Owners, management and financials
CVR: 37862983
Secondary names: Smokers' Choice Int. ApS, SCI ApS
DKK 1,013,995
Gross profit
Net result: DKK 68,662
Juan Saplana Peinado (5-9,99%), Trisa ApS (90-99,99%)
CVR · view owners
Christian Lind
CVR · view management
Active
Founded 4 July 2016
CVR · view overview
9 employees
CVR · 2018
Owner registered: Juan Saplana Peinado
CVR · 13/05/2021
View the full event history
Smokers' Choice International ApS is a Danish company of the type Anpartsselskab based in Roskilde, founded in 2016. The company is registered under the industry Industrielt design og modedesign. The management consists of Christian Lind. The company is owned by Juan Saplana Peinado and Trisa ApS. The company has 9 employees (2018). In 2025, the company reported a gross profit of DKK 1,013,995 and a net result of DKK 68,662 compared with DKK 445,539 the year before. Equity in the 2025 report amounted to DKK 1,496,880.
Source: annual report 2025, Danish Business Authority
The financial health of Smokers' Choice International ApS appears stable, with a consistent gross profit trend over the past five years, peaking at 1,845,310 DKK in 2023. Profitability has shown a positive trajectory, increasing from 243,062 DKK in 2021 to 621,781 DKK in 2023, although there was a notable decline to 68,662 DKK in 2025. Equity has grown significantly from 561,699 DKK in 2021 to 1,496,880 DKK in 2025, indicating a strong capital position. However, the absence of disclosed revenue figures raises concerns about overall sales performance and market positioning within the industrial and fashion design sectors.
AI-generated summary · Generated 16/08/2026
Selskabets formål er design, produktion, import, eksport, køb og salg af filter, papirer, mixerbakker og lignende produkter samt tilknyttede produkter og aktiviteter samt anden hermed beslægtet virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 1 mio. | 69 t. | 2.7 mio. | 1.5 mio. | 1 | |
| 202401/01/2024 – 31/12/2024 | 1.4 mio. | 446 t. | 3.4 mio. | 1.6 mio. | 1 | |
| 202301/01/2023 – 31/12/2023 | 1.8 mio. | 622 t. | 3 mio. | 1.2 mio. | 1 | |
| 202201/01/2022 – 31/12/2022 | 1.2 mio. | 256 t. | 3.4 mio. | 808 t. | 1 | |
| 202101/01/2021 – 31/12/2021 | 1.7 mio. | 243 t. | 2.8 mio. | 562 t. | 3 | |
| 202001/01/2020 – 31/12/2020 | 1.2 mio. | 43 t. | 1.8 mio. | 319 t. | 3 | |
| 201901/01/2019 – 31/12/2019 | 1.6 mio. | 220 t. | 1.5 mio. | 386 t. | 3 | |
| 201801/01/2018 – 31/12/2018 | 1.6 mio. | 35 t. | 1.5 mio. | 166 t. | 3 |
Compared to 774 companies in Industrielt design og modedesign
Comparison is based on industry median values
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See the API documentationThe CVR number of Smokers' Choice International ApS is 37862983.
Smokers' Choice International ApS is owned by Juan Saplana Peinado and Trisa ApS.
The management of Smokers' Choice International ApS consists of Christian Lind.
In 2025, Smokers' Choice International ApS reported a gross profit of DKK 1,013,995.
Smokers' Choice International ApS had 9 employees in 2018 according to the Danish CVR register.
Smokers' Choice International ApS was founded on 4 July 2016.
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Smokers' Choice International ApS has published its annual report for 2025. Gross profit came to DKK 1,013,995, and the net result was DKK 68,662.
Smokers' Choice International ApS has published its annual report for 2024. Gross profit came to DKK 1,449,585, and the net result was DKK 445,539.
Smokers' Choice International ApS has published its annual report for 2023. Gross profit came to DKK 1,845,310, and the net result was DKK 621,781.
Smokers' Choice International ApS has published its annual report for 2022. Gross profit came to DKK 1,192,328, and the net result was DKK 256,473.
Smokers' Choice International ApS has published its annual report for 2021. Gross profit came to DKK 1,724,884, and the net result was DKK 243,062.
Smokers' Choice International ApS has published its annual report for 2020. Gross profit came to DKK 1,220,086, and the net result was DKK 43,132.
As of May 13, 2021, Juan Saplana Peinado is registered as an owner of Smokers' Choice International ApS with an ownership share of 5%.
Smokers' Choice International ApS has published its annual report for 2019. Gross profit came to DKK 1,615,551, and the net result was DKK 219,604.
As of April 2, 2020, Christian Lind has left the board of directors of Smokers' Choice International ApS.
As of April 2, 2020, Kelvin Valeur Thelin has left the board of directors of Smokers' Choice International ApS.
As of April 2, 2020, Juan Saplana Peinado has left the board of directors of Smokers' Choice International ApS.
Smokers' Choice International ApS has published its annual report for 2018. Gross profit came to DKK 1,557,965, and the net result was DKK 35,276.
Smokers' Choice International ApS has published its interim report for the period July 8, 2016 – December 31, 2017.
As of September 30, 2016, Kelvin Valeur Thelin has joined the board of directors of Smokers' Choice International ApS.
As of September 30, 2016, Juan Saplana Peinado has joined the board of directors of Smokers' Choice International ApS.
As of September 30, 2016, Jesper Houlind has left the board of directors of Smokers' Choice International ApS.
As of September 29, 2016, Juan Saplana Peinado has left the board of directors of Smokers' Choice International ApS.
As of September 1, 2016, Trisa ApS is registered as an owner of Smokers' Choice International ApS with an ownership share of 90%.
As of July 8, 2016, Christian Lind has joined the board of directors of Smokers' Choice International ApS.
As of July 8, 2016, Jesper Houlind has joined the board of directors of Smokers' Choice International ApS.
As of July 8, 2016, Juan Saplana Peinado has joined the board of directors of Smokers' Choice International ApS.
As of July 8, 2016, Christian Lind is registered as director of Smokers' Choice International ApS.
Smokers' Choice International ApS was founded on July 4, 2016.
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