Owners, management and financials
CVR: 35527990
Previous names: 11.11.13 HOLDING A/S
DKK 3,303,193,000
Revenue
Net result: DKK -41,465,000
General Atlantic JTJ B.V. (66,66-89,99%), NNS Investco Holding (Cyprus) Ltd (10-14,99%)
CVR · view owners
Jørn Vestergaard, Thomas Kusk Nørøxe
Board: Jeffrey David Lawrence (chair) and 9 members
CVR · view management
Active
Founded 11 November 2013
CVR · view overview
3 employees
CVR · 2026
Owner registered: NNS Investco Holding (Cyprus) Ltd
CVR · 30/09/2026
View the full event history
JOE & THE JUICE HOLDING A/S is a Danish company of the type Aktieselskab based in København K, founded in 2013. The company is registered under the industry Servering af mad i restauranter og caféer. The company was previously named 11.11.13 HOLDING A/S. The management consists of Jørn Vestergaard and Thomas Kusk Nørøxe. The board consists of Jeffrey David Lawrence (chair), Andrea Calabro, Andrew William Crawford and Harrison Robert DiGia. The company is owned by General Atlantic JTJ B.V. and NNS Investco Holding (Cyprus) Ltd. The company has 3 employees (2026). In 2025, the company reported revenue of DKK 3,303,193,000 and a net result of DKK -41,465,000 compared with DKK 143,289,000 the year before. Equity in the 2025 report amounted to DKK 53,455,000.
Source: annual report 2025, Danish Business Authority
The financial health of JOE & THE JUICE HOLDING A/S shows signs of recovery, with revenue increasing from 1.11 billion DKK in 2021 to 3.30 billion DKK in 2025. However, profitability remains a concern, as the company reported a loss of 41.47 million DKK in 2025, following a profit of 143.29 million DKK in 2024. The equity position has improved significantly, rising from -1.05 billion DKK in 2022 to 53.46 million DKK in 2025, indicating a positive trajectory despite ongoing challenges. The company is positioned in the competitive food service industry, where it must continue to enhance margins and manage debt effectively to sustain growth.
AI-generated summary · Generated 17/04/2026
Selskabets formål er at levere serviceydelser til koncernselskaber samt besidde ejerandele i selskaber, der driver restaurationsvirksomhed og aktiviteter i tilknytning hertil.
Source: annual reports filed with the Danish Business Authority.
| Period | Revenue | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 3.3B | -41.5M | 2.8B | 53.5M | 2894 | |
| 202401/01/2024 – 31/12/2024 | 2.8B | 143.3M | 2.3B | 15.9M | 2537 | |
| 202301/01/2023 – 31/12/2023 | 2.4B | -107.8M | 2.2B | -140.7M | 2374 | |
| 202201/01/2022 – 31/12/2022 | 1.7B | -260.1M | 2.1B | -1B | 2942 | |
| 202101/01/2021 – 31/12/2021 | 1.1B | -232.5M | 2.3B | -774.2M | - | |
| 202001/01/2020 – 31/12/2020 | 0 | -610.3M | 17.3M | 10.3M | 1783 | |
| 201901/01/2019 – 31/12/2019 | 0 | 10M | 425.1M | 419.8M | 1346 | |
| 201801/01/2018 – 31/12/2018 | 1.5M | 2.7M | 168.6M | 167.7M | 983 | |
| 201701/01/2017 – 31/12/2017 | 3.1M | -1.5M | 133.5M | 131.4M | 696 | |
| 201601/01/2016 – 31/12/2016 | 5.7M | 149.7M | 77.5M | 71M | 535 | |
| 201501/01/2015 – 31/12/2015 | 5.3M | 13.1M | 348.3M | 201.6M | 696 |
Compared to 4.115 companies in Servering af mad i restauranter og caféer
Comparison is based on industry median values
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Try the lead list generatorThe CVR number of JOE & THE JUICE HOLDING A/S is 35527990.
