Owners, management and financials
CVR: 30175271
Previous names: VICH 9565 ApS
DKK 2,610,201
Gross profit
Net result: DKK 111,765
EIO Holding ApS (15-19,99%), Michala Jessen Holding ApS (66,66-89,99%)
CVR · view owners
Michala Louise Bæklund Jessen
CVR · view management
Active
Founded 1 January 2007
CVR · view overview
6 employees
CVR · 2026
Owner registered: EIO Holding ApS
CVR · 05/02/2019
View the full event history
RUE VERTE PLUS ApS is a Danish company of the type Anpartsselskab based in København K, founded in 2007. The company is registered under the industry Detailhandel med boligtekstiler, belysnings- og husholdningsartikler i.a.n.. The company was previously named VICH 9565 ApS. The management consists of Michala Louise Bæklund Jessen. The company is owned by EIO Holding ApS and Michala Jessen Holding ApS. The company has 6 employees (2026). In 2025, the company reported a gross profit of DKK 2,610,201 and a net result of DKK 111,765 compared with DKK -466,278 the year before. Equity in the 2025 report amounted to DKK 4,059,593.
Source: annual report 2025, Danish Business Authority
RUE VERTE PLUS ApS demonstrates a fluctuating financial performance, with gross profit showing a declining trend from 5,458,204 DKK in 2022 to 2,610,201 DKK in 2025. Despite a profit of 111,765 DKK in 2025, the company faced a significant loss of 466,278 DKK in 2024, indicating potential volatility in profitability. The equity position remains relatively stable, increasing from 3,742,672 DKK in 2021 to 4,059,593 DKK in 2025, suggesting a solid foundation. However, the absence of revenue data raises concerns about overall market position and operational scale within the home textiles and household goods sector.
AI-generated summary · Generated 16/08/2026
Selskabets formål er salg af boliginteriør og dermed beslægtet virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/07/2024 – 30/06/2025 | 2.6 mio. | 112 t. | 8.1 mio. | 4.1 mio. | 4 | |
| 202401/07/2023 – 30/06/2024 | 2.1 mio. | -466 t. | 7.1 mio. | 3.9 mio. | 5 | |
| 202301/07/2022 – 30/06/2023 | 3.9 mio. | 12 t. | 7 mio. | 4.4 mio. | 6 | |
| 202201/07/2021 – 30/06/2022 | 5.5 mio. | 659 t. | 10.5 mio. | 4.4 mio. | 6 | |
| 202101/07/2020 – 30/06/2021 | 4.5 mio. | 1.6 mio. | 9.1 mio. | 3.7 mio. | 4 | |
| 202001/07/2019 – 30/06/2020 | 2.8 mio. | 431 t. | 6.7 mio. | 3 mio. | 4 | |
| 201901/07/2018 – 30/06/2019 | 3.8 mio. | 1.2 mio. | 6.5 mio. | 3.1 mio. | 6 | |
| 201801/07/2017 – 30/06/2018 | 3.5 mio. | 1.1 mio. | 6.2 mio. | 2.5 mio. | 6 | |
| 201701/07/2016 – 30/06/2017 | 4.8 mio. | 1.7 mio. | 3.8 mio. | 746 t. | 7 | |
| 201601/07/2015 – 30/06/2016 | 4 mio. | 1.3 mio. | 5.8 mio. | 2.7 mio. | 8 | |
| 201501/07/2014 – 30/06/2015 | 2.2 mio. | 300 t. | 4.6 mio. | 1.4 mio. | - | |
| 201401/07/2013 – 30/06/2014 | 2 mio. | 374 t. | 2.9 mio. | 1.1 mio. | - | |
| 201301/07/2012 – 30/06/2013 | 1.5 mio. | 208 t. | 2.2 mio. | 684 t. | - |
Compared to 349 companies in Detailhandel med boligtekstiler, belysnings- og husholdningsartikler i.a.n.
Comparison is based on industry median values
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Set up monitoringThe CVR number of RUE VERTE PLUS ApS is 30175271.
RUE VERTE PLUS ApS is owned by EIO Holding ApS and Michala Jessen Holding ApS.
The management of RUE VERTE PLUS ApS consists of Michala Louise Bæklund Jessen.
In 2025, RUE VERTE PLUS ApS reported a gross profit of DKK 2,610,201.
RUE VERTE PLUS ApS had 6 employees in 2026 according to the Danish CVR register.
RUE VERTE PLUS ApS was founded on 1 January 2007.
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RUE VERTE PLUS ApS has published its annual report for 2025. Gross profit came to DKK 2,610,201, and the net result was DKK 111,765.
RUE VERTE PLUS ApS has published its annual report for 2024. Gross profit came to DKK 2,125,288, and the net result was DKK -466,278.
