Owners, management and financials
CVR: 41696710
Previous names: Mannequin Shop af 2020 K/S
DKK 1,646,672
Gross profit
Net result: DKK -152,409
Lasse Wilén (33,33-49,99%), Katrine Hincheli Wilén (33,33-49,99%)
CVR · view owners
Katrine Hincheli Wilén, Lasse Wilén
CVR · view management
Active
Founded 21 September 2020
CVR · view overview
10 employees
CVR · 2026
Name registered: Wilén Store K/S
CVR · 27/03/2024
View the full event history
Wilén Store K/S is a Danish company of the type Kommanditselskab based in København N, founded in 2020. The company is registered under the industry Detailhandel med tøj. The company was previously named Mannequin Shop af 2020 K/S. The management consists of Katrine Hincheli Wilén and Lasse Wilén. The company is owned by Lasse Wilén and Katrine Hincheli Wilén. The company has 10 employees (2026). In 2025, the company reported a gross profit of DKK 1,646,672 and a net result of DKK -152,409 compared with DKK 21,200 the year before. Equity in the 2025 report amounted to DKK -491,389.
Source: annual report 2025, Danish Business Authority
The financial health of Wilén Store K/S shows signs of volatility, with a concerning decline in profitability in 2025, reporting a loss of 152,409 DKK despite a gross profit of 1,646,672 DKK. Gross profit has generally increased from 150,530 DKK in 2022 to 1,646,672 DKK in 2025, indicating growth in sales or operational efficiency, but the fluctuating profit figures raise concerns about sustainable profitability. Equity has turned negative, dropping to -491,389 DKK in 2025, highlighting a significant financial risk. As a relatively new player in the clothing retail sector, the company faces challenges in stabilizing its financial position while navigating a competitive market.
AI-generated summary · Generated 16/08/2026
Selskabets formål er at drive virksomhed med salg af beklædningsgenstande og beklædningstilbehør og anden dermed beslægtet virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 1.6M | -152K | 741K | -491K | 3 | |
| 202401/01/2024 – 31/12/2024 | 1.5M | 21K | 1.3M | 49K | 4 | |
| 202301/01/2023 – 31/12/2023 | 892K | 50K | 1.2M | 28K | 3 | |
| 202201/01/2022 – 31/12/2022 | 151K | 69K | 876K | 18K | 1 |
Compared to 1.527 companies in Detailhandel med tøj
Comparison is based on industry median values
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Try the lead list generatorThe CVR number of Wilén Store K/S is 41696710.
Wilén Store K/S is owned by Lasse Wilén and Katrine Hincheli Wilén.
The management of Wilén Store K/S consists of Katrine Hincheli Wilén and Lasse Wilén.
In 2025, Wilén Store K/S reported a gross profit of DKK 1,646,672.
Wilén Store K/S had 10 employees in 2026 according to the Danish CVR register.
Wilén Store K/S was founded on 21 September 2020.
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Wilén Store K/S has published its annual report for 2025. Gross profit came to DKK 1,646,672, and the net result was DKK -152,409.
Wilén Store K/S has published its annual report for 2024. Gross profit came to DKK 1,470,689, and the net result was DKK 21,200.
Wilén Store K/S has published its annual report for 2023. Gross profit came to DKK 891,802, and the net result was DKK 50,290.
On March 27, 2024, the company changed its name from Mannequin Shop af 2020 K/S to Wilén Store K/S.
Wilén Store K/S has published its annual report for 2022. Gross profit came to DKK 150,530, and the net result was DKK 69,262.
Wilén Store K/S has published its interim report for the period September 21, 2020 to December 31, 2021.
As of September 21, 2020, Lasse Wilén is registered as director of Wilén Store K/S.
As of September 21, 2020, Katrine Hincheli Wilén is registered as director of Wilén Store K/S.
As of September 21, 2020, Lasse Wilén is registered as an owner of Wilén Store K/S with an ownership share of 33%.
As of September 21, 2020, Katrine Hincheli Wilén is registered as an owner of Wilén Store K/S with an ownership share of 33%.
Wilén Store K/S was founded on September 21, 2020.
Uneven Bits ApS is an independent IT consultancy founded and operated by Klaus Byskov Pedersen. With deep expertise in software architecture and systems design, I help organizations build robust, scalable, and maintainable technical solutions. Whether you need strategic guidance on technology decisions, hands-on architecture work, or help navigating complex technical challenges, I bring focused expertise and a practical approach to every engagement.
Selskabets formål er at udvikle, markedsføre, sælge og implementere software produkter til brug ved indkøbsstyring og dermed efter bestyrelsens skøn beslægtet virksomhed
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
Selskabets formål er IT- og kommunikationsvirksomhed samt virksomhed i øvrigt, der efter bestyrelsens skøn står i forbindelse hermed.
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