JOE & THE JUICE HOLDING A/S is owned by General Atlantic JTJ B.V. and NNS Investco Holding (Cyprus) Ltd.
The management of JOE & THE JUICE HOLDING A/S consists of Jørn Vestergaard and Thomas Kusk Nørøxe.
The board of JOE & THE JUICE HOLDING A/S consists of Jeffrey David Lawrence, Andrea Calabro and Andrew William Crawford, with Jeffrey David Lawrence as chair.
In 2025, JOE & THE JUICE HOLDING A/S reported revenue of DKK 3,303,193,000.
JOE & THE JUICE HOLDING A/S had 3 employees in 2026 according to the Danish CVR register.
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As of September 30, 2026, is registered as an owner of JOE & THE JUICE HOLDING A/S with an ownership share of 10%.
JOE & THE JUICE HOLDING A/S has published its annual report for 2025. Revenue came to DKK 3,303,193,000, and the net result was DKK -41,465,000.
As of April 14, 2026, Saatwik Guupta has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of April 14, 2026, Alexander Juel Baungaard has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 19, 2025, Stephen Leslie Gibbs has joined the board of directors of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S has published its annual report for 2024. Revenue came to DKK 2,836,376,000, and the net result was DKK 143,289,000.
As of March 12, 2025, Andrew William Crawford has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of March 12, 2025, Jeffrey David Lawrence has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of March 12, 2025, Jennelle Lisa Tilling has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of March 11, 2025, Andrew William Crawford has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of March 11, 2025, Jeffrey David Lawrence has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of January 28, 2025, Nadia Sawiris has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of January 27, 2025, Nadia Sawiris has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 31, 2024, Nassef Sawiris has left the board of directors of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S has published its annual report for 2023. Revenue came to DKK 2,424,303,000, and the net result was DKK -107,840,000.
As of May 15, 2024, Jeffrey David Lawrence has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of May 15, 2024, is registered as an owner of JOE & THE JUICE HOLDING A/S with an ownership share of 66%.
As of December 21, 2023, Tue Mantoni has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Andrew William Crawford has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Andrea Calabro has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Nadia Sawiris has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Nassef Sawiris has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Harrison Robert DiGia has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Alexander Juel Baungaard has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Morten Nødgaard Albæk has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Kaspar Basse has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Per Forsberg has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Björn Lundgren has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Laurie Ann Goldman has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 21, 2023, Adam Lennart Sandberg has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 20, 2023, Tue Mantoni has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 20, 2023, Andrew William Crawford has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of December 20, 2023, Andrea Calabro has left the board of directors of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S has published its annual report for 2022. Revenue came to DKK 1,709,637,000, and the net result was DKK -260,091,000.
As of March 1, 2023, Jørn Vestergaard is registered as director of JOE & THE JUICE HOLDING A/S.
As of March 1, 2023, Emil Staal Bergander has stepped down as director of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S has published its annual report for 2021. Revenue came to DKK 1,109,826,000, and the net result was DKK -232,511,000.
As of February 17, 2022, Emil Staal Bergander is registered as director of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S has published its annual report for 2020. Revenue came to DKK 0, and the net result was DKK -610,287,000.
As of June 24, 2021, Thomas Kusk Nørøxe is registered as director of JOE & THE JUICE HOLDING A/S.
As of June 24, 2021, Sebastian Vestergaard has stepped down as director of JOE & THE JUICE HOLDING A/S.
As of December 8, 2020, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of JOE & THE JUICE HOLDING A/S.
As of December 8, 2020, PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB has stepped down as auditor of JOE & THE JUICE HOLDING A/S.
As of October 19, 2020, Andrea Calabro has joined the board of directors of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S has published its annual report for 2019. Revenue came to DKK 0, and the net result was DKK 9,982,000.
As of August 16, 2019, Björn Lundgren has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of August 16, 2019, Adam Lennart Sandberg has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of August 16, 2019, Thomas Kusk Nørøxe has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of August 15, 2019, Björn Lundgren has left the board of directors of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S has published its annual report for 2018. Revenue came to DKK 1,461,000, and the net result was DKK 2,655,000.