RUE VERTE PLUS ApS has published its annual report for 2023. Gross profit came to DKK 3,939,640, and the net result was DKK 12,199.
RUE VERTE PLUS ApS has published its annual report for 2022. Gross profit came to DKK 5,458,204, and the net result was DKK 659,236.
RUE VERTE PLUS ApS has published its annual report for 2021. Gross profit came to DKK 4,507,824, and the net result was DKK 1,560,702.
RUE VERTE PLUS ApS has published its annual report for 2020. Gross profit came to DKK 2,754,163, and the net result was DKK 430,898.
RUE VERTE PLUS ApS has published its annual report for 2019. Gross profit came to DKK 3,794,923, and the net result was DKK 1,208,282.
As of February 5, 2019, EIO Holding ApS is registered as an owner of RUE VERTE PLUS ApS with an ownership share of 15%.
RUE VERTE PLUS ApS has published its annual report for 2018. Gross profit came to DKK 3,540,654, and the net result was DKK 1,083,109.
As of April 24, 2018, Michala Jessen Holding ApS is registered as an owner of RUE VERTE PLUS ApS with an ownership share of 66%.
RUE VERTE PLUS ApS has published its annual report for 2017. Gross profit came to DKK 4,804,888, and the net result was DKK 1,686,754.
As of August 11, 2017, Julie Cecilie Brandt Dam has left the board of directors of RUE VERTE PLUS ApS.
As of August 11, 2017, Michala Louise Bæklund Jessen has left the board of directors of RUE VERTE PLUS ApS.
RUE VERTE PLUS ApS has published its annual report for 2016. Gross profit came to DKK 4,007,274, and the net result was DKK 1,300,717.
As of August 25, 2016, Karina Lilleeng Holmen has left the board of directors of RUE VERTE PLUS ApS.
RUE VERTE PLUS ApS has published its annual report for 2015. Gross profit came to DKK 2,164,399, and the net result was DKK 300,285.
RUE VERTE PLUS ApS has published its annual report for 2014. Gross profit came to DKK 2,007,425, and the net result was DKK 373,974.
RUE VERTE PLUS ApS has published its annual report for 2013. Gross profit came to DKK 1,463,771, and the net result was DKK 207,565.
As of September 30, 2010, Beierholm Godkendt Revisionspartnerselskab has been appointed auditor of RUE VERTE PLUS ApS.
As of September 30, 2010, VICH 2938 A/S has stepped down as auditor of RUE VERTE PLUS ApS.
As of May 5, 2010, VICH 2938 A/S has been appointed auditor of RUE VERTE PLUS ApS.
As of May 5, 2010, DKNF 387 ApS has stepped down as auditor of RUE VERTE PLUS ApS.
As of January 15, 2010, Michala Louise Bæklund Jessen is registered as director of RUE VERTE PLUS ApS.
As of January 15, 2010, Karina Lilleeng Holmen has stepped down as director of RUE VERTE PLUS ApS.
As of January 3, 2007, DKNF 387 ApS has been appointed auditor of RUE VERTE PLUS ApS.
As of January 3, 2007, Karl-Alfred Brylle has stepped down as auditor of RUE VERTE PLUS ApS.
As of January 3, 2007, Julie Cecilie Brandt Dam has joined the board of directors of RUE VERTE PLUS ApS.
As of January 3, 2007, Michala Louise Bæklund Jessen has joined the board of directors of RUE VERTE PLUS ApS.
As of January 3, 2007, Karina Lilleeng Holmen has joined the board of directors of RUE VERTE PLUS ApS.
As of January 3, 2007, Karina Lilleeng Holmen is registered as director of RUE VERTE PLUS ApS.
As of January 3, 2007, Victor Christoffersen has stepped down as director of RUE VERTE PLUS ApS.
On January 3, 2007, the company changed its name from VICH 9565 ApS to RUE VERTE PLUS ApS.
As of January 1, 2007, Karl-Alfred Brylle has been appointed auditor of RUE VERTE PLUS ApS.
As of January 1, 2007, Victor Christoffersen is registered as director of RUE VERTE PLUS ApS.
RUE VERTE PLUS ApS was founded on January 1, 2007.

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Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.

Selskabets formål er IT- og kommunikationsvirksomhed samt virksomhed i øvrigt, der efter bestyrelsens skøn står i forbindelse hermed.

Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
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