Owners, management and financials
CVR: 32566731
Previous names: PUREPHARMA ApS
DKK 16,177,862
Gross profit
Net result: DKK 1,885,905
AMDRUP HOLDING ApS (15-19,99%), Heslar Holding ApS (15-19,99%)
1 more
CVR · view owners
Oliver Amdrup-Chamby
Board: Kasper Mule Scott Struve (chair) and 4 members
CVR · view management
Active
Founded 12 November 2009
CVR · view overview
22 employees
CVR · 2026
Owner registered: Heslar Holding ApS
CVR · 17/06/2025
View the full event history
Puori ApS is a Danish company of the type Anpartsselskab based in København K, founded in 2009. The company is registered under the industry Engroshandel med andre fødevarer. The company was previously named PUREPHARMA ApS. The management consists of Oliver Amdrup-Chamby. The board consists of Kasper Mule Scott Struve (chair), Alexander William Deegan, Hans-Julius Heslet and Oliver Amdrup-Chamby. The company is owned by AMDRUP HOLDING ApS, Heslar Holding ApS and Juggernaut Capital Partners III, LP. The company has 22 employees (2026). In 2025, the company reported a gross profit of DKK 16,177,862 and a net result of DKK 1,885,905 compared with DKK -2,336,251 the year before. Equity in the 2025 report amounted to DKK 8,656,409.
Source: annual report 2025, Danish Business Authority
Puori ApS has shown a notable recovery in financial health, transitioning from a significant loss of -9,881,177 DKK in 2021 to a profit of 1,885,905 DKK in 2025. Gross profit has steadily increased from 3,764,660 DKK in 2021 to 16,177,862 DKK in 2025, indicating improved operational efficiency and sales performance. However, the company faced substantial equity challenges, with negative equity reaching -25,802,438 DKK in 2022 before recovering to 8,656,409 DKK in 2025. While the trend in profitability is encouraging, the previous years of losses raise concerns about long-term sustainability and debt management within the competitive food wholesale industry.
AI-generated summary · Generated 15/08/2026
Selskabets formål er handel med sundhedsprodukter, samt at være den fo-retrukne partner inden for Wellness området.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 16.2 mio. | 1.9 mio. | 26.4 mio. | 8.7 mio. | 21 | |
| 202401/01/2024 – 31/12/2024 | 11 mio. | -2.3 mio. | 24.7 mio. | 6.3 mio. | 21 | |
| 202301/01/2023 – 31/12/2023 | 9.4 mio. | -4.6 mio. | 17.6 mio. | -19 mio. | 20 | |
| 202201/01/2022 – 31/12/2022 | 4.9 mio. | -9.2 mio. | 17.5 mio. | -25.8 mio. | 18 | |
| 202101/01/2021 – 31/12/2021 | 3.8 mio. | -9.9 mio. | 14.7 mio. | -19.9 mio. | 17 | |
| 202001/01/2020 – 31/12/2020 | 4.1 mio. | -13.5 mio. | 21.9 mio. | -9.1 mio. | 20 | |
| 201901/01/2019 – 31/12/2019 | 445 t. | -17.2 mio. | 21.5 mio. | 3.4 mio. | 21 | |
| 201801/01/2018 – 31/12/2018 | 2.5 mio. | -9 mio. | 32.9 mio. | 20.7 mio. | 17 | |
| 201701/01/2017 – 31/12/2017 | 4 mio. | -10.9 mio. | 17.4 mio. | -2.5 mio. | 33 | |
| 201601/01/2016 – 31/12/2016 | 8.2 mio. | -4.9 mio. | 18.2 mio. | 692 t. | 28 | |
| 201501/01/2015 – 31/12/2015 | 16.2 mio. | 141 t. | - | - | - | |
| 201401/01/2014 – 31/12/2014 | 8.9 mio. | 1.7 mio. | 9.1 mio. | 5.4 mio. | - | |
| 201301/01/2013 – 31/12/2013 | 4.3 mio. | 1.5 mio. | 7.2 mio. | 3.6 mio. | - | |
| 201201/01/2012 – 31/12/2012 | - | - | - | - | - |
Compared to 334 companies in Engroshandel med andre fødevarer
Comparison is based on industry median values
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Set up monitoringThe CVR number of Puori ApS is 32566731.
