Owners, management and financials
CVR: 40374396
Previous names: Via Vitae IVS
DKK 1,007,854
Gross profit
Net result: DKK 291,776
Marianne Krogh Holst (100%)
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Marianne Krogh Holst
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Active
Founded 19 March 2019
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10 employees
CVR · 2026
Name registered: Via Vitae ApS
CVR · 17/09/2019
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Via Vitae ApS is a Danish company of the type Anpartsselskab based in Fredensborg, founded in 2019. The company is registered under the industry Detailhandel med frugt og grøntsager. The company was previously named Via Vitae IVS. The management consists of Marianne Krogh Holst. The company is owned by Marianne Krogh Holst. The company has 10 employees (2026). In 2025, the company reported a gross profit of DKK 1,007,854 and a net result of DKK 291,776 compared with DKK -18,588 the year before. Equity in the 2025 report amounted to DKK 81,330.
Source: annual report 2025, Danish Business Authority
The financial health of Via Vitae ApS shows a positive trajectory in profitability despite ongoing challenges with equity. In 2025, the company achieved a gross profit of 1,007,854 DKK and a profit of 291,776 DKK, marking a significant recovery from previous years where losses were recorded, such as a profit of -58,549 DKK in 2023. However, the equity position remains a concern, with a notable increase in equity to 81,330 DKK in 2025 from -210,446 DKK in 2024, indicating improvement but still reflecting a fragile financial foundation. The company operates in the fruit and vegetable retail sector, where it has shown resilience and growth potential, particularly in gross profit margins.
AI-generated summary · Generated 16/08/2026
Formål med virksomheden er at skabe handel og liv i bymiljøet
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 1 mio. | 292 t. | 655 t. | 81 t. | 5 | |
| 202401/01/2024 – 31/12/2024 | 893 t. | -19 t. | 540 t. | -210 t. | 5 | |
| 202301/01/2023 – 31/12/2023 | 852 t. | -59 t. | 518 t. | -192 t. | 5 | |
| 202201/01/2022 – 31/12/2022 | 968 t. | 7 t. | 615 t. | -133 t. | 5 | |
| 202101/01/2021 – 31/12/2021 | 542 t. | -95 t. | 547 t. | -140 t. | 5 | |
| 202001/01/2020 – 31/12/2020 | 593 t. | -125 t. | 693 t. | -45 t. | 1 |
Compared to 61 companies in Detailhandel med frugt og grøntsager
Comparison is based on industry median values
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Set up monitoringThe CVR number of Via Vitae ApS is 40374396.
Via Vitae ApS is owned by Marianne Krogh Holst.
The management of Via Vitae ApS consists of Marianne Krogh Holst.
In 2025, Via Vitae ApS reported a gross profit of DKK 1,007,854.
Via Vitae ApS had 10 employees in 2026 according to the Danish CVR register.
Via Vitae ApS was founded on 19 March 2019.
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Via Vitae ApS has published its annual report for 2025. Gross profit came to DKK 1,007,854, and the net result was DKK 291,776.
Via Vitae ApS has published its annual report for 2024. Gross profit came to DKK 892,656, and the net result was DKK -18,588.
Via Vitae ApS has published its annual report for 2023. Gross profit came to DKK 851,820, and the net result was DKK -58,549.
Via Vitae ApS has published its annual report for 2022. Gross profit came to DKK 968,001, and the net result was DKK 6,748.
Via Vitae ApS has published its annual report for 2021. Gross profit came to DKK 542,232, and the net result was DKK -94,694.
Via Vitae ApS has published its annual report for 2020. Gross profit came to DKK 592,862, and the net result was DKK -125,299.
Via Vitae ApS has published its interim report for the period March 19, 2019 to December 31, 2019.
On September 17, 2019, the company changed its name from Via Vitae IVS to Via Vitae ApS.
As of March 19, 2019, Marianne Krogh Holst is registered as adm. dir. of Via Vitae ApS.
As of March 19, 2019, Marianne Krogh Holst is registered as an owner of Via Vitae ApS with an ownership share of 100%.
Via Vitae ApS was founded on March 19, 2019.
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