Owners, management and financials
CVR: 39534460
Secondary names: REinvent Distribution ApS
Previous names: Reinvent Future ApS, REinvent Distribution ApS, REinvent Studios International Sales ApS
DKK 11,500,487
Gross profit
Net result: DKK 5,269,299
Reinvent Yellow Oy (100%)
CVR · view owners
Rikke Louise Ennis
Board: Peter Barkman (chair) and 4 members
CVR · view management
Active
Founded 1 May 2018
CVR · view overview
11 employees
CVR · 2026
Name registered: Reinvent Yellow Sales ApS
CVR · 26/11/2025
View the full event history
Reinvent Yellow Sales ApS is a Danish company of the type Anpartsselskab based in København K, founded in 2018. The company is registered under the industry Distribution af film og videoer. The company was previously named REinvent International Sales ApS and REinvent Studios International Sales ApS. The management consists of Rikke Louise Ennis. The board consists of Peter Barkman (chair), Heikki Herlin, Jorma Reinilä and Olli Haikka. The company is owned by Reinvent Yellow Oy. The company has 11 employees (2026). In 2025, the company reported a gross profit of DKK 11,500,487 and a net result of DKK 5,269,299 compared with DKK 5,782,040 the year before. Equity in the 2025 report amounted to DKK 36,043,535.
Source: annual report 2025, Danish Business Authority
The financial health of Reinvent Yellow Sales ApS appears robust, with a consistent increase in gross profit and profit over the past five years. In 2025, the company reported a gross profit of 11,500,487 DKK and a profit of 5,269,299 DKK, reflecting a slight decrease in profitability compared to the previous year, where profits peaked at 12,928,483 DKK in 2023. Equity has grown significantly from 5,679,431 DKK in 2021 to 36,043,535 DKK in 2025, indicating strong financial stability and a solid position within the film and video distribution industry. However, the absence of revenue figures raises concerns about transparency and overall market performance. The company’s growing equity and profit margins suggest a positive trajectory, positioning it favorably among competitors in the sector.
AI-generated summary · Generated 16/08/2026
Selskabets formål er udvikling og salg af tv serier og spillefilm, samt enhver anden aktivitet der efter direktionens skøn står i forbindelse hermed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/07/2024 – 30/06/2025 | 11.5 mio. | 5.3 mio. | 61.9 mio. | 36 mio. | 5 | |
| 202401/07/2023 – 30/06/2024 | 10.5 mio. | 5.8 mio. | 70.7 mio. | 30.8 mio. | 5 | |
| 202301/07/2022 – 30/06/2023 | 20.4 mio. | 12.9 mio. | 75.2 mio. | 25 mio. | 5 | |
| 202201/07/2021 – 30/06/2022 | 16.3 mio. | 9.2 mio. | 48.3 mio. | 12.1 mio. | 5 | |
| 202101/07/2020 – 30/06/2021 | 10.7 mio. | 5.6 mio. | 19.5 mio. | 5.7 mio. | 5 | |
| 202001/07/2019 – 30/06/2020 | 2.5 mio. | 4 t. | 5.8 mio. | 61 t. | - |
Compared to 44 companies in Distribution af film og videoer
Comparison is based on industry median values
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Try the lead list generatorThe CVR number of Reinvent Yellow Sales ApS is 39534460.
Reinvent Yellow Sales ApS is owned by Reinvent Yellow Oy.
The management of Reinvent Yellow Sales ApS consists of Rikke Louise Ennis.
The board of Reinvent Yellow Sales ApS consists of Peter Barkman, Heikki Herlin and Jorma Reinilä, with Peter Barkman as chair.
In 2025, Reinvent Yellow Sales ApS reported a gross profit of DKK 11,500,487.
Reinvent Yellow Sales ApS had 11 employees in 2026 according to the Danish CVR register.
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Reinvent Yellow Sales ApS has published its interim report for the period July 1, 2025 – December 31, 2025.
On November 26, 2025, the company changed its name from REinvent International Sales ApS to Reinvent Yellow Sales ApS.
As of November 25, 2025, Rikke Louise Ennis has joined the board of directors of Reinvent Yellow Sales ApS.
As of November 25, 2025, Peter Barkman has joined the board of directors of Reinvent Yellow Sales ApS.
As of November 25, 2025, Olli Haikka has joined the board of directors of Reinvent Yellow Sales ApS.
As of November 25, 2025, Jorma Reinilä has joined the board of directors of Reinvent Yellow Sales ApS.
As of November 25, 2025, Heikki Herlin has joined the board of directors of Reinvent Yellow Sales ApS.
As of November 25, 2025, is registered as an owner of Reinvent Yellow Sales ApS with an ownership share of 100%.
Reinvent Yellow Sales ApS has published its annual report for 2025. Gross profit came to DKK 11,500,487, and the net result was DKK 5,269,299.
As of October 9, 2025, CHRISTENSEN KJÆRULFF STATSAUTORISERET REVISIONSAKTIESELSKAB has been appointed auditor of Reinvent Yellow Sales ApS.
As of October 9, 2025, BDO Statsautoriseret Revisionspartnerselskab has stepped down as auditor of Reinvent Yellow Sales ApS.
As of August 11, 2025, BDO Statsautoriseret Revisionspartnerselskab has been appointed auditor of Reinvent Yellow Sales ApS.
As of August 11, 2025, A/S PSE 17 NR. 1056 has stepped down as auditor of Reinvent Yellow Sales ApS.
Reinvent Yellow Sales ApS has published its annual report for 2024. Gross profit came to DKK 10,454,337, and the net result was DKK 5,782,040.
Reinvent Yellow Sales ApS has published its annual report for 2023. Gross profit came to DKK 20,440,838, and the net result was DKK 12,928,483.
Reinvent Yellow Sales ApS has published its annual report for 2022. Gross profit came to DKK 16,262,866, and the net result was DKK 9,184,283.
As of November 28, 2022, A/S PSE 17 NR. 1056 has been appointed auditor of Reinvent Yellow Sales ApS.
As of November 28, 2022, COMPLET REVISION REGISTRERET REVISIONSANPARTSSELSKAB has stepped down as auditor of Reinvent Yellow Sales ApS.
Reinvent Yellow Sales ApS has published its annual report for 2021. Gross profit came to DKK 10,706,079, and the net result was DKK 5,618,103.
As of October 15, 2021, COMPLET REVISION REGISTRERET REVISIONSANPARTSSELSKAB has been appointed auditor of Reinvent Yellow Sales ApS.
Reinvent Yellow Sales ApS has published its annual report for 2020. Gross profit came to DKK 2,464,216, and the net result was DKK 3,670.
On September 4, 2020, the company changed its name from REinvent Studios International Sales ApS to REinvent International Sales ApS.
Reinvent Yellow Sales ApS has published its interim report for the period May 1, 2018 – June 30, 2019.
On September 25, 2018, the company changed its name from REinvent Distribution ApS to REinvent Studios International Sales ApS.
On August 10, 2018, the company changed its name from Reinvent Future ApS to REinvent Distribution ApS.
As of May 1, 2018, Rikke Louise Ennis is registered as director of Reinvent Yellow Sales ApS.
Reinvent Yellow Sales ApS was founded on May 1, 2018.

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Selskabets formål er IT- og kommunikationsvirksomhed samt virksomhed i øvrigt, der efter bestyrelsens skøn står i forbindelse hermed.

Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.

Selskabets formål er at drive forretning med digital markedsføring og strategi samt enhver i forbindelse hermed stående virksomhed.
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