Owners, management and financials
CVR: 25040724
Previous names: STIELER & CO. A/S
DKK 12,786,753
Gross profit
Net result: DKK 5,467,177
JUNGLE DRUM HOLDING ApS (50-66,65%), Kjersgaard Hellerup Holding ApS (50-66,65%)
CVR · view owners
Thomas Kjersgaard
Board: Kasper Solfjeld (chair) and 2 members
CVR · view management
Active
Founded 28 June 1999
CVR · view overview
12 employees
CVR · 2026
Owner registered: JUNGLE DRUM HOLDING ApS
CVR · 01/10/2022
View the full event history
Bait A/S is a Danish company of the type Aktieselskab based in København NV, founded in 1999. The company is registered under the industry Planlægning og design af reklamekampagner. The company was previously named STIELER & CO. A/S. The management consists of Thomas Kjersgaard. The board consists of Kasper Solfjeld (chair), Kent Pedersen and Thomas Kjersgaard. The company is owned by JUNGLE DRUM HOLDING ApS and Kjersgaard Hellerup Holding ApS. The company has 12 employees (2026). In 2025, the company reported a gross profit of DKK 12,786,753 and a net result of DKK 5,467,177 compared with DKK 5,970,749 the year before. Equity in the 2025 report amounted to DKK 6,853,739.
Source: annual report 2025, Danish Business Authority
Bait A/S demonstrates a strong financial health trajectory, characterized by consistent gross profit and profit growth over the past four years. Gross profit has increased from 3.4 million DKK in 2022 to approximately 12.8 million DKK in 2025, while profit rose from a modest 16,317 DKK in 2022 to 5.5 million DKK in 2025. The company's equity has also shown improvement, reaching nearly 6.9 million DKK in 2024 before slightly declining in 2025. Despite the lack of revenue disclosure, the significant growth in profit and equity positions Bait A/S favorably within the advertising campaign planning and design industry, indicating a solid operational foundation and potential for future expansion.
AI-generated summary · Generated 13/08/2026
Selskabets formål er at drive virksomhed med reklame, marketing, medievirksomhed og dermed beslægtet virksomhed efter bestyrelsens skøn.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 12.8M | 5.5M | 11.5M | 6.9M | 9 | |
| 202401/01/2024 – 31/12/2024 | 12.9M | 6M | 14M | 7M | 8 | |
| 202301/01/2023 – 31/12/2023 | 12.9M | 5.9M | 17.8M | 6.6M | 8 | |
| 202201/01/2022 – 31/12/2022 | 3.4M | 16K | 9.4M | 686K | 5 | |
| 202101/01/2021 – 31/12/2021 | 3.5M | 170K | 15M | 670K | 5 | |
| 202001/01/2020 – 31/12/2020 | 8.1M | 3.4M | 30.5M | 3.9M | 6 | |
| 201901/01/2019 – 31/12/2019 | 3.8M | -432K | 6.1M | 2.9M | 7 | |
| 201801/01/2018 – 31/12/2018 | 7.6M | 2.8M | 8M | 3.3M | 7 | |
| 201701/01/2017 – 31/12/2017 | 4.7M | 241K | 8.5M | 2.3M | 8 | |
| 201601/01/2016 – 31/12/2016 | 5.1M | 575K | 12M | 2.1M | - | |
| 201501/01/2015 – 31/12/2015 | 4.8M | 14K | 10.9M | 1.5M | - | |
| 201401/01/2014 – 31/12/2014 | 5.1M | 557K | 6.8M | 1.5M | - | |
| 201301/01/2013 – 31/12/2013 | 5.6M | 309K | 6.5M | 954K | - | |
| 201201/01/2012 – 31/12/2012 | 4.9M | - | - | - | - |
Compared to 1.806 companies in Planlægning og design af reklamekampagner
Comparison is based on industry median values
Screen owners and management against the Danish FSA's official PEP lists
1 public tender won
Sources: TED (the EU tender database) and udbud.dk
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Try company screeningThe CVR number of Bait A/S is 25040724.
Bait A/S is owned by JUNGLE DRUM HOLDING ApS and Kjersgaard Hellerup Holding ApS.
The management of Bait A/S consists of Thomas Kjersgaard.
The board of Bait A/S consists of Kasper Solfjeld, Kent Pedersen and Thomas Kjersgaard, with Kasper Solfjeld as chair.
In 2025, Bait A/S reported a gross profit of DKK 12,786,753.
Bait A/S had 12 employees in 2026 according to the Danish CVR register.
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Bait A/S has published its annual report for 2025. Gross profit came to DKK 12,786,753, and the net result was DKK 5,467,177.
Bait A/S has published its annual report for 2024. Gross profit came to DKK 12,850,998, and the net result was DKK 5,970,749.
