Owners, management and financials
CVR: 69955711
DKK 2,518,407
Gross profit
Net result: DKK 76,256
Niels Damgaard Sejr (50-66,65%), Benny Haslev (33,33-49,99%)
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Benny Haslev
CVR · view management
Active
Founded 16 December 1982
CVR · view overview
7 employees
CVR · 2026
Director role ended: Niels Damgaard Sejr
CVR · 01/06/2026
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BRDR. SEJR MOTORCYKLER ApS is a Danish company of the type Anpartsselskab based in Aarhus V, founded in 1982. The company is registered under the industry Detailhandel med motorcykler samt reservedele og tilbehør dertil. The management consists of Benny Haslev. The company is owned by Niels Damgaard Sejr and Benny Haslev. The company has 7 employees (2026). In 2025, the company reported a gross profit of DKK 2,518,407 and a net result of DKK 76,256 compared with DKK -278,542 the year before. Equity in the 2025 report amounted to DKK 4,413,894.
Source: annual report 2025, Danish Business Authority
The financial health of BRDR. SEJR MOTORCYKLER ApS appears stable, with a notable recovery in profitability over recent years. Gross profit has shown a generally upward trend, increasing from 2,134,939 DKK in 2022 to 2,518,407 DKK in 2025, while profits fluctuated, peaking at 478,364 DKK in 2021 and returning to 76,256 DKK in 2025. The company's equity has consistently grown, reaching 4,413,894 DKK in 2025, indicating a solid financial foundation. However, the lack of disclosed revenue figures raises concerns about transparency and overall sales performance. Positioned within the motorcycle retail industry, the company benefits from a long-standing presence since 1982, which may enhance its competitive edge.
AI-generated summary · Generated 13/08/2026
Selskabets formål er køb, salg og reparationer af automobiler og motorcykler
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/11/2024 – 31/10/2025 | 2.5 mio. | 76 t. | 5.8 mio. | 4.4 mio. | 5 | |
| 202401/11/2023 – 31/10/2024 | 1.4 mio. | -279 t. | 5.4 mio. | 4.3 mio. | 5 | |
| 202301/11/2022 – 31/10/2023 | 2.4 mio. | 420 t. | 5.6 mio. | 4.6 mio. | 5 | |
| 202201/11/2021 – 31/10/2022 | 2.1 mio. | 307 t. | 5.3 mio. | 4.2 mio. | 5 | |
| 202101/11/2020 – 31/10/2021 | 2.7 mio. | 478 t. | 5.6 mio. | 3.9 mio. | 5 | |
| 202001/11/2019 – 31/10/2020 | 2.9 mio. | 1.2 mio. | 5.1 mio. | 3.4 mio. | 6 | |
| 201901/11/2018 – 31/10/2019 | 1.5 mio. | 229 t. | 3.5 mio. | 2.2 mio. | 6 | |
| 201801/11/2017 – 31/10/2018 | 1.8 mio. | 267 t. | 2.9 mio. | 2 mio. | 6 | |
| 201701/11/2016 – 31/10/2017 | 1.6 mio. | 169 t. | 3.1 mio. | 1.7 mio. | - | |
| 201601/11/2015 – 31/10/2016 | 1.9 mio. | 305 t. | 2.9 mio. | 1.6 mio. | - | |
| 201501/11/2014 – 31/10/2015 | 1.4 mio. | 258 t. | 2.3 mio. | 1.3 mio. | - | |
| 201401/11/2013 – 31/10/2014 | 1.2 mio. | 136 t. | 2.2 mio. | 1 mio. | - | |
| 201301/11/2012 – 31/10/2013 | 1.2 mio. | 161 t. | 1.8 mio. | 880 t. | - | |
| 201201/11/2011 – 31/10/2012 | 1.3 mio. | 191 t. | 2.3 mio. | 719 t. | - |
Compared to 71 companies in Detailhandel med motorcykler samt reservedele og tilbehør dertil
Comparison is based on industry median values
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Set up monitoringThe CVR number of BRDR. SEJR MOTORCYKLER ApS is 69955711.
BRDR. SEJR MOTORCYKLER ApS is owned by Niels Damgaard Sejr and Benny Haslev.
The management of BRDR. SEJR MOTORCYKLER ApS consists of Benny Haslev.
