CVR: 42455571
DKK 4,082,753
Gross profit
Net result: DKK 554,249
SOBMA Holding ApS, Fjorback Holding ApS
CVR · view ownership and management
Owner registered: SOBMA Holding ApS
CVR · 30/06/2025
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Simply Automate ApS is a Danish company of the type Anpartsselskab based in Sabro, founded in 2021. The company is registered under the industry Virksomhedsrådgivning og anden ledelsesrådgivning. The management consists of Søren Bjerregaard Madsen. The company is owned by SOBMA Holding ApS and Fjorback Holding ApS. In 2025, the company reported a gross profit of DKK 4,082,753 and a net result of DKK 554,249 compared with DKK 313,019 the year before. Equity in the 2025 report amounted to DKK 719,106.
Source: annual report 2025, Danish Business Authority
The financial health of Simply Automate ApS shows a positive trajectory, with gross profit increasing from 3.63 million DKK in 2023 to 4.08 million DKK in 2025, indicating a growing demand for its consulting services. Profitability has improved significantly, moving from a loss of 269,887 DKK in 2023 to a profit of 554,249 DKK in 2025. However, the company’s equity position remains modest at 719,106 DKK, following a negative equity of 148,162 DKK in 2023, which raises concerns about financial stability. Operating in the management consulting industry, Simply Automate ApS is positioned to capitalize on its growth, but it must strengthen its equity base to ensure long-term sustainability.
AI-generated summary · Generated 16/08/2026
Selskabets formål er rådgivning om effektivisering af administrative processer.
Source: annual reports filed with the Danish Business Authority.
Compared to 11.554 companies in Virksomhedsrådgivning og anden ledelsesrådgivning
Comparison is based on industry median values
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Set up monitoringSimply Automate ApS was founded on 10 June 2021.
Simply Automate ApS is registered under the industry Virksomhedsrådgivning og anden ledelsesrådgivning (industry code 702000).
Simply Automate ApS is owned by SOBMA Holding ApS and Fjorback Holding ApS.
In 2025, Simply Automate ApS reported a gross profit of DKK 4,082,753.
The management of Simply Automate ApS consists of Søren Bjerregaard Madsen.
Simply Automate ApS is located at Damvej 1A 1., 8471 Sabro.
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Simply Automate ApS has published its annual report for 2025. Gross profit came to DKK 4,082,753, and the net result was DKK 554,249.
As of June 30, 2025, SOBMA Holding ApS is registered as an owner of Simply Automate ApS with an ownership share of 50%.
As of June 30, 2025, Fjorback Holding ApS is registered as an owner of Simply Automate ApS with an ownership share of 33%.
Simply Automate ApS has published its annual report for 2024. Gross profit came to DKK 3,428,367, and the net result was DKK 313,019.
Simply Automate ApS has published its annual report for 2023. Gross profit came to DKK 3,633,094, and the net result was DKK -269,887.
Simply Automate ApS has published its interim report for the period June 10, 2021 – September 30, 2022.
As of June 10, 2021, Søren Bjerregaard Madsen is registered as director of Simply Automate ApS.
Simply Automate ApS was founded on June 10, 2021.
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