CVR: 33578423
DKK 1,585,043
Gross profit
Net result: DKK 10,020
Allan Lyhne Skov
CVR · view ownership and management
Owner registered: Allan Lyhne Skov
CVR · 01/06/2016
View the full event history
FRIENDLY PR ApS is a Danish company of the type Anpartsselskab based in København V, founded in 2011. The company is registered under the industry Nyhedsbureauers aktiviteter. The management consists of Allan Lyhne Skov. The company is owned by Allan Lyhne Skov. The company has 4 employees (2018). In 2025, the company reported a gross profit of DKK 1,585,043 and a net result of DKK 10,020 compared with DKK -26,847 the year before. Equity in the 2025 report amounted to DKK 401,705.
Source: annual report 2025, Danish Business Authority
The financial health of FRIENDLY PR ApS shows a mixed trajectory, with fluctuating profitability over the past few years. Gross profit peaked at 2,285,560 DKK in 2023, but profit dropped to 10,020 DKK in 2025 after a loss in 2024. Equity has generally remained stable, ending at 401,705 DKK in 2025, though it decreased from a high of 618,543 DKK in 2023. The company operates within the news agency sector, indicating a niche position, but the lack of disclosed revenue and the recent profit decline raise concerns about its long-term sustainability.
AI-generated summary · Generated 14/08/2026
Selskabets formål er promotion og marketing.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 1.6 mio. | 10 t. | 775 t. | 402 t. | - | |
| 202401/01/2024 – 31/12/2024 | 1.7 mio. | -27 t. | 781 t. | 492 t. | - | |
| 202301/01/2023 – 31/12/2023 | 2.3 mio. | 333 t. | 1.2 mio. | 619 t. | - | |
| 202201/01/2022 – 31/12/2022 | 1.7 mio. | 70 t. | 663 t. | 403 t. | - | |
| 202101/01/2021 – 31/12/2021 | 1.7 mio. | 214 t. | 766 t. | 448 t. | - | |
| 202001/01/2020 – 31/12/2020 | 1.3 mio. | 173 t. | 856 t. | 345 t. | - | |
| 201901/01/2019 – 31/12/2019 | 1.4 mio. | 103 t. | 433 t. | 237 t. | - | |
| 201801/01/2018 – 31/12/2018 | 1.2 mio. | 82 t. | 341 t. | 199 t. | 3 | |
| 201701/01/2017 – 31/12/2017 | 1.1 mio. | 75 t. | 385 t. | 176 t. | - | |
| 201601/01/2016 – 31/12/2016 | 1 mio. | 149 t. | 313 t. | 131 t. | - | |
| 201501/01/2015 – 31/12/2015 | 658 t. | -24 t. | 92 t. | -18 t. | - | |
| 201401/01/2014 – 31/12/2014 | 631 t. | 47 t. | 135 t. | 5 t. | - | |
| 201301/01/2013 – 31/12/2013 | 387 t. | 6 t. | 111 t. | -42 t. | - | |
| 201201/01/2012 – 31/12/2012 | 302 t. | -161 t. | 56 t. | -48 t. | - |
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See the API documentationFRIENDLY PR ApS was founded on 10 March 2011.
FRIENDLY PR ApS is registered under the industry Nyhedsbureauers aktiviteter (industry code 603100).
FRIENDLY PR ApS had 4 employees in 2018 according to the Danish CVR register.
FRIENDLY PR ApS is owned by Allan Lyhne Skov.
friendlypr.dk belongs to FRIENDLY PR ApS, CVR number 33578423.
In 2025, FRIENDLY PR ApS reported a gross profit of DKK 1,585,043.
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FRIENDLY PR ApS has published its annual report for 2025. Gross profit came to DKK 1,585,043, and the net result was DKK 10,020.
FRIENDLY PR ApS has published its annual report for 2024. Gross profit came to DKK 1,707,042, and the net result was DKK -26,847.
FRIENDLY PR ApS has published its annual report for 2023. Gross profit came to DKK 2,285,560, and the net result was DKK 333,153.
