Owners, management and financials
CVR: 42496502
DKK 1,412,959
Gross profit
Net result: DKK 322,965
Mette Will Holding ApS (90-99,99%), Will Venture ApS (10-14,99%)
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Mette Will
CVR · view management
Active
Founded 22 June 2021
CVR · view overview
2 employees
Annual report 2025 · average
Owner registered: Will Venture ApS
CVR · 23/08/2024
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Marketing by Will ApS is a Danish company of the type Anpartsselskab based in Millinge, founded in 2021. The company is registered under the industry Public relations og kommunikation. The management consists of Mette Will. The company is owned by Mette Will Holding ApS and Will Venture ApS. According to the 2025 annual report, the company had an average of 2 employees. In 2025, the company reported a gross profit of DKK 1,412,959 and a net result of DKK 322,965 compared with DKK 360,617 the year before. Equity in the 2025 report amounted to DKK 851,485.
Source: annual report 2025, Danish Business Authority
The financial health of Marketing by Will ApS appears strong, with a consistent increase in gross profit and profit over the years. From 2021 to 2025, gross profit rose from 435,602 DKK to 1,412,959 DKK, while profit peaked at 697,904 DKK in 2023 before slightly declining to 322,965 DKK in 2025. The company has demonstrated solid equity growth, reaching 851,485 DKK in 2025, indicating a stable financial position. However, the absence of revenue figures raises concerns about transparency and overall market performance, although the increasing profit margins suggest effective cost management. As a relatively new player in the public relations and communication industry, Marketing by Will ApS shows potential for growth and sustainability.
AI-generated summary · Generated 15/08/2026
Selskabets formål er at drive kursusvirksomhed samt dermed beslægtet virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 1.4 mio. | 323 t. | 2.8 mio. | 851 t. | 2 | |
| 202401/01/2024 – 31/12/2024 | 1.2 mio. | 361 t. | 2.5 mio. | 599 t. | 2 | |
| 202301/01/2023 – 31/12/2023 | 1.8 mio. | 698 t. | 2.4 mio. | 738 t. | 2 | |
| 202201/01/2022 – 31/12/2022 | 615 t. | 148 t. | 1.5 mio. | 488 t. | 2 | |
| 202101/01/2021 – 31/12/2021 | 436 t. | 215 t. | 793 t. | 440 t. | 1 |
Compared to 727 companies in Public relations og kommunikation
Comparison is based on industry median values
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Read about the CDS scoreThe CVR number of Marketing by Will ApS is 42496502.
Marketing by Will ApS is owned by Mette Will Holding ApS and Will Venture ApS.
The management of Marketing by Will ApS consists of Mette Will.
In 2025, Marketing by Will ApS reported a gross profit of DKK 1,412,959.
Marketing by Will ApS had an average of 2 employees in the 2025 financial year according to the annual report.
Marketing by Will ApS was founded on 22 June 2021.
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Marketing by Will ApS has published its annual report for 2025. Gross profit came to DKK 1,412,959, and the net result was DKK 322,965.
Marketing by Will ApS has published its annual report for 2024. Gross profit came to DKK 1,213,380, and the net result was DKK 360,617.
As of August 23, 2024, Will Venture ApS is registered as an owner of Marketing by Will ApS with an ownership share of 10%.
Marketing by Will ApS has published its annual report for 2023. Gross profit came to DKK 1,774,237, and the net result was DKK 697,904.
Marketing by Will ApS has published its annual report for 2022. Gross profit came to DKK 614,785, and the net result was DKK 147,579.
Marketing by Will ApS has published its annual report for 2021. Gross profit came to DKK 435,602, and the net result was DKK 214,764.
As of June 29, 2021, Mette Will Holding ApS is registered as an owner of Marketing by Will ApS with an ownership share of 90%.
As of June 22, 2021, Mette Will is registered as director of Marketing by Will ApS.
Marketing by Will ApS was founded on June 22, 2021.
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