Owners, management and financials
CVR: 38628003
Previous names: City Group Brandsikring A/S
DKK 2,043,449
Gross profit
Net result: DKK -910,085
MORTEN BO HOLDING ApS (50-66,65%), Macasa Holding ApS (5-9,99%)
1 more
CVR · view owners
Karl Aage Nielsen
Board: 3 members
CVR · view management
Active
Founded 4 May 2017
CVR · view overview
6 employees
CVR · 2018
Owner registered: MORTEN BO HOLDING ApS
CVR · 31/08/2026
View the full event history
Prima Brandsikring A/S is a Danish company of the type Aktieselskab based in Middelfart, founded in 2017. The company is registered under the industry Installation af isolering. The company was previously named City Group Brandsikring A/S. The management consists of Karl Aage Nielsen. The board consists of Karl Aage Nielsen, Lenna Nielsen and Morten Bo Kure-Nielsen. The company is owned by MORTEN BO HOLDING ApS, Macasa Holding ApS and LEKA Holding ApS. The company has 6 employees (2018). In 2025, the company reported a gross profit of DKK 2,043,449 and a net result of DKK -910,085 compared with DKK 454,525 the year before. Equity in the 2025 report amounted to DKK 61,963.
Source: annual report 2025, Danish Business Authority
The financial health of Prima Brandsikring A/S appears to be declining, particularly in 2025, where it reported a gross profit of 2,043,449 DKK but a loss of 910,085 DKK. In contrast, the previous years showed a more stable profitability trend, with gross profits peaking at 5,712,906 DKK in 2024 and a profit of 454,525 DKK. The company's equity has significantly decreased from 3,936,620 DKK in 2022 to just 61,963 DKK in 2025, raising concerns about its financial stability and ability to sustain operations. Operating in the insulation installation industry, the company faces challenges in maintaining profitability and managing its equity position effectively.
AI-generated summary · Generated 15/08/2026
Selskabets formål er at drive auto- og industrilakeringsvirksomhed samt anden dermed beslægtet virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 2 mio. | -910 t. | 3.3 mio. | 62 t. | 4 | |
| 202401/01/2024 – 31/12/2024 | 5.7 mio. | 455 t. | 7 mio. | 2.8 mio. | 5 | |
| 202301/01/2023 – 31/12/2023 | 3.7 mio. | 181 t. | 5.3 mio. | 2.3 mio. | 5 | |
| 202201/01/2022 – 31/12/2022 | 5.3 mio. | 1.8 mio. | 6.9 mio. | 3.9 mio. | 3 | |
| 202101/01/2021 – 31/12/2021 | 3.1 mio. | 703 t. | 5.4 mio. | 2.7 mio. | 2 | |
| 202001/01/2020 – 31/12/2020 | 3.7 mio. | 1.2 mio. | 5.5 mio. | 2 mio. | 3 | |
| 201901/01/2019 – 31/12/2019 | 1.6 mio. | -1.2 mio. | 4.2 mio. | 749 t. | 5 | |
| 201801/01/2018 – 31/12/2018 | 5.1 mio. | 730 t. | 6.7 mio. | 2 mio. | 6 |
Compared to 327 companies in Installation af isolering
Comparison is based on industry median values
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See the API documentationThe CVR number of Prima Brandsikring A/S is 38628003.
Prima Brandsikring A/S is owned by MORTEN BO HOLDING ApS, Macasa Holding ApS and LEKA Holding ApS.
The management of Prima Brandsikring A/S consists of Karl Aage Nielsen.
The board of Prima Brandsikring A/S consists of Karl Aage Nielsen, Lenna Nielsen and Morten Bo Kure-Nielsen.
In 2025, Prima Brandsikring A/S reported a gross profit of DKK 2,043,449.
Prima Brandsikring A/S had 6 employees in 2018 according to the Danish CVR register.
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As of September 1, 2026, Cedra Godkendt Revisionsaktieselskab has been appointed auditor of Prima Brandsikring A/S.
As of September 1, 2026, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has stepped down as auditor of Prima Brandsikring A/S.
As of August 31, 2026, MORTEN BO HOLDING ApS is registered as an owner of Prima Brandsikring A/S with an ownership share of 50%.
As of August 31, 2026, Macasa Holding ApS is registered as an owner of Prima Brandsikring A/S with an ownership share of 5%.
As of August 31, 2026, LEKA Holding ApS is registered as an owner of Prima Brandsikring A/S with an ownership share of 33%.
Prima Brandsikring A/S has published its annual report for 2025. Gross profit came to DKK 2,043,449, and the net result was DKK -910,085.
On December 19, 2025, the company changed its name from City Group Brandsikring A/S to Prima Brandsikring A/S.
Prima Brandsikring A/S has published its annual report for 2024. Gross profit came to DKK 5,712,906, and the net result was DKK 454,525.
As of December 19, 2024, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of Prima Brandsikring A/S.
As of December 19, 2024, PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB has stepped down as auditor of Prima Brandsikring A/S.
As of April 15, 2024, PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of Prima Brandsikring A/S.
As of April 15, 2024, A/S PSE 17 NR. 1056 has stepped down as auditor of Prima Brandsikring A/S.
Prima Brandsikring A/S has published its annual report for 2023. Gross profit came to DKK 3,685,481, and the net result was DKK 180,903.
Prima Brandsikring A/S has published its annual report for 2022. Gross profit came to DKK 5,346,594, and the net result was DKK 1,835,839.
Prima Brandsikring A/S has published its annual report for 2021. Gross profit came to DKK 3,089,295, and the net result was DKK 702,830.
As of June 28, 2022, A/S PSE 17 NR. 1056 has been appointed auditor of Prima Brandsikring A/S.
As of June 28, 2022, REVISIONSFIRMAET TORBEN JENSEN STATSAUTORISERET REVISIONSANPARTSSELSKAB has stepped down as auditor of Prima Brandsikring A/S.
As of October 15, 2021, REVISIONSFIRMAET TORBEN JENSEN STATSAUTORISERET REVISIONSANPARTSSELSKAB has been appointed auditor of Prima Brandsikring A/S.
As of October 15, 2021, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has stepped down as auditor of Prima Brandsikring A/S.
Prima Brandsikring A/S has published its annual report for 2020. Gross profit came to DKK 3,735,668, and the net result was DKK 1,249,168.
Prima Brandsikring A/S has published its annual report for 2019. Gross profit came to DKK 1,590,148, and the net result was DKK -1,213,654.
Prima Brandsikring A/S has published its annual report for 2018. Gross profit came to DKK 5,146,232, and the net result was DKK 729,908.
Prima Brandsikring A/S has published its interim report for the period May 4, 2017 – December 31, 2017.
As of May 4, 2017, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of Prima Brandsikring A/S.
As of May 4, 2017, Karl Aage Nielsen has joined the board of directors of Prima Brandsikring A/S.
As of May 4, 2017, Morten Bo Kure-Nielsen has joined the board of directors of Prima Brandsikring A/S.
As of May 4, 2017, Lenna Nielsen has joined the board of directors of Prima Brandsikring A/S.
As of May 4, 2017, Karl Aage Nielsen is registered as director of Prima Brandsikring A/S.
Prima Brandsikring A/S was founded on May 4, 2017.
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