FRIENDLY PR ApS has published its annual report for 2022. Gross profit came to DKK 1,735,626, and the net result was DKK 69,565.
FRIENDLY PR ApS has published its annual report for 2021. Gross profit came to DKK 1,731,258, and the net result was DKK 214,094.
FRIENDLY PR ApS has published its annual report for 2020. Gross profit came to DKK 1,309,720, and the net result was DKK 172,502.
FRIENDLY PR ApS has published its annual report for 2019. Gross profit came to DKK 1,415,375, and the net result was DKK 103,434.
FRIENDLY PR ApS has published its annual report for 2018. Gross profit came to DKK 1,199,841, and the net result was DKK 82,492.
FRIENDLY PR ApS has published its annual report for 2017. Gross profit came to DKK 1,071,626, and the net result was DKK 75,264.
FRIENDLY PR ApS has published its annual report for 2016. Gross profit came to DKK 1,010,277, and the net result was DKK 149,272.
As of June 1, 2016, Allan Lyhne Skov is registered as an owner of FRIENDLY PR ApS with an ownership share of 100%.
FRIENDLY PR ApS has published its annual report for 2015. Gross profit came to DKK 657,970, and the net result was DKK -23,797.
FRIENDLY PR ApS has published its annual report for 2014. Gross profit came to DKK 630,932, and the net result was DKK 47,121.
FRIENDLY PR ApS has published its annual report for 2013. Gross profit came to DKK 387,328, and the net result was DKK 6,300.
As of May 12, 2014, KALLERMANN REVISION A/S STATSAUTORISERET REVISIONSFIRMA has stepped down as auditor of FRIENDLY PR ApS.
FRIENDLY PR ApS has published its annual report for 2012. Gross profit came to DKK 302,113, and the net result was DKK -161,390.
As of December 3, 2012, KALLERMANN REVISION A/S STATSAUTORISERET REVISIONSFIRMA has been appointed auditor of FRIENDLY PR ApS.
As of December 3, 2012, REVISIONSFIRMAET WOIREMOSE & PARTNER REGISTRERET REVISIONSANPARTSSELSKAB has stepped down as auditor of FRIENDLY PR ApS.
As of January 16, 2012, REVISIONSFIRMAET WOIREMOSE & PARTNER REGISTRERET REVISIONSANPARTSSELSKAB has been appointed auditor of FRIENDLY PR ApS.
As of January 16, 2012, CROWE STATSAUTORISERET REVISIONSINTERESSENTSKAB has stepped down as auditor of FRIENDLY PR ApS.
As of March 10, 2011, CROWE STATSAUTORISERET REVISIONSINTERESSENTSKAB has been appointed auditor of FRIENDLY PR ApS.
As of March 10, 2011, Allan Lyhne Skov is registered as director of FRIENDLY PR ApS.
FRIENDLY PR ApS was founded on March 10, 2011.
3 news items and press releases
Danmark Music Group vil styrke det danskejede og uafhængige alternativ for labels og artister, som ønsker global distribution uden at være en del af de største musikgiganters infrastruktur.
Loveland Music & Bremen Teater præsenterer fuldt program til den anden udgave af den internationale musikfestival, hvor kunstnere som mesterguitaristen Bill Frisell, Björk-harpenisten Zeena Parkins, den virtuose ECM-pianist Craig Taborn og jazzlegenden Charles Lloyd slår sig ned i København og mødes i forskellige konstellationer på den tre dage lange Loveland Music Festival 2026.
Drømmer du om at tage din musik ud over Københavns grænser? Hard Rock Cafe Copenhagen inviterer bands, soloartister, DJs og nye musikalske talenter til at deltage i Hard Rock Rising 2026 - en global musikkonkurrence, hvor nye artister kan vinde 10.000 dollars, en professionel recording session i Los Angeles og en plads på scenen til Hard Rock Live Orlando.
Sources: Via Ritzau and Danish news media. Links open at the source.
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