Owners, management and financials
CVR: 40914463
Secondary names: Elite B2B Advertising ApS, Elite IT Advertising ApS, Elite SaaS Advertising ApS
DKK 1,291,928
Gross profit
Net result: DKK 155,496
Christian Klejs Tønnesen (10-14,99%), Tonsen Holding ApS (66,66-89,99%)
CVR · view owners
Daniel Tonsen
CVR · view management
Active
Founded 6 November 2019
CVR · view overview
5 employees
CVR · 2026
Owner registered: Christian Klejs Tønnesen
CVR · 18/09/2024
View the full event history
Elite Advertising ApS is a Danish company of the type Anpartsselskab based in København Ø, founded in 2019. The company is registered under the industry Planlægning og design af reklamekampagner. The management consists of Daniel Tonsen. The company is owned by Christian Klejs Tønnesen and Tonsen Holding ApS. The company has 5 employees (2026). In 2025, the company reported a gross profit of DKK 1,291,928 and a net result of DKK 155,496 compared with DKK -49,450 the year before. Equity in the 2025 report amounted to DKK -198,100.
Source: annual report 2025, Danish Business Authority
The financial health of Elite Advertising ApS shows a concerning trend, with fluctuating gross profits and a negative equity position over the past few years. In 2025, the company reported a gross profit of 1,291,928 DKK and a profit of 155,496 DKK, marking a recovery from previous losses, but equity remains negative at -198,100 DKK. The gross profit peaked in 2023 at 2,025,494 DKK, yet the company has faced consistent profitability challenges since its inception in 2019. Key concerns include the negative equity trajectory and reliance on gross profit margins, which may indicate potential liquidity issues. Overall, while there are signs of improvement, the company must address its equity and profitability to strengthen its position in the advertising campaign planning and design industry.
AI-generated summary · Generated 14/08/2026
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 1.3M | 155K | 473K | -198K | 3 | |
| 202401/01/2024 – 31/12/2024 | 905K | -49K | 444K | -354K | 2 | |
| 202301/01/2023 – 31/12/2023 | 2M | -152K | 792K | -304K | 5 | |
| 202201/01/2022 – 31/12/2022 | 1.5M | -208K | 509K | -152K | 6 | |
| 202101/01/2021 – 31/12/2021 | 586K | 16K | 339K | 57K | 4 |
Compared to 1.803 companies in Planlægning og design af reklamekampagner
Comparison is based on industry median values
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See the API documentationThe CVR number of Elite Advertising ApS is 40914463.
Elite Advertising ApS is owned by Christian Klejs Tønnesen and Tonsen Holding ApS.
The management of Elite Advertising ApS consists of Daniel Tonsen.
In 2025, Elite Advertising ApS reported a gross profit of DKK 1,291,928.
Elite Advertising ApS had 5 employees in 2026 according to the Danish CVR register.
Elite Advertising ApS was founded on 6 November 2019.
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Address changed to Lyngbyvej 62 2. tv, 2100 København Ø (October 31, 2026).
Elite Advertising ApS has published its annual report for 2025. Gross profit came to DKK 1,291,928, and the net result was DKK 155,496.
Elite Advertising ApS has published its annual report for 2024. Gross profit came to DKK 905,001, and the net result was DKK -49,450.
As of September 18, 2024, Christian Klejs Tønnesen is registered as an owner of Elite Advertising ApS with an ownership share of 10%.
Elite Advertising ApS has published its annual report for 2023. Gross profit came to DKK 2,025,494, and the net result was DKK -152,393.
As of November 17, 2023, Tonsen Holding ApS is registered as an owner of Elite Advertising ApS with an ownership share of 66%.
Elite Advertising ApS has published its annual report for 2022. Gross profit came to DKK 1,534,536, and the net result was DKK -208,434.
Elite Advertising ApS has published its annual report for 2021. Gross profit came to DKK 586,257, and the net result was DKK 16,027.
Elite Advertising ApS has published its interim report for the period November 6, 2019 to December 31, 2020.
As of June 16, 2021, CHRISTENSEN KJÆRULFF STATSAUTORISERET REVISIONSAKTIESELSKAB has been appointed auditor of Elite Advertising ApS.
As of November 6, 2019, Daniel Tonsen is registered as director of Elite Advertising ApS.
Elite Advertising ApS was founded on November 6, 2019.
Uneven Bits ApS is an independent IT consultancy founded and operated by Klaus Byskov Pedersen. With deep expertise in software architecture and systems design, I help organizations build robust, scalable, and maintainable technical solutions. Whether you need strategic guidance on technology decisions, hands-on architecture work, or help navigating complex technical challenges, I bring focused expertise and a practical approach to every engagement.
Selskabets formål er IT- og kommunikationsvirksomhed samt virksomhed i øvrigt, der efter bestyrelsens skøn står i forbindelse hermed.
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
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