Owners, management and financials
CVR: 35240721
Secondary names: Perry & Co ApS
Previous names: PERRY & CO ApS
DKK 5,680,099
Gross profit
Net result: DKK 1,313,105
Bygballe Enemark Holding ApS (100%)
CVR · view owners
Iben Marie Poulsen
Board: Mads Bygballe Christiansen (chair)
CVR · view management
Active
Founded 1 May 2013
CVR · view overview
9 employees
CVR · 2026
Director role ended: Michael Spottiswoode Perry
CVR · 30/09/2025
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Adlead ApS is a Danish company of the type Anpartsselskab based in Aarhus C, founded in 2013. The company is registered under the industry Planlægning og design af reklamekampagner. The company was previously named PERRY & CO ApS. The management consists of Iben Marie Poulsen. The board consists of Mads Bygballe Christiansen (chair). The company is owned by Bygballe Enemark Holding ApS. The company has 9 employees (2026). In 2024, the company reported a gross profit of DKK 5,680,099 and a net result of DKK 1,313,105 compared with DKK 1,618,587 the year before. Equity in the 2024 report amounted to DKK 659,692.
Source: annual report 2024, Danish Business Authority
Adlead ApS demonstrates a fluctuating financial trajectory, with gross profit peaking at 6,852,954 DKK in 2022 before declining to 5,680,099 DKK in 2024. Profitability has shown variability, with a notable drop from 4,303,142 DKK in 2022 to 1,313,105 DKK in 2024, indicating potential challenges in maintaining consistent earnings. The company's equity has decreased significantly from 7,494,614 DKK in 2022 to 659,692 DKK in 2024, raising concerns about its financial stability. Operating in the advertising campaign planning and design sector, Adlead ApS's size and position suggest it may face competitive pressures, necessitating strategic adjustments to enhance profitability and equity.
AI-generated summary · Generated 13/08/2026
Selskabets formål er at udøve konsulentbistand.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202401/01/2024 – 31/12/2024 | 5.7 mio. | 1.3 mio. | 1.4 mio. | 660 t. | 8 | |
| 202301/01/2023 – 31/12/2023 | 4.8 mio. | 1.6 mio. | 2.4 mio. | 919 t. | 6 | |
| 202201/01/2022 – 31/12/2022 | 6.9 mio. | 4.3 mio. | 9.3 mio. | 7.5 mio. | 4 | |
| 202101/01/2021 – 31/12/2021 | 3 mio. | 1.2 mio. | 9 mio. | 3.2 mio. | 3 | |
| 202001/01/2020 – 31/12/2020 | 2.2 mio. | 575 t. | 8.4 mio. | 2 mio. | 3 | |
| 201901/01/2019 – 31/12/2019 | 381 t. | 45 t. | 7 mio. | 1.4 mio. | 0 | |
| 201801/01/2018 – 31/12/2018 | 1.3 mio. | 798 t. | 5 mio. | 1.4 mio. | 1 | |
| 201701/01/2017 – 31/12/2017 | 352 t. | 150 t. | 4.1 mio. | 568 t. | - | |
| 201601/01/2016 – 31/12/2016 | 217 t. | 60 t. | 2.6 mio. | 418 t. | - | |
| 201501/01/2015 – 31/12/2015 | 154 t. | -70 t. | 2.6 mio. | 358 t. | - | |
| 201401/01/2014 – 31/12/2014 | 97 t. | -22 t. | 2.6 mio. | 428 t. | - |
Compared to 1.813 companies in Planlægning og design af reklamekampagner
Comparison is based on industry median values
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Set up monitoringThe CVR number of Adlead ApS is 35240721.
Adlead ApS is owned by Bygballe Enemark Holding ApS.
The management of Adlead ApS consists of Iben Marie Poulsen.
The board of Adlead ApS consists of Mads Bygballe Christiansen, with Mads Bygballe Christiansen as chair.
In 2024, Adlead ApS reported a gross profit of DKK 5,680,099.
Adlead ApS had 9 employees in 2026 according to the Danish CVR register.
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Contact info changed: new phone: 26336666, new email: [email protected] (May 27, 2026).
Contact info changed: new phone: 26336666, new email: [email protected] (May 26, 2026).
As of May 26, 2026, Michael Spottiswoode Perry has left the board of directors of Adlead ApS.
Adlead ApS has published its interim report for the period January 1, 2025 to September 30, 2025.
As of September 30, 2025, Michael Spottiswoode Perry has joined the board of directors of Adlead ApS.
As of September 30, 2025, Mads Bygballe Christiansen has joined the board of directors of Adlead ApS.
As of September 30, 2025, Iben Marie Poulsen is registered as adm. dir. of Adlead ApS.
As of September 30, 2025, Michael Spottiswoode Perry has stepped down as adm. dir. of Adlead ApS.
As of September 30, 2025, Bygballe Enemark Holding ApS is registered as an owner of Adlead ApS with an ownership share of 100%.
As of September 29, 2025, Michael Spottiswoode Perry has left the board of directors of Adlead ApS.
As of September 29, 2025, Mads Bygballe Christiansen has left the board of directors of Adlead ApS.
Adlead ApS has published its annual report for 2024. Gross profit came to DKK 5,680,099, and the net result was DKK 1,313,105.
Adlead ApS has published its annual report for 2023. Gross profit came to DKK 4,839,144, and the net result was DKK 1,618,587.
Adlead ApS has published its annual report for 2022. Gross profit came to DKK 6,852,954, and the net result was DKK 4,303,142.
As of January 1, 2023, Mads Bygballe Christiansen has joined the board of directors of Adlead ApS.
On January 1, 2023, the company changed its name from PERRY & CO ApS to Adlead ApS.
Adlead ApS has published its annual report for 2021. Gross profit came to DKK 3,029,916, and the net result was DKK 1,205,505.
Adlead ApS has published its annual report for 2020. Gross profit came to DKK 2,190,338, and the net result was DKK 575,261.
As of July 9, 2021, LEIF MIKKELSEN & PARTNERE A/S has stepped down as auditor of Adlead ApS.
Adlead ApS has published its annual report for 2019. Gross profit came to DKK 381,364, and the net result was DKK 44,972.
Adlead ApS has published its annual report for 2018. Gross profit came to DKK 1,288,672, and the net result was DKK 797,646.
Adlead ApS has published its annual report for 2017. Gross profit came to DKK 351,719, and the net result was DKK 149,937.
Adlead ApS has published its annual report for 2016. Gross profit came to DKK 217,301, and the net result was DKK 60,097.
Adlead ApS has published its annual report for 2015. Gross profit came to DKK 153,538, and the net result was DKK -69,785.
Adlead ApS has published its annual report for 2014. Gross profit came to DKK 97,449, and the net result was DKK -21,766.
As of December 3, 2014, LEIF MIKKELSEN & PARTNERE A/S has been appointed auditor of Adlead ApS.
Adlead ApS has published its interim report for the period May 1, 2013 to December 31, 2013.
As of May 1, 2013, Michael Spottiswoode Perry has joined the board of directors of Adlead ApS.
As of May 1, 2013, Michael Spottiswoode Perry is registered as adm. dir. of Adlead ApS.
Adlead ApS was founded on May 1, 2013.
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