Puori ApS is owned by AMDRUP HOLDING ApS, Heslar Holding ApS and Juggernaut Capital Partners III, LP.
The management of Puori ApS consists of Oliver Amdrup-Chamby.
The board of Puori ApS consists of Kasper Mule Scott Struve, Alexander William Deegan and Hans-Julius Heslet, with Kasper Mule Scott Struve as chair.
In 2025, Puori ApS reported a gross profit of DKK 16,177,862.
Puori ApS had 22 employees in 2026 according to the Danish CVR register.
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Puori ApS has published its annual report for 2025. Gross profit came to DKK 16,177,862, and the net result was DKK 1,885,905.
Puori ApS has published its annual report for 2024. Gross profit came to DKK 10,988,939, and the net result was DKK -2,336,251.
As of June 17, 2025, Heslar Holding ApS is registered as an owner of Puori ApS with an ownership share of 15%.
As of October 3, 2024, is registered as an owner of Puori ApS with an ownership share of 50%.
Puori ApS has published its annual report for 2023. Gross profit came to DKK 9,379,878, and the net result was DKK -4,629,335.
Puori ApS has published its annual report for 2022. Gross profit came to DKK 4,908,811, and the net result was DKK -9,176,017.
As of June 7, 2023, John David Shulman has left the board of directors of Puori ApS.
As of May 23, 2023, AMDRUP HOLDING ApS is registered as an owner of Puori ApS with an ownership share of 15%.
Puori ApS has published its annual report for 2021. Gross profit came to DKK 3,764,660, and the net result was DKK -9,881,177.
As of July 5, 2022, Sarah Creal has joined the board of directors of Puori ApS.
Puori ApS has published its annual report for 2020. Gross profit came to DKK 4,079,887, and the net result was DKK -13,534,886.
Puori ApS has published its annual report for 2019. Gross profit came to DKK 444,556, and the net result was DKK -17,200,532.
As of August 6, 2020, Kasper Mule Scott Struve has joined the board of directors of Puori ApS.
As of August 6, 2020, Brian Petersen has left the board of directors of Puori ApS.
As of July 1, 2020, Hans-Julius Heslet has stepped down as director of Puori ApS.
Puori ApS has published its annual report for 2018. Gross profit came to DKK 2,454,133, and the net result was DKK -9,033,858.
As of July 16, 2018, Alexander William Deegan has joined the board of directors of Puori ApS.
As of July 16, 2018, John David Shulman has joined the board of directors of Puori ApS.
Puori ApS has published its annual report for 2017. Gross profit came to DKK 3,995,774, and the net result was DKK -10,924,509.
As of August 16, 2017, Hans-Julius Heslet has joined the board of directors of Puori ApS.
As of August 16, 2017, Oliver Amdrup-Chamby has joined the board of directors of Puori ApS.
As of August 16, 2017, Brian Petersen has joined the board of directors of Puori ApS.
Puori ApS has published its annual report for 2016. Gross profit came to DKK 8,224,050, and the net result was DKK -4,855,044.
On May 16, 2017, the company changed its name from PUREPHARMA ApS to Puori ApS.
Puori ApS has published its annual report for 2015. Gross profit came to DKK 16,168,894, and the net result was DKK 140,823.
As of September 10, 2015, Grant Thornton, Godkendt Revisionspartnerselskab has been appointed auditor of Puori ApS.
Puori ApS has published its annual report for 2014. Gross profit came to DKK 8,908,553, and the net result was DKK 1,747,676.
Puori ApS has published its annual report for 2013. Gross profit came to DKK 4,251,731, and the net result was DKK 1,524,087.
Puori ApS has published its annual report for 2012.
As of November 12, 2009, Hans-Julius Heslet is registered as director of Puori ApS.
As of November 12, 2009, Oliver Amdrup-Chamby is registered as director of Puori ApS.
Puori ApS was founded on November 12, 2009.

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