As of February 13, 2019, Sebastian Vestergaard is registered as director of JOE & THE JUICE HOLDING A/S.
As of February 12, 2019, Sebastian Vestergaard has stepped down as økonomidirektør of JOE & THE JUICE HOLDING A/S.
As of January 31, 2019, Morten Nødgaard Albæk has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of January 31, 2019, Tue Mantoni has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of January 31, 2019, Kaspar Basse has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of January 31, 2019, Kaspar Basse has stepped down as director of JOE & THE JUICE HOLDING A/S.
As of January 30, 2019, Morten Nødgaard Albæk has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of January 30, 2019, Tue Mantoni has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of January 30, 2019, Kaspar Basse has left the board of directors of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S has published its annual report for 2017. Revenue came to DKK 3,089,000, and the net result was DKK -1,491,000.
JOE & THE JUICE HOLDING A/S has published its annual report for 2016. Revenue came to DKK 5,740,256, and the net result was DKK 149,727,096.
As of December 22, 2016, Laurie Ann Goldman has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 30, 2016, Morten Nødgaard Albæk has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 30, 2016, Tue Mantoni has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 30, 2016, Thomas Kusk Nørøxe has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 30, 2016, Björn Lundgren has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 30, 2016, Melis Zeynep Kahya has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 30, 2016, Andrew William Crawford has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 30, 2016, Johan Ernst Wedell-Wedellsborg has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 30, 2016, Danny Espersen has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 30, 2016, Sven Mattsson has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 29, 2016, Thomas Kusk Nørøxe has left the board of directors of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S has published its annual report for 2015. Revenue came to DKK 5,318,520, and the net result was DKK 13,082,490.
As of February 5, 2016, Henrik Fjordbak has stepped down as director of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S has published its interim report for the period November 11, 2013 to December 31, 2014.
As of April 1, 2014, Sebastian Vestergaard is registered as økonomidirektør of JOE & THE JUICE HOLDING A/S.
As of April 1, 2014, Henrik Fjordbak is registered as director of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Johan Ernst Wedell-Wedellsborg has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Kaspar Basse has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Danny Espersen has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Thomas Kusk Nørøxe has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Nils Forsberg has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Per Forsberg has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Sven Mattsson has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Thomas Kusk Nørøxe has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Nils Forsberg has left the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Kaspar Basse is registered as director of JOE & THE JUICE HOLDING A/S.
As of November 29, 2013, Thomas Kusk Nørøxe has stepped down as director of JOE & THE JUICE HOLDING A/S.
On November 29, 2013, the company changed its name from 11.11.13 HOLDING A/S to JOE & THE JUICE HOLDING A/S.
As of November 11, 2013, PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of JOE & THE JUICE HOLDING A/S.
As of November 11, 2013, Thomas Kusk Nørøxe has joined the board of directors of JOE & THE JUICE HOLDING A/S.
As of November 11, 2013, Thomas Kusk Nørøxe is registered as director of JOE & THE JUICE HOLDING A/S.
JOE & THE JUICE HOLDING A/S was founded on November 11, 2013.

Uneven Bits ApS is an independent IT consultancy founded and operated by Klaus Byskov Pedersen. With deep expertise in software architecture and systems design, I help organizations build robust, scalable, and maintainable technical solutions. Whether you need strategic guidance on technology decisions, hands-on architecture work, or help navigating complex technical challenges, I bring focused expertise and a practical approach to every engagement.

Selskabets formål er at udvikle, markedsføre, sælge og implementere software produkter til brug ved indkøbsstyring og dermed efter bestyrelsens skøn beslægtet virksomhed

Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.


Selskabets formål er IT- og kommunikationsvirksomhed samt virksomhed i øvrigt, der efter bestyrelsens skøn står i forbindelse hermed.
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