Owners, management and financials
CVR: 39369273
DKK 3,499,680
Gross profit
Net result: DKK 239,207
UPED HOLDING ApS (100%)
CVR · view owners
Ulrik Pedersen
CVR · view management
Active
Founded 28 February 2018
CVR · view overview
2 employees
Annual report 2025 · average
Director registered: Ulrik Pedersen
CVR · 28/02/2018
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S. F. R. ApS is a Danish company of the type Anpartsselskab based in København K, founded in 2018. The company is registered under the industry Engroshandel med beklædning. The management consists of Ulrik Pedersen. The company is owned by UPED HOLDING ApS. According to the 2025 annual report, the company had an average of 2 employees. In 2025, the company reported a gross profit of DKK 3,499,680 and a net result of DKK 239,207 compared with DKK -1,296,431 the year before. Equity in the 2025 report amounted to DKK -9,149,880.
Source: annual report 2025, Danish Business Authority
The financial health of S. F. R. ApS shows signs of improvement, with gross profit increasing significantly from 649,592 DKK in 2022 to 3,499,680 DKK in 2025, despite the absence of disclosed revenue figures. However, the company has faced ongoing profitability challenges, recording losses each year until 2024, where it reported a profit of 239,207 DKK. A concerning aspect is its negative equity position, which has decreased from -6,389,248 DKK in 2021 to -9,149,880 DKK in 2025, indicating a growing financial burden. The company operates in the clothing wholesale industry, where it must navigate competitive pressures and improve its financial stability to strengthen its market position.
AI-generated summary · Generated 16/08/2026
Selskabets formål er at drive virksomhed med handel med beklædning og anden dermed beslægtet virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/07/2024 – 30/06/2025 | 3.5 mio. | 239 t. | 11.1 mio. | -9.1 mio. | 2 | |
| 202401/07/2023 – 30/06/2024 | 309 t. | -1.3 mio. | 8.4 mio. | -9.4 mio. | 2 | |
| 202301/07/2022 – 30/06/2023 | 1.3 mio. | -1.4 mio. | 7.5 mio. | -8.1 mio. | 2 | |
| 202201/07/2021 – 30/06/2022 | 650 t. | -331 t. | 6.4 mio. | -6.7 mio. | 1 | |
| 202101/07/2020 – 30/06/2021 | -2.6 mio. | -2.8 mio. | 5.6 mio. | -6.4 mio. | 1 | |
| 202001/07/2019 – 30/06/2020 | -2.1 mio. | -1.9 mio. | 5 mio. | -3.6 mio. | 1 |
Compared to 704 companies in Engroshandel med beklædning
Comparison is based on industry median values
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See the API documentationThe CVR number of S. F. R. ApS is 39369273.
S. F. R. ApS is owned by UPED HOLDING ApS.
The management of S. F. R. ApS consists of Ulrik Pedersen.
In 2025, S. F. R. ApS reported a gross profit of DKK 3,499,680.
S. F. R. ApS had an average of 2 employees in the 2025 financial year according to the annual report.
S. F. R. ApS was founded on 28 February 2018.
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S. F. R. ApS has published its annual report for 2025. Gross profit came to DKK 3,499,680, and the net result was DKK 239,207.
S. F. R. ApS has published its annual report for 2024. Gross profit came to DKK 308,593, and the net result was DKK -1,296,431.
S. F. R. ApS has published its annual report for 2023. Gross profit came to DKK 1,328,138, and the net result was DKK -1,372,365.
As of November 10, 2023, Beierholm Godkendt Revisionspartnerselskab has been appointed auditor of S. F. R. ApS.
S. F. R. ApS has published its annual report for 2022. Gross profit came to DKK 649,592, and the net result was DKK -331,043.
S. F. R. ApS has published its annual report for 2021. Gross profit came to DKK -2,638,188, and the net result was DKK -2,812,199.
S. F. R. ApS has published its annual report for 2020. Gross profit came to DKK -2,117,376, and the net result was DKK -1,945,616.
S. F. R. ApS has published its interim report for the period February 28, 2018 – June 30, 2019.
As of February 28, 2018, Ulrik Pedersen is registered as director of S. F. R. ApS.
As of February 28, 2018, UPED HOLDING ApS is registered as an owner of S. F. R. ApS with an ownership share of 100%.
S. F. R. ApS was founded on February 28, 2018.
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