Owners, management and financials
CVR: 29820929
DKK 4,265,370
Gross profit
Net result: DKK 371,587
LOTTE PAARUP HOLDING ApS (100%)
CVR · view owners
Lotte Paarup
CVR · view management
Active
Founded 29 June 2009
CVR · view overview
8 employees
CVR · 2018
Director registered: Lotte Paarup
CVR · 29/06/2009
View the full event history
DEN INTELLIGENTE KROP ApS is a Danish company of the type Anpartsselskab based in Herlev, founded in 2009. The company is registered under the industry Detailhandel med sports- og fritidsudstyr. The management consists of Lotte Paarup. The company is owned by LOTTE PAARUP HOLDING ApS. The company has 8 employees (2018). In 2025, the company reported a gross profit of DKK 4,265,370 and a net result of DKK 371,587 compared with DKK 532,396 the year before. Equity in the 2025 report amounted to DKK 5,705,429.
Source: annual report 2025, Danish Business Authority
The financial health of DEN INTELLIGENTE KROP ApS appears stable, with a consistent gross profit over the past five years, peaking at 4,712,912 DKK in 2021 and maintaining a gross profit of 4,265,370 DKK in 2025. Profitability has shown a slight decline from a high of 1,075,931 DKK in 2023 to 371,587 DKK in 2025, indicating potential challenges in maintaining margins. The company's equity has steadily increased, reaching 5,705,429 DKK in 2025, reflecting a strong capital position. However, the absence of disclosed revenue figures raises concerns about transparency and overall market positioning within the sports and leisure equipment retail sector.
AI-generated summary · Generated 13/08/2026
Selskabets formål er at drive internetbutik, træning, kursus- og foredragsvirksomhed samt hermed beslægtet virksomhed med udgangspunkt i teorien om den intelligente krop.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 4.3 mio. | 372 t. | 12.6 mio. | 5.7 mio. | 7 | |
| 202401/01/2024 – 31/12/2024 | 3.8 mio. | 532 t. | 9.6 mio. | 5.3 mio. | 7 | |
| 202301/01/2023 – 31/12/2023 | 4.3 mio. | 1.1 mio. | 8.5 mio. | 5.6 mio. | 7 | |
| 202201/01/2022 – 31/12/2022 | 4.6 mio. | 871 t. | 7.6 mio. | 4.5 mio. | 7 | |
| 202101/01/2021 – 31/12/2021 | 4.7 mio. | 888 t. | 5.9 mio. | 3.2 mio. | 7 | |
| 202001/01/2020 – 31/12/2020 | 4.4 mio. | 636 t. | 6.2 mio. | 2.3 mio. | 7 | |
| 201901/01/2019 – 31/12/2019 | 3.7 mio. | 259 t. | 7.3 mio. | 4.6 mio. | 7 | |
| 201801/01/2018 – 31/12/2018 | 3 mio. | -281 t. | 6.8 mio. | 4.5 mio. | 7 | |
| 201701/01/2017 – 31/12/2017 | 3 mio. | 17 t. | 7.1 mio. | 5 mio. | 6 | |
| 201601/01/2016 – 31/12/2016 | 3.2 mio. | 230 t. | 6.9 mio. | 5.1 mio. | - | |
| 201501/01/2015 – 31/12/2015 | 3.7 mio. | 782 t. | 6.9 mio. | 4.8 mio. | - | |
| 201401/01/2014 – 31/12/2014 | 3.3 mio. | 1 mio. | 6.4 mio. | 4.2 mio. | - | |
| 201301/01/2013 – 31/12/2013 | 2.2 mio. | 231 t. | 5 mio. | 3.3 mio. | - | |
| 201201/01/2012 – 31/12/2012 | 2.2 mio. | 699 t. | 4.5 mio. | 3.3 mio. | - |
Compared to 679 companies in Detailhandel med sports- og fritidsudstyr
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Try company screeningThe CVR number of DEN INTELLIGENTE KROP ApS is 29820929.
DEN INTELLIGENTE KROP ApS is owned by LOTTE PAARUP HOLDING ApS.
