Owners, management and financials
CVR: 43612433
Previous names: Vividly ApS
DKK 3,634,367
Gross profit
Net result: DKK 403,946
Købstad ApS (33,33-49,99%), Mads Ross Invest ApS (33,33-49,99%)
1 more
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Michael Eliasen, Mads Bugge Ross
1 more in management
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Active
Founded 31 October 2022
CVR · view overview
5 employees
Annual report 2025 · average
Director registered: Michael Eliasen
CVR · 08/08/2025
View the full event history
LEAD COMPANY ApS is a Danish company of the type Anpartsselskab based in Randers C, founded in 2022. The company is registered under the industry Planlægning og design af reklamekampagner. The company was previously named Vividly ApS. The management consists of Michael Eliasen, Mads Bugge Ross and Thomas Pahuus Sass. The company is owned by Købstad ApS, Mads Ross Invest ApS and Eliasen ApS. According to the 2025 annual report, the company had an average of 5 employees. In 2025, the company reported a gross profit of DKK 3,634,367 and a net result of DKK 403,946 compared with DKK 442,080 the year before. Equity in the 2025 report amounted to DKK 34,358.
Source: annual report 2025, Danish Business Authority
LEAD COMPANY ApS demonstrates a stable financial trajectory with consistent gross profit figures, reporting 3,634,367 DKK in 2025 and 3,032,402 DKK in 2024. Profitability has remained relatively strong, with profits of 403,946 DKK in 2025 and 442,080 DKK in 2024, indicating effective cost management despite the absence of disclosed revenue figures. However, the company's equity position is concerning, showing a significant decline from 400,414 DKK in 2024 to just 34,358 DKK in 2025, which may raise red flags regarding financial stability. Operating in the advertising campaign planning and design industry, LEAD COMPANY ApS is still in its early stages, and its ability to grow and maintain a healthy equity base will be crucial for its future success.
AI-generated summary · Generated 15/08/2026
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 3.6 mio. | 404 t. | 947 t. | 34 t. | 5 | |
| 202401/01/2024 – 31/12/2024 | 3 mio. | 442 t. | 1 mio. | 400 t. | 2 |
Compared to 1.834 companies in Planlægning og design af reklamekampagner
Comparison is based on industry median values
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See the API documentationThe CVR number of LEAD COMPANY ApS is 43612433.
LEAD COMPANY ApS is owned by Købstad ApS, Mads Ross Invest ApS and Eliasen ApS.
The management of LEAD COMPANY ApS consists of Michael Eliasen, Mads Bugge Ross and Thomas Pahuus Sass.
In 2025, LEAD COMPANY ApS reported a gross profit of DKK 3,634,367.
LEAD COMPANY ApS had an average of 5 employees in the 2025 financial year according to the annual report.
LEAD COMPANY ApS was founded on 31 October 2022.
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Address changed to Rådhustorvet 4 st. th, 8900 Randers C (July 27, 2026).
Contact info changed: new phone: 31242423, new email: [email protected], new website: https://leadcompany.dk/ (July 27, 2026).
LEAD COMPANY ApS has published its annual report for 2025. Gross profit came to DKK 3,634,367, and the net result was DKK 403,946.
As of August 8, 2025, Michael Eliasen is registered as adm. dir. of LEAD COMPANY ApS.
As of August 8, 2025, Mads Bugge Ross is registered as director of LEAD COMPANY ApS.
As of August 8, 2025, Købstad ApS is registered as an owner of LEAD COMPANY ApS with an ownership share of 33%.
As of August 8, 2025, Mads Ross Invest ApS is registered as an owner of LEAD COMPANY ApS with an ownership share of 33%.
As of August 8, 2025, Eliasen ApS is registered as an owner of LEAD COMPANY ApS with an ownership share of 25%.
As of August 7, 2025, Mads Bugge Ross has stepped down as adm. dir. of LEAD COMPANY ApS.
LEAD COMPANY ApS has published its annual report for 2024. Gross profit came to DKK 3,032,402, and the net result was DKK 442,080.
LEAD COMPANY ApS has published its interim report for the period October 31, 2022 – December 31, 2023.
On February 16, 2023, the company changed its name from Vividly ApS to LEAD COMPANY ApS.
As of January 31, 2023, Ditte Bille Kaysen has stepped down as director of LEAD COMPANY ApS.
As of January 2, 2023, Mads Munklinde Cramer has stepped down as director of LEAD COMPANY ApS.
As of October 31, 2022, Thomas Pahuus Sass is registered as director of LEAD COMPANY ApS.
As of October 31, 2022, Mads Bugge Ross is registered as adm. dir. of LEAD COMPANY ApS.
As of October 31, 2022, Mads Munklinde Cramer is registered as director of LEAD COMPANY ApS.
As of October 31, 2022, Ditte Bille Kaysen is registered as director of LEAD COMPANY ApS.
LEAD COMPANY ApS was founded on October 31, 2022.
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