As of January 1, 2025, Kasper Solfjeld has joined the board of directors of Bait A/S.
As of December 31, 2024, Kasper Solfjeld has left the board of directors of Bait A/S.
As of October 1, 2024, Beierholm Godkendt Revisionspartnerselskab has been appointed auditor of Bait A/S.
As of October 1, 2024, EMIT P/S has stepped down as auditor of Bait A/S.
Bait A/S has published its annual report for 2023. Gross profit came to DKK 12,927,951, and the net result was DKK 5,929,735.
Bait A/S has won the tender "Udbud om levering af reklameartikler (genudbud)" issued by Skatteforvaltningen worth 3,100,625 DKK.
Bait A/S has published its annual report for 2022. Gross profit came to DKK 3,408,761, and the net result was DKK 16,317.
As of October 1, 2022, Kasper Solfjeld has joined the board of directors of Bait A/S.
As of October 1, 2022, Jesper Eric Stieler has left the board of directors of Bait A/S.
As of October 1, 2022, JUNGLE DRUM HOLDING ApS is registered as an owner of Bait A/S with an ownership share of 50%.
As of October 1, 2022, Kjersgaard Hellerup Holding ApS is registered as an owner of Bait A/S with an ownership share of 50%.
On August 2, 2022, the company changed its name from STIELER & CO. A/S to Bait A/S.
Bait A/S has published its annual report for 2021. Gross profit came to DKK 3,501,140, and the net result was DKK 169,765.
Bait A/S has published its annual report for 2020. Gross profit came to DKK 8,099,110, and the net result was DKK 3,374,170.
Bait A/S has published its annual report for 2019. Gross profit came to DKK 3,827,066, and the net result was DKK -431,922.
As of August 28, 2020, Kent Pedersen has joined the board of directors of Bait A/S.
As of August 28, 2020, Thomas Kjersgaard has joined the board of directors of Bait A/S.
As of August 28, 2020, Eric Stieler has left the board of directors of Bait A/S.
As of August 28, 2020, Kirsten Inge Stieler has left the board of directors of Bait A/S.
As of August 28, 2020, Thomas Kjersgaard is registered as director of Bait A/S.
As of August 28, 2020, Jesper Eric Stieler has stepped down as director of Bait A/S.
As of August 28, 2020, Kent Pedersen has stepped down as director of Bait A/S.
Bait A/S has published its annual report for 2018. Gross profit came to DKK 7,641,184, and the net result was DKK 2,837,717.
Bait A/S has published its annual report for 2017. Gross profit came to DKK 4,694,814, and the net result was DKK 241,460.
As of December 7, 2017, EMIT P/S has been appointed auditor of Bait A/S.
As of December 7, 2017, VALLENSBÆK REVISION - REGISTRERET REVISONSAKTIESELSKAB has stepped down as auditor of Bait A/S.
Bait A/S has published its annual report for 2016. Gross profit came to DKK 5,096,505, and the net result was DKK 574,966.
Bait A/S has published its annual report for 2015. Gross profit came to DKK 4,792,938, and the net result was DKK 14,055.
Bait A/S has published its annual report for 2014. Gross profit came to DKK 5,134,215, and the net result was DKK 557,015.
Bait A/S has published its annual report for 2013. Gross profit came to DKK 5,634,075, and the net result was DKK 308,614.
Bait A/S has published its annual report for 2012.
As of June 1, 2009, VALLENSBÆK REVISION - REGISTRERET REVISONSAKTIESELSKAB has been appointed auditor of Bait A/S.
As of June 1, 2009, Steen Bryde has stepped down as auditor of Bait A/S.
As of June 1, 2009, Kent Pedersen is registered as director of Bait A/S.
As of June 28, 1999, Steen Bryde has been appointed auditor of Bait A/S.
As of June 28, 1999, Jesper Eric Stieler has joined the board of directors of Bait A/S.
As of June 28, 1999, Eric Stieler has joined the board of directors of Bait A/S.
As of June 28, 1999, Kirsten Inge Stieler has joined the board of directors of Bait A/S.
As of June 28, 1999, Jesper Eric Stieler is registered as director of Bait A/S.
Bait A/S was founded on June 28, 1999.
Uneven Bits ApS is an independent IT consultancy founded and operated by Klaus Byskov Pedersen. With deep expertise in software architecture and systems design, I help organizations build robust, scalable, and maintainable technical solutions. Whether you need strategic guidance on technology decisions, hands-on architecture work, or help navigating complex technical challenges, I bring focused expertise and a practical approach to every engagement.
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
Selskabets formål er at udvikle, markedsføre, sælge og implementere software produkter til brug ved indkøbsstyring og dermed efter bestyrelsens skøn beslægtet virksomhed
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