Owners, management and financials
CVR: 29686769
Previous names: BOOK4BEAUTY ApS, BETTERNOW ApS, Charity Fundraising Company ApS
DKK 9,403,324
Gross profit
Net result: DKK 4,637,734
Autoholly ApS (5-9,99%), RAINMAKING ApS (33,33-49,99%)
2 more
CVR · view owners
Morten Bruun Kristensen, Morten Kalle
1 more in management
CVR · view management
Active
Founded 10 July 2006
CVR · view overview
11 employees
CVR · 2026
Owner registered: Autoholly ApS
CVR · 24/09/2025
View the full event history
Autoholly ApS is a Danish company of the type Anpartsselskab based in København K, founded in 2006. The company is registered under the industry Vejgodstransport. The company was previously named Charity Fundraising Company ApS and BETTERNOW ApS. The management consists of Morten Bruun Kristensen, Morten Kalle and Philip Morten Skov. The company's owners include Autoholly ApS, RAINMAKING ApS and Skov Strategies ApS. The company has 11 employees (2026). In 2025, the company reported a gross profit of DKK 9,403,324 and a net result of DKK 4,637,734 compared with DKK 589,972 the year before. Equity in the 2025 report amounted to DKK 2,268,492.
Source: annual report 2025, Danish Business Authority
Autoholly ApS has demonstrated a significant turnaround in financial health, achieving a gross profit of 9,403,324 DKK and a profit of 4,637,734 DKK in 2025, following several years of losses. The company faced declining performance from 2021 to 2023, with gross profits falling to -22,997 DKK in 2023, but has since rebounded strongly. Equity has also improved, rising to 2,268,492 DKK in 2025 from a low of 47,420 DKK in 2023, indicating a solid recovery. Despite the lack of disclosed revenue figures, the substantial increase in profitability and equity suggests a strong position within the road transport industry, although the previous years of negative margins raise concerns about sustainability.
AI-generated summary · Generated 13/08/2026
Virksomhedens formål er transport af biler.
Source: annual reports filed with the Danish Business Authority.
| Period | Revenue | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | - | 4.6 mio. | 9.4 mio. | 2.3 mio. | 4 | |
| 202401/01/2024 – 31/12/2024 | - | 590 t. | 3.6 mio. | 637 t. | 1 | |
| 202301/01/2023 – 31/12/2023 | 0 | -49 t. | 50 t. | 47 t. | - | |
| 202201/01/2022 – 31/12/2022 | 0 | -4 t. | 96 t. | 96 t. | - | |
| 202101/01/2021 – 31/12/2021 | 0 | -3 t. | 100 t. | 100 t. | - | |
| 202001/01/2020 – 31/12/2020 | 0 | -5 t. | 106 t. | 104 t. | - | |
| 201901/01/2019 – 31/12/2019 | - | 1.6 mio. | 112 t. | 109 t. | - | |
| 201801/01/2018 – 31/12/2018 | 0 | 63 t. | 118 t. | -1.5 mio. | - | |
| 201701/01/2017 – 31/12/2017 | - | -45 t. | 54 t. | -1.6 mio. | - | |
| 201601/01/2016 – 31/12/2016 | - | -63 t. | 83 t. | -1.5 mio. | - | |
| 201501/01/2015 – 31/12/2015 | - | -275 t. | 30 t. | -1.5 mio. | - | |
| 201401/01/2014 – 31/12/2014 | - | -82 t. | 221 t. | -1.2 mio. | - | |
| 201301/01/2013 – 31/12/2013 | - | 45 t. | 196 t. | -1.1 mio. | - | |
| 201201/01/2012 – 31/12/2012 | - | 6 t. | 125 t. | -1.2 mio. | - |
Compared to 2.104 companies in Vejgodstransport
Comparison is based on industry median values
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Try company screeningThe CVR number of Autoholly ApS is 29686769.
The owners of Autoholly ApS include Autoholly ApS, RAINMAKING ApS and Skov Strategies ApS.
The management of Autoholly ApS consists of Morten Bruun Kristensen, Morten Kalle and Philip Morten Skov.
In 2025, Autoholly ApS reported a gross profit of DKK 9,403,324.
Autoholly ApS had 11 employees in 2026 according to the Danish CVR register.
Autoholly ApS was founded on 10 July 2006.
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Autoholly ApS has published its annual report for 2025. Gross profit came to DKK 9,403,324, and the net result was DKK 4,637,734.
