Owners, management and financials
CVR: 27086314
Previous names: JUUL DESIGN ApS
DKK 1,456,561
Gross profit
Net result: DKK 60,528
Annette Wisborg Roth (50-66,65%), Wisborg Roth Holding ApS (50-66,65%)
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Annette Wisborg Roth
CVR · view management
Active
Founded 18 March 2003
CVR · view overview
3 employees
CVR · 2018
Director role ended: Michael Wisborg Roth
CVR · 20/12/2021
View the full event history
HJÆLP TIL GÆLD ApS is a Danish company of the type Anpartsselskab based in Hillerød, founded in 2003. The company is registered under the industry Andre aktiviteter i forbindelse med finansielle tjenesteydelser, undtagen forsikring og pensionsforsikring. The company was previously named JUUL DESIGN ApS. The management consists of Annette Wisborg Roth. The company is owned by Annette Wisborg Roth and Wisborg Roth Holding ApS. The company has 3 employees (2018). In 2025, the company reported a gross profit of DKK 1,456,561 and a net result of DKK 60,528 compared with DKK 185,519 the year before. Equity in the 2025 report amounted to DKK 408,120.
Source: annual report 2025, Danish Business Authority
The financial health of HJÆLP TIL GÆLD ApS appears to be declining, as evidenced by a notable decrease in gross profit from 3,524,659 DKK in 2021 to 1,456,561 DKK in 2025, despite a profit of 60,528 DKK in the latest fiscal year. The company's equity has also decreased significantly from 1,749,295 DKK in 2021 to 408,120 DKK in 2025, indicating potential concerns regarding its financial stability. Profit margins have fluctuated, with a peak profit of 882,971 DKK in 2021, but a downward trend in recent years raises questions about its operational efficiency. Positioned within the financial services sector, the company may need to address its declining profitability and equity to strengthen its standing in the industry.
AI-generated summary · Generated 14/08/2026
Selskabets formål er rådgivning indenfor gældsanering
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 1.5 mio. | 61 t. | 798 t. | 408 t. | 2 | |
| 202401/01/2024 – 31/12/2024 | 1.5 mio. | 186 t. | 900 t. | 398 t. | 1 | |
| 202301/01/2023 – 31/12/2023 | 1.6 mio. | 435 t. | 1.3 mio. | 462 t. | 2 | |
| 202201/01/2022 – 31/12/2022 | 1.7 mio. | 228 t. | 2.4 mio. | 1.7 mio. | 3 | |
| 202101/01/2021 – 31/12/2021 | 3.5 mio. | 883 t. | 3.1 mio. | 1.7 mio. | 3 | |
| 202001/01/2020 – 31/12/2020 | 4 mio. | 730 t. | 3.7 mio. | 1.2 mio. | 3 | |
| 201901/01/2019 – 31/12/2019 | 3.7 mio. | 433 t. | 2.3 mio. | 837 t. | 3 | |
| 201801/01/2018 – 31/12/2018 | 3.4 mio. | 287 t. | 2.3 mio. | 620 t. | - | |
| 201701/01/2017 – 31/12/2017 | 3 mio. | -29 t. | 1.7 mio. | 386 t. | - | |
| 201601/01/2016 – 31/12/2016 | 2.8 mio. | 241 t. | 1.7 mio. | 467 t. | - | |
| 201501/01/2015 – 31/12/2015 | 1.7 mio. | 49 t. | 1.4 mio. | 225 t. | - | |
| 201401/01/2014 – 31/12/2014 | 1.5 mio. | 74 t. | 871 t. | 276 t. | - | |
| 201301/01/2013 – 31/12/2013 | 907 t. | 22 t. | 570 t. | 202 t. | - | |
| 201201/01/2012 – 31/12/2012 | 903 t. | -34 t. | 439 t. | 180 t. | - |
Compared to 347 companies in Andre aktiviteter i forbindelse med finansielle tjenesteydelser, undtagen forsikring og pensionsforsikring
Comparison is based on industry median values
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Try company screeningThe CVR number of HJÆLP TIL GÆLD ApS is 27086314.
