Owners, management and financials
CVR: 37851191
DKK 45,798
Gross profit
Net result: DKK -1,192,694
Martin Svensson (15-19,99%), PMG GROUP A/S (50-66,65%)
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Morten Munk Marcussen
Board: Morten Olsen (chair) and 2 members
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Active
Founded 1 July 2016
CVR · view overview
2 employees
CVR · 2026
Owner registered: TMP Ventures Holding ApS
CVR · 16/03/2022
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Sports Innovation A/S is a Danish company of the type Aktieselskab based in København K, founded in 2016. The company is registered under the industry Computerprogrammering. The management consists of Morten Munk Marcussen. The board consists of Morten Olsen (chair), Martin Svensson and Mikael Strunge. The company is owned by Martin Svensson, PMG GROUP A/S and TMP Ventures Holding ApS. The company has 2 employees (2026). In 2025, the company reported a gross profit of DKK 45,798 and a net result of DKK -1,192,694 compared with DKK -764,408 the year before. Equity in the 2025 report amounted to DKK -1,867,299.
2.1 Selskabets formål er at eje kapitalandele i dattervirksomheder, udvikling af software og dataunder-støttede sports applikationer samt enhver aktivitet, der efter bestyrelses skøn står i forbindelse hermed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 46K | -1.2M | 2.3M | -1.9M | 2 | |
| 202401/01/2024 – 31/12/2024 | 887K | -764K | 2.6M | -675K | 2 | |
| 202301/01/2023 – 31/12/2023 | 405K | -789K | 2.4M | -1.3M | 3 | |
| 202201/01/2022 – 31/12/2022 | 1.1M | 54K | 2M | -485K | 3 | |
| 202101/01/2021 – 31/12/2021 | 765K | -341K | 1.2M | -539K | 2 | |
| 202001/01/2020 – 31/12/2020 | 314K | -980K | 1.3M | -198K | 3 | |
| 201901/01/2019 – 31/12/2019 | 293K | -1.6M | 1.3M | -2.2M | 4 | |
| 201801/01/2018 – 31/12/2018 | 935K | -835K | 1.4M | -595K | 4 |
Compared to 4.541 companies in Computerprogrammering
Comparison is based on industry median values
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Set up monitoringThe CVR number of Sports Innovation A/S is 37851191.
Sports Innovation A/S is owned by Martin Svensson, PMG GROUP A/S and TMP Ventures Holding ApS.
The management of Sports Innovation A/S consists of Morten Munk Marcussen.
The board of Sports Innovation A/S consists of Morten Olsen, Martin Svensson and Mikael Strunge, with Morten Olsen as chair.
In 2025, Sports Innovation A/S reported a gross profit of DKK 45,798.
Sports Innovation A/S had 2 employees in 2026 according to the Danish CVR register.
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Sports Innovation A/S has published its annual report for 2025. Gross profit came to DKK 45,798, and the net result was DKK -1,192,694.
As of August 22, 2025, BDO Statsautoriseret Revisionspartnerselskab has been appointed auditor of Sports Innovation A/S.
As of August 22, 2025, A/S PSE 17 NR. 1056 has stepped down as auditor of Sports Innovation A/S.
Sports Innovation A/S has published its annual report for 2024. Gross profit came to DKK 886,607, and the net result was DKK -764,408.
Sports Innovation A/S has published its annual report for 2023. Gross profit came to DKK 405,081, and the net result was DKK -789,260.
Sports Innovation A/S has published its annual report for 2022. Gross profit came to DKK 1,081,919, and the net result was DKK 53,928.
As of October 3, 2022, Morten Olsen has joined the board of directors of Sports Innovation A/S.
As of October 3, 2022, Mikael Strunge has joined the board of directors of Sports Innovation A/S.
As of October 3, 2022, Thomas Høgh Marschall has left the board of directors of Sports Innovation A/S.
As of October 2, 2022, Morten Olsen has left the board of directors of Sports Innovation A/S.
Sports Innovation A/S has published its annual report for 2021. Gross profit came to DKK 765,216, and the net result was DKK -340,946.
As of March 16, 2022, TMP Ventures Holding ApS is registered as an owner of Sports Innovation A/S with an ownership share of 20%.
Sports Innovation A/S has published its annual report for 2020. Gross profit came to DKK 313,944, and the net result was DKK -979,997.
Sports Innovation A/S has published its annual report for 2019. Gross profit came to DKK 292,906, and the net result was DKK -1,645,448.
As of January 10, 2020, Martin Svensson has joined the board of directors of Sports Innovation A/S.
As of January 10, 2020, Morten Munk Marcussen has left the board of directors of Sports Innovation A/S.
As of January 10, 2020, Martin Svensson is registered as an owner of Sports Innovation A/S with an ownership share of 15%.
Sports Innovation A/S has published its annual report for 2018. Gross profit came to DKK 934,910, and the net result was DKK -834,632.
Sports Innovation A/S has published its interim report for the period July 1, 2016 to December 31, 2017.
As of July 1, 2016, A/S PSE 17 NR. 1056 has been appointed auditor of Sports Innovation A/S.
As of July 1, 2016, Morten Olsen has joined the board of directors of Sports Innovation A/S.
As of July 1, 2016, Morten Munk Marcussen has joined the board of directors of Sports Innovation A/S.
As of July 1, 2016, Thomas Høgh Marschall has joined the board of directors of Sports Innovation A/S.
As of July 1, 2016, Morten Munk Marcussen is registered as director of Sports Innovation A/S.
As of July 1, 2016, PMG GROUP A/S is registered as an owner of Sports Innovation A/S with an ownership share of 50%.
Sports Innovation A/S was founded on July 1, 2016.
Uneven Bits ApS is an independent IT consultancy founded and operated by Klaus Byskov Pedersen. With deep expertise in software architecture and systems design, I help organizations build robust, scalable, and maintainable technical solutions. Whether you need strategic guidance on technology decisions, hands-on architecture work, or help navigating complex technical challenges, I bring focused expertise and a practical approach to every engagement.
Selskabets formål er at udvikle, markedsføre, sælge og implementere software produkter til brug ved indkøbsstyring og dermed efter bestyrelsens skøn beslægtet virksomhed
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
Selskabets formål er IT- og kommunikationsvirksomhed samt virksomhed i øvrigt, der efter bestyrelsens skøn står i forbindelse hermed.
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