As of September 24, 2025, Autoholly ApS is registered as an owner of Autoholly ApS with an ownership share of 5%.
Autoholly ApS has published its annual report for 2024. Gross profit came to DKK 1,343,033, and the net result was DKK 589,972.
As of January 23, 2025, Philip Morten Skov is registered as director of Autoholly ApS.
As of January 23, 2025, Morten Kalle is registered as director of Autoholly ApS.
As of January 1, 2025, RAINMAKING ApS is registered as an owner of Autoholly ApS with an ownership share of 33%.
As of January 1, 2025, Skov Strategies ApS is registered as an owner of Autoholly ApS with an ownership share of 33%.
As of January 1, 2025, Kalle Invest ApS is registered as an owner of Autoholly ApS with an ownership share of 15%.
Autoholly ApS has published its annual report for 2023. Revenue came to DKK 0, and the net result was DKK -48,683.
On December 27, 2023, the company changed its name from Charity Fundraising Company ApS to Autoholly ApS.
Autoholly ApS has published its annual report for 2022. Revenue came to DKK 0, and the net result was DKK -4,200.
Autoholly ApS has published its annual report for 2021. Revenue came to DKK 0, and the net result was DKK -3,257.
Autoholly ApS has published its annual report for 2020. Revenue came to DKK 0, and the net result was DKK -5,426.
As of January 4, 2021, Morten Bruun Kristensen is registered as director of Autoholly ApS.
As of January 4, 2021, Martin Rønne Bjergegaard has stepped down as adm. dir. of Autoholly ApS.
Autoholly ApS has published its annual report for 2019. Gross profit came to DKK -6,119, and the net result was DKK 1,624,863.
Autoholly ApS has published its annual report for 2018. Revenue came to DKK 0, and the net result was DKK 62,781.
On August 27, 2018, the company changed its name from BETTERNOW ApS to Charity Fundraising Company ApS.
Autoholly ApS has published its annual report for 2017. Gross profit came to DKK -7,954, and the net result was DKK -44,559.
Autoholly ApS has published its annual report for 2016. Gross profit came to DKK -5,827, and the net result was DKK -62,975.
Autoholly ApS has published its annual report for 2015. Gross profit came to DKK -10,806, and the net result was DKK -274,786.
As of May 30, 2016, A/S PSE 17 NR. 1056 has stepped down as auditor of Autoholly ApS.
Autoholly ApS has published its annual report for 2014. Gross profit came to DKK -12,420, and the net result was DKK -81,794.
Autoholly ApS has published its annual report for 2013. Gross profit came to DKK -15,184, and the net result was DKK 45,383.
As of December 10, 2013, A/S PSE 17 NR. 1056 has been appointed auditor of Autoholly ApS.
As of December 10, 2013, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has stepped down as auditor of Autoholly ApS.
Autoholly ApS has published its annual report for 2012. Gross profit came to DKK -30,223, and the net result was DKK 6,290.
As of October 13, 2011, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of Autoholly ApS.
As of October 13, 2011, REVISIONS- OG FORVALTNINGS- INSTITUTET, AKTIESELSKAB has stepped down as auditor of Autoholly ApS.
As of March 23, 2010, REVISIONS- OG FORVALTNINGS- INSTITUTET, AKTIESELSKAB has been appointed auditor of Autoholly ApS.
As of March 23, 2010, A/S PSE 17 NR. 1056 has stepped down as auditor of Autoholly ApS.
As of December 28, 2009, Martin Rønne Bjergegaard is registered as adm. dir. of Autoholly ApS.
As of December 28, 2009, Anders Bjergegaard has stepped down as director of Autoholly ApS.
On October 28, 2009, the company changed its name from BOOK4BEAUTY ApS to BETTERNOW ApS.
As of February 27, 2007, A/S PSE 17 NR. 1056 has been appointed auditor of Autoholly ApS.
As of February 27, 2007, REVISIONS- OG FORVALTNINGS- INSTITUTET, AKTIESELSKAB has stepped down as auditor of Autoholly ApS.
As of July 10, 2006, REVISIONS- OG FORVALTNINGS- INSTITUTET, AKTIESELSKAB has been appointed auditor of Autoholly ApS.
As of July 10, 2006, Anders Bjergegaard is registered as director of Autoholly ApS.
Autoholly ApS was founded on July 10, 2006.

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