In 2025, BRDR. SEJR MOTORCYKLER ApS reported a gross profit of DKK 2,518,407.
BRDR. SEJR MOTORCYKLER ApS had 7 employees in 2026 according to the Danish CVR register.
BRDR. SEJR MOTORCYKLER ApS was founded on 16 December 1982.
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Contact info changed: new phone: 86163766, new email: [email protected], new website: www.brdrsejr.dk (June 2, 2026).
Contact info changed: new phone: 86163766, new email: [email protected], new website: www.brdrsejr.dk (June 1, 2026).
As of June 1, 2026, Benny Haslev is registered as director of BRDR. SEJR MOTORCYKLER ApS.
As of June 1, 2026, Niels Damgaard Sejr has stepped down as director of BRDR. SEJR MOTORCYKLER ApS.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2025. Gross profit came to DKK 2,518,407, and the net result was DKK 76,256.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2024. Gross profit came to DKK 1,402,842, and the net result was DKK -278,542.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2023. Gross profit came to DKK 2,435,347, and the net result was DKK 419,979.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2022. Gross profit came to DKK 2,134,939, and the net result was DKK 307,077.
As of November 9, 2022, KOVSTED & SKOVGÅRD, REVISION & RÅDGIVNING, STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of BRDR. SEJR MOTORCYKLER ApS.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2021. Gross profit came to DKK 2,712,707, and the net result was DKK 478,364.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2020. Gross profit came to DKK 2,936,652, and the net result was DKK 1,166,857.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2019. Gross profit came to DKK 1,465,746, and the net result was DKK 228,953.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2018. Gross profit came to DKK 1,804,738, and the net result was DKK 266,986.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2017. Gross profit came to DKK 1,600,221, and the net result was DKK 169,224.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2016. Gross profit came to DKK 1,927,640, and the net result was DKK 304,750.
As of January 16, 2017, RISSKOV REVISION STATSAUTORISERET REVISIONSANPARTSSELSKAB has stepped down as auditor of BRDR. SEJR MOTORCYKLER ApS.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2015. Gross profit came to DKK 1,411,124, and the net result was DKK 258,151.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2014. Gross profit came to DKK 1,201,829, and the net result was DKK 135,986.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2013. Gross profit came to DKK 1,215,128, and the net result was DKK 160,640.
BRDR. SEJR MOTORCYKLER ApS has published its annual report for 2012. Gross profit came to DKK 1,251,722, and the net result was DKK 191,057.
As of April 7, 2011, Erik Damgaard Sejr has stepped down as director of BRDR. SEJR MOTORCYKLER ApS.
As of March 1, 2011, Benny Haslev is registered as an owner of BRDR. SEJR MOTORCYKLER ApS with an ownership share of 33%.
As of August 11, 2008, RISSKOV REVISION STATSAUTORISERET REVISIONSANPARTSSELSKAB has been appointed auditor of BRDR. SEJR MOTORCYKLER ApS.
As of August 11, 2008, Ejendommen Arresøvej 48 / FINO Rådgivning has stepped down as auditor of BRDR. SEJR MOTORCYKLER ApS.
As of June 30, 1999, Niels Damgaard Sejr is registered as director of BRDR. SEJR MOTORCYKLER ApS.
As of June 30, 1999, Eigil Damgaard Sejr has stepped down as director of BRDR. SEJR MOTORCYKLER ApS.
As of June 1, 1999, Niels Damgaard Sejr is registered as an owner of BRDR. SEJR MOTORCYKLER ApS with an ownership share of 50%.
As of June 9, 1997, Ejendommen Arresøvej 48 / FINO Rådgivning has been appointed auditor of BRDR. SEJR MOTORCYKLER ApS.
As of June 9, 1997, has stepped down as auditor of BRDR. SEJR MOTORCYKLER ApS.
As of December 16, 1982, has been appointed auditor of BRDR. SEJR MOTORCYKLER ApS.
As of December 16, 1982, Erik Damgaard Sejr is registered as director of BRDR. SEJR MOTORCYKLER ApS.
As of December 16, 1982, Eigil Damgaard Sejr is registered as director of BRDR. SEJR MOTORCYKLER ApS.
BRDR. SEJR MOTORCYKLER ApS was founded on December 16, 1982.
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