the industry Indrykning af reklamer i medier. The company was previously named CONCEPT:CPH ApS. The management consists of Jens Holm Rahbek. The company is owned by FREEWAY HOLDING ApS and 1STMOVERS ApS. The company has 20 employees (2026). In 2025, the company reported a gross profit of DKK 15,847,860 and a net result of DKK 193,157 compared with DKK 1,316,012 the year before. Equity in the 2025 report amounted to DKK 24,794,617.
Source: annual report 2025, Danish Business Authority
Concept X ApS demonstrates a fluctuating financial trajectory, with gross profit peaking at 21.68 million DKK in 2023, followed by a decline to 15.85 million DKK in 2025. Profitability has been inconsistent, with a notable profit of 36.1 million DKK in 2022, but a loss of 213,774 DKK in 2023 and a modest profit of 193,157 DKK in 2025. The company's equity has decreased from 41.94 million DKK in 2022 to 24.79 million DKK in 2025, indicating potential concerns regarding financial stability. Despite these challenges, the company maintains a significant presence in the media advertising sector, though its profitability and equity trends warrant close monitoring.
AI-generated summary · Generated 13/08/2026
Selskabets formål er salg af bannerreklamer og dertil relateret virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 15.8 mio. | 193 t. | 51.4 mio. | 24.8 mio. | 25 | |
| 202401/01/2024 – 31/12/2024 | 17.3 mio. | 1.3 mio. | 70.9 mio. | 32 mio. | 23 | |
| 202301/01/2023 – 31/12/2023 | 21.7 mio. | -214 t. | 60.8 mio. | 35.7 mio. | 15 | |
| 202201/01/2022 – 31/12/2022 | 17 mio. | 36.1 mio. | 65.8 mio. | 41.9 mio. | 23 | |
| 202101/01/2021 – 31/12/2021 | 11.1 mio. | 1.4 mio. | 36.5 mio. | 7 mio. | 15 | |
| 202001/01/2020 – 31/12/2020 | 9.7 mio. | 5.7 mio. | 30.6 mio. | 8.1 mio. | 10 | |
| 201901/01/2019 – 31/12/2019 | 8.2 mio. | 1 mio. | 19.5 mio. | 2.5 mio. | 9 | |
| 201801/01/2018 – 31/12/2018 | 7 mio. | 2.1 mio. | 19.8 mio. | 3.4 mio. | - | |
| 201701/01/2017 – 31/12/2017 | 7.1 mio. | 1.7 mio. | 13.5 mio. | 2.5 mio. | - | |
| 201601/01/2016 – 31/12/2016 | 7 mio. | 2.4 mio. | 14.8 mio. | 2.6 mio. | - | |
| 201501/01/2015 – 31/12/2015 | 5.6 mio. | 2.1 mio. | 10.8 mio. | 2.2 mio. | - | |
| 201401/01/2014 – 31/12/2014 | 4.7 mio. | 2.7 mio. | 8.8 mio. | 2.8 mio. | - | |
| 201301/01/2013 – 31/12/2013 | 1.7 mio. | 751 t. | - | 845 t. | - |
Compared to 99 companies in Indrykning af reklamer i medier
Comparison is based on industry median values
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Try company screeningThe CVR number of Concept X ApS is 34484139.
Concept X ApS is owned by FREEWAY HOLDING ApS and 1STMOVERS ApS.
The management of Concept X ApS consists of Jens Holm Rahbek.
In 2025, Concept X ApS reported a gross profit of DKK 15,847,860.
Concept X ApS had 20 employees in 2026 according to the Danish CVR register.
Concept X ApS was founded on 27 April 2012.
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Concept X ApS has published its annual report for 2025. Gross profit came to DKK 15,847,860, and the net result was DKK 193,157.
Concept X ApS has published its annual report for 2024. Gross profit came to DKK 17,331,660, and the net result was DKK 1,316,012.
Concept X ApS has published its annual report for 2023. Gross profit came to DKK 21,682,179, and the net result was DKK -213,774.
Concept X ApS has published its annual report for 2022. Gross profit came to DKK 16,950,735, and the net result was DKK 36,103,037.
On May 12, 2023, the company changed its name from CONCEPT:CPH ApS to Concept X ApS.
Concept X ApS has published its annual report for 2021. Gross profit came to DKK 11,051,233, and the net result was DKK 1,403,367.
Concept X ApS has published its annual report for 2020. Gross profit came to DKK 9,711,691, and the net result was DKK 5,735,548.
As of October 21, 2020, Grant Thornton, Godkendt Revisionspartnerselskab has been appointed auditor of Concept X ApS.
As of October 21, 2020, inforevision statsautoriseret revisionsaktieselskab has stepped down as auditor of Concept X ApS.
Concept X ApS has published its annual report for 2019. Gross profit came to DKK 8,231,213, and the net result was DKK 1,020,444.
Concept X ApS has published its annual report for 2018. Gross profit came to DKK 6,998,224, and the net result was DKK 2,117,437.
Concept X ApS has published its annual report for 2017. Gross profit came to DKK 7,120,899, and the net result was DKK 1,742,612.
Concept X ApS has published its annual report for 2016. Gross profit came to DKK 6,994,082, and the net result was DKK 2,422,856.
Concept X ApS has published its annual report for 2015. Gross profit came to DKK 5,608,279, and the net result was DKK 2,145,251.
As of September 8, 2015, inforevision statsautoriseret revisionsaktieselskab has been appointed auditor of Concept X ApS.
As of September 8, 2015, DANSK REVISION VIBORG REGISTRERET REVISIONSAKTIESELSKAB has stepped down as auditor of Concept X ApS.
Concept X ApS has published its annual report for 2014. Gross profit came to DKK 4,701,416, and the net result was DKK 2,669,566.
Concept X ApS has published its annual report for 2013. Gross profit came to DKK 1,720,674, and the net result was DKK 750,801.
Concept X ApS has published its interim report for the period April 27, 2012 to December 31, 2012.
As of September 5, 2012, FREEWAY HOLDING ApS is registered as an owner of Concept X ApS with an ownership share of 33%.
As of April 27, 2012, DANSK REVISION VIBORG REGISTRERET REVISIONSAKTIESELSKAB has been appointed auditor of Concept X ApS.
As of April 27, 2012, Jens Holm Rahbek is registered as director of Concept X ApS.
As of April 27, 2012, 1STMOVERS ApS is registered as an owner of Concept X ApS with an ownership share of 50%.
Concept X ApS was founded on April 27, 2012.
Uneven Bits ApS is an independent IT consultancy founded and operated by Klaus Byskov Pedersen. With deep expertise in software architecture and systems design, I help organizations build robust, scalable, and maintainable technical solutions. Whether you need strategic guidance on technology decisions, hands-on architecture work, or help navigating complex technical challenges, I bring focused expertise and a practical approach to every engagement.
Selskabets formål er IT- og kommunikationsvirksomhed samt virksomhed i øvrigt, der efter bestyrelsens skøn står i forbindelse hermed.
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
Selskabets formål er at udvikle, markedsføre, sælge og implementere software produkter til brug ved indkøbsstyring og dermed efter bestyrelsens skøn beslægtet virksomhed
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