CVR: 37047171
Secondary names: Seo-Service.dk ApS
Previous names: Seo-Service.dk IVS, Asento Digital IVS
DKK 11,936,435
Gross profit
Net result: DKK 1,745,852
MHM Holding, Kolding ApS, A. B. Ladegaard Holding ApS
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CVR · view ownership and management
Owner registered: Lasse Olsen Holding, Kolding ApS
CVR · 08/06/2026
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Asento Digital ApS is a Danish company of the type Anpartsselskab based in Kolding, founded in 2015. The company is registered under the industry Planlægning og design af reklamekampagner. The company was previously named Asento Digital IVS and Seo-Service.dk IVS. The management consists of Marcus Havmøller Møberg Paysen. The company's owners include MHM Holding, Kolding ApS, A. B. Ladegaard Holding ApS and Speedtsberg Holding ApS. The company has 20 employees (2018). In 2025, the company reported a gross profit of DKK 11,936,435 and a net result of DKK 1,745,852 compared with DKK 1,785,732 the year before. Equity in the 2025 report amounted to DKK 1,137,381.
Source: annual report 2025, Danish Business Authority
Asento Digital ApS has shown a positive turnaround in its financial health, achieving a gross profit of 11,936,435 DKK and a profit of 1,745,852 DKK in 2025, following several years of losses. The company's gross profit has steadily increased from 7,987,845 DKK in 2021 to 13,363,082 DKK in 2024, indicating a growing demand for its advertising campaign planning and design services. However, the equity position remains a concern, as it was negative until 2024, reflecting potential financial instability. With no disclosed revenue figures, the company's size and market position within the industry remain unclear, but the improving profitability suggests a strengthening foothold.
AI-generated summary · Generated 13/08/2026
Selskabets formål er at drive virksomhed med online marketing samt anden hermed forbundet aktivitet.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 11.9 mio. | 1.7 mio. | 3.9 mio. | 1.1 mio. | 19 | |
| 202401/01/2024 – 31/12/2024 | 13.4 mio. | 1.8 mio. | 3.4 mio. | -608 t. | 24 | |
| 202301/01/2023 – 31/12/2023 | 12.8 mio. | 310 t. | 2.6 mio. | -2.4 mio. | 27 | |
| 202201/01/2022 – 31/12/2022 | 10.7 mio. | -599 t. | 2.9 mio. | -2.7 mio. | 26 | |
| 202101/01/2021 – 31/12/2021 | 8 mio. | -194 t. | 3.1 mio. | -1.4 mio. | 21 | |
| 202001/01/2020 – 31/12/2020 | 6.4 mio. | -31 t. | 2.6 mio. | -1.3 mio. | 16 | |
| 201901/01/2019 – 31/12/2019 | 6.2 mio. | -616 t. | 2.5 mio. | -1.3 mio. | 16 | |
| 201801/01/2018 – 31/12/2018 | 4.4 mio. | -812 t. | 2.3 mio. | -637 t. | 13 | |
| 201701/01/2017 – 31/12/2017 | 3 mio. | 79 t. | 1.3 mio. | 175 t. | 11 |
Compared to 1.841 companies in Planlægning og design af reklamekampagner
Comparison is based on industry median values
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Set up monitoringAsento Digital ApS was founded on 1 September 2015.
Asento Digital ApS is registered under the industry Planlægning og design af reklamekampagner (industry code 731110).
Asento Digital ApS had 20 employees in 2018 according to the Danish CVR register.
The owners of Asento Digital ApS include MHM Holding, Kolding ApS, A. B. Ladegaard Holding ApS and Speedtsberg Holding ApS.
asento.dk belongs to Asento Digital ApS, CVR number 37047171.
In 2025, Asento Digital ApS reported a gross profit of DKK 11,936,435.
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Contact info changed: new website: https://asento.dk/ (June 11, 2026).
As of June 8, 2026, Lasse Olsen Holding, Kolding ApS is registered as an owner of Asento Digital ApS with an ownership share of 15%.
Asento Digital ApS has published its annual report for 2025. Gross profit came to DKK 11,936,435, and the net result was DKK 1,745,852.
Contact info changed: new website: https://asento.dk/ (January 23, 2026).
Asento Digital ApS has published its annual report for 2024. Gross profit came to DKK 13,363,082, and the net result was DKK 1,785,732.
Asento Digital ApS has published its annual report for 2023. Gross profit came to DKK 12,750,307, and the net result was DKK 310,417.
As of September 28, 2023, MHM Holding, Kolding ApS is registered as an owner of Asento Digital ApS with an ownership share of 50%.
As of September 25, 2023, A. B. Ladegaard Holding ApS is registered as an owner of Asento Digital ApS with an ownership share of 5%.
As of July 10, 2023, Tindahl Holding ApS is registered as an owner of Asento Digital ApS with an ownership share of 5%.
Asento Digital ApS has published its annual report for 2022. Gross profit came to DKK 10,717,946, and the net result was DKK -599,256.
Asento Digital ApS has published its annual report for 2021. Gross profit came to DKK 7,987,845, and the net result was DKK -194,048.
On September 30, 2021, the company changed its name from Asento Digital IVS to Asento Digital ApS.
As of September 30, 2021, Speedtsberg Holding ApS is registered as an owner of Asento Digital ApS with an ownership share of 15%.
Asento Digital ApS has published its annual report for 2020. Gross profit came to DKK 6,408,845, and the net result was DKK -30,506.
As of July 5, 2021, MARTINSEN STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of Asento Digital ApS.
Asento Digital ApS has published its annual report for 2019. Gross profit came to DKK 6,203,069, and the net result was DKK -615,976.
Asento Digital ApS has published its annual report for 2018. Gross profit came to DKK 4,412,633, and the net result was DKK -811,790.
As of August 20, 2018, Marcus Havmøller Møberg Paysen is registered as director of Asento Digital ApS.
As of August 20, 2018, Casper Klein Edens has stepped down as director of Asento Digital ApS.
Asento Digital ApS has published its annual report for 2017. Gross profit came to DKK 3,019,540, and the net result was DKK 79,065.
On May 28, 2018, the company changed its name from Seo-Service.dk IVS to Asento Digital IVS.
Asento Digital ApS has published its interim report for the period September 1, 2015 – December 31, 2016.
As of September 1, 2015, Casper Klein Edens is registered as director of Asento Digital ApS.
Asento Digital ApS was founded on September 1, 2015.
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