Owners, management and financials
CVR: 36560185
Secondary names: GoBrand ApS
DKK 2,845,405
Gross profit
Net result: DKK 362,083
Daniel Hassing Holding ApS (50-66,65%), Mikkel Juul Holding ApS (50-66,65%)
CVR · view owners
Daniel Hassing Christensen, Mikkel Juul
CVR · view management
Active
Founded 10 March 2015
CVR · view overview
2 employees
CVR · 2018
Owner registered: Daniel Hassing Holding ApS
CVR · 16/12/2019
View the full event history
MerkurNord ApS is a Danish company of the type Anpartsselskab based in Holbæk, founded in 2015. The company is registered under the industry Planlægning og design af reklamekampagner. The management consists of Daniel Hassing Christensen and Mikkel Juul. The company is owned by Daniel Hassing Holding ApS and Mikkel Juul Holding ApS. The company has 2 employees (2018). In 2025, the company reported a gross profit of DKK 2,845,405 and a net result of DKK 362,083 compared with DKK 354,436 the year before. Equity in the 2025 report amounted to DKK 535,290.
Source: annual report 2025, Danish Business Authority
MerkurNord ApS has shown a positive trajectory in profitability over the past few years, with gross profit increasing from 2,071,524 DKK in 2023 to 2,845,405 DKK in 2025. The company has successfully turned around its equity position, moving from -251,927 DKK in 2022 to 535,290 DKK in 2025, indicating improved financial health. Despite the absence of revenue figures, the consistent growth in gross profit and profit margins suggests effective cost management and operational efficiency. However, the lack of revenue transparency and the previously negative equity position raise concerns about long-term sustainability within the competitive advertising campaign planning industry.
AI-generated summary · Generated 15/08/2026
Virksomhedens formål er at lave markedsføring for andre virksomheder. Herunder vejledning, strategisk planlægning og udførelse af marketingaktiviteter.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 2.8 mio. | 362 t. | 1.1 mio. | 535 t. | 4 | |
| 202401/01/2024 – 31/12/2024 | 2.5 mio. | 354 t. | 808 t. | 273 t. | 4 | |
| 202301/01/2023 – 31/12/2023 | 2.1 mio. | 171 t. | 527 t. | -81 t. | 4 | |
| 202201/01/2022 – 31/12/2022 | 2.2 mio. | -403 t. | 571 t. | -252 t. | 7 | |
| 202101/01/2021 – 31/12/2021 | 2.3 mio. | 198 t. | 1.3 mio. | 251 t. | 6 | |
| 202001/01/2020 – 31/12/2020 | 1.5 mio. | 145 t. | 785 t. | 53 t. | 4 | |
| 201901/01/2019 – 31/12/2019 | 737 t. | -130 t. | 257 t. | -92 t. | 4 | |
| 201801/01/2018 – 31/12/2018 | 222 t. | 26 t. | 142 t. | 39 t. | 2 | |
| 201701/01/2017 – 31/12/2017 | 18 t. | 5 t. | 25 t. | 13 t. | - | |
| 201601/01/2016 – 31/12/2016 | 4 t. | 3 t. | 8 t. | 7 t. | - |
Compared to 1.833 companies in Planlægning og design af reklamekampagner
Comparison is based on industry median values
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Try the lead list generatorThe CVR number of MerkurNord ApS is 36560185.
MerkurNord ApS is owned by Daniel Hassing Holding ApS and Mikkel Juul Holding ApS.
The management of MerkurNord ApS consists of Daniel Hassing Christensen and Mikkel Juul.
In 2025, MerkurNord ApS reported a gross profit of DKK 2,845,405.
MerkurNord ApS had 2 employees in 2018 according to the Danish CVR register.
MerkurNord ApS was founded on 10 March 2015.
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MerkurNord ApS has published its annual report for 2025. Gross profit came to DKK 2,845,405, and the net result was DKK 362,083.
MerkurNord ApS has published its annual report for 2024. Gross profit came to DKK 2,481,671, and the net result was DKK 354,436.
MerkurNord ApS has published its annual report for 2023. Gross profit came to DKK 2,071,524, and the net result was DKK 170,698.
MerkurNord ApS has published its annual report for 2022. Gross profit came to DKK 2,247,070, and the net result was DKK -403,225.
MerkurNord ApS has published its annual report for 2021. Gross profit came to DKK 2,252,865, and the net result was DKK 198,209.
MerkurNord ApS has published its annual report for 2020. Gross profit came to DKK 1,511,168, and the net result was DKK 144,767.
MerkurNord ApS has published its annual report for 2019. Gross profit came to DKK 737,445, and the net result was DKK -130,414.
As of December 16, 2019, Daniel Hassing Holding ApS is registered as an owner of MerkurNord ApS with an ownership share of 50%.
As of December 16, 2019, Mikkel Juul Holding ApS is registered as an owner of MerkurNord ApS with an ownership share of 50%.
MerkurNord ApS has published its annual report for 2018. Gross profit came to DKK 222,075, and the net result was DKK 25,976.
MerkurNord ApS has published its annual report for 2017. Gross profit came to DKK 18,028, and the net result was DKK 5,436.
MerkurNord ApS has published its annual report for 2016. Gross profit came to DKK 3,563, and the net result was DKK 3,211.
MerkurNord ApS has published its interim report for the period March 10, 2015 – December 31, 2015.
As of March 10, 2015, Daniel Hassing Christensen is registered as director of MerkurNord ApS.
As of March 10, 2015, Mikkel Juul is registered as director of MerkurNord ApS.
MerkurNord ApS was founded on March 10, 2015.
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