The management of DEN INTELLIGENTE KROP ApS consists of Lotte Paarup.
In 2025, DEN INTELLIGENTE KROP ApS reported a gross profit of DKK 4,265,370.
DEN INTELLIGENTE KROP ApS had 8 employees in 2018 according to the Danish CVR register.
DEN INTELLIGENTE KROP ApS was founded on 29 June 2009.
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DEN INTELLIGENTE KROP ApS has published its annual report for 2025. Gross profit came to DKK 4,265,370, and the net result was DKK 371,587.
DEN INTELLIGENTE KROP ApS has published its annual report for 2024. Gross profit came to DKK 3,834,113, and the net result was DKK 532,396.
DEN INTELLIGENTE KROP ApS has published its annual report for 2023. Gross profit came to DKK 4,292,922, and the net result was DKK 1,075,931.
DEN INTELLIGENTE KROP ApS has published its annual report for 2022. Gross profit came to DKK 4,619,925, and the net result was DKK 870,644.
DEN INTELLIGENTE KROP ApS has published its annual report for 2021. Gross profit came to DKK 4,712,912, and the net result was DKK 888,060.
DEN INTELLIGENTE KROP ApS has published its annual report for 2020. Gross profit came to DKK 4,370,366, and the net result was DKK 636,487.
DEN INTELLIGENTE KROP ApS has published its annual report for 2019. Gross profit came to DKK 3,748,560, and the net result was DKK 259,261.
DEN INTELLIGENTE KROP ApS has published its annual report for 2018. Gross profit came to DKK 3,049,156, and the net result was DKK -281,438.
DEN INTELLIGENTE KROP ApS has published its annual report for 2017. Gross profit came to DKK 3,012,636, and the net result was DKK 17,125.
DEN INTELLIGENTE KROP ApS has published its annual report for 2016. Gross profit came to DKK 3,167,333, and the net result was DKK 229,636.
DEN INTELLIGENTE KROP ApS has published its annual report for 2015. Gross profit came to DKK 3,698,201, and the net result was DKK 781,883.
DEN INTELLIGENTE KROP ApS has published its annual report for 2014. Gross profit came to DKK 3,289,913, and the net result was DKK 1,010,945.
DEN INTELLIGENTE KROP ApS has published its annual report for 2013. Gross profit came to DKK 2,199,218, and the net result was DKK 230,504.
DEN INTELLIGENTE KROP ApS has published its annual report for 2012. Gross profit came to DKK 2,183,801, and the net result was DKK 698,852.
As of July 1, 2012, ADDERE REVISION STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of DEN INTELLIGENTE KROP ApS.
As of July 1, 2012, REVISORGÅRDEN KØGE STATSAUTORISERET REVISIONSPARTNERSELSKAB UNDER STIFTELSE has stepped down as auditor of DEN INTELLIGENTE KROP ApS.
As of May 22, 2012, REVISORGÅRDEN KØGE STATSAUTORISERET REVISIONSPARTNERSELSKAB UNDER STIFTELSE has been appointed auditor of DEN INTELLIGENTE KROP ApS.
As of May 22, 2012, DET FYNSKE VINSELSKAB ApS has stepped down as auditor of DEN INTELLIGENTE KROP ApS.
As of June 1, 2011, DET FYNSKE VINSELSKAB ApS has been appointed auditor of DEN INTELLIGENTE KROP ApS.
As of June 1, 2011, GREENMATE ApS has stepped down as auditor of DEN INTELLIGENTE KROP ApS.
As of June 29, 2009, GREENMATE ApS has been appointed auditor of DEN INTELLIGENTE KROP ApS.
As of June 29, 2009, Lotte Paarup is registered as director of DEN INTELLIGENTE KROP ApS.
As of June 29, 2009, LOTTE PAARUP HOLDING ApS is registered as an owner of DEN INTELLIGENTE KROP ApS with an ownership share of 100%.
DEN INTELLIGENTE KROP ApS was founded on June 29, 2009.
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