HJÆLP TIL GÆLD ApS is owned by Annette Wisborg Roth and Wisborg Roth Holding ApS.
The management of HJÆLP TIL GÆLD ApS consists of Annette Wisborg Roth.
In 2025, HJÆLP TIL GÆLD ApS reported a gross profit of DKK 1,456,561.
HJÆLP TIL GÆLD ApS had 3 employees in 2018 according to the Danish CVR register.
HJÆLP TIL GÆLD ApS was founded on 18 March 2003.
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HJÆLP TIL GÆLD ApS has published its annual report for 2025. Gross profit came to DKK 1,456,561, and the net result was DKK 60,528.
Address changed to Helsingørsgade 30 1. 30, 1, 3400 Hillerød (January 14, 2026).
Contact info changed: new phone: 60200999, new email: [email protected], new website: www.hjaelptilgaeld.dk (January 14, 2026).
HJÆLP TIL GÆLD ApS has published its annual report for 2024. Gross profit came to DKK 1,519,895, and the net result was DKK 185,519.
HJÆLP TIL GÆLD ApS has published its annual report for 2023. Gross profit came to DKK 1,632,094, and the net result was DKK 434,896.
HJÆLP TIL GÆLD ApS has published its annual report for 2022. Gross profit came to DKK 1,694,201, and the net result was DKK 227,882.
HJÆLP TIL GÆLD ApS has published its annual report for 2021. Gross profit came to DKK 3,524,659, and the net result was DKK 882,971.
As of December 20, 2021, Michael Wisborg Roth has stepped down as director of HJÆLP TIL GÆLD ApS.
HJÆLP TIL GÆLD ApS has published its annual report for 2020. Gross profit came to DKK 4,019,141, and the net result was DKK 729,745.
HJÆLP TIL GÆLD ApS has published its annual report for 2019. Gross profit came to DKK 3,692,207, and the net result was DKK 432,793.
HJÆLP TIL GÆLD ApS has published its annual report for 2018. Gross profit came to DKK 3,413,967, and the net result was DKK 286,540.
HJÆLP TIL GÆLD ApS has published its annual report for 2017. Gross profit came to DKK 2,984,931, and the net result was DKK -28,780.
As of January 24, 2018, Michael Wisborg Roth is registered as director of HJÆLP TIL GÆLD ApS.
As of January 24, 2018, Annette Wisborg Roth is registered as an owner of HJÆLP TIL GÆLD ApS with an ownership share of 50%.
As of January 24, 2018, Wisborg Roth Holding ApS is registered as an owner of HJÆLP TIL GÆLD ApS with an ownership share of 50%.
HJÆLP TIL GÆLD ApS has published its annual report for 2016. Gross profit came to DKK 2,813,627, and the net result was DKK 241,431.
HJÆLP TIL GÆLD ApS has published its annual report for 2015. Gross profit came to DKK 1,746,642, and the net result was DKK 49,445.
HJÆLP TIL GÆLD ApS has published its annual report for 2014. Gross profit came to DKK 1,502,093, and the net result was DKK 73,705.
HJÆLP TIL GÆLD ApS has published its annual report for 2013. Gross profit came to DKK 906,582, and the net result was DKK 21,789.
As of March 18, 2014, Annette Wisborg Roth is registered as director of HJÆLP TIL GÆLD ApS.
As of March 18, 2014, Steffen Juul has stepped down as director of HJÆLP TIL GÆLD ApS.
On March 18, 2014, the company changed its name from JUUL DESIGN ApS to HJÆLP TIL GÆLD ApS.
HJÆLP TIL GÆLD ApS has published its annual report for 2012. Gross profit came to DKK 903,315, and the net result was DKK -34,234.
As of May 30, 2008, A/S PSE NR. 2074 has stepped down as auditor of HJÆLP TIL GÆLD ApS.
As of March 18, 2003, A/S PSE NR. 2074 has been appointed auditor of HJÆLP TIL GÆLD ApS.
As of March 18, 2003, Steffen Juul is registered as director of HJÆLP TIL GÆLD ApS.
HJÆLP TIL GÆLD ApS was founded on March 18, 2003.
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