Owners, management and financials
CVR: 28330782
Previous names: A/S PSE 17 NR. 1522
DKK -17,005
Gross profit
Net result: DKK -15,184
MAGNUSSEN HOLDING ApS (100%)
CVR · view owners
Johnny Preben Magnussen
Board: Lene Magnussen (chair) and 2 members
CVR · view management
Active
Founded 21 January 2005
CVR · view overview
0 employees
CVR · 2016
Owner registered: MAGNUSSEN HOLDING ApS
CVR · 15/11/2018
View the full event history
SPONSORCAR A/S is a Danish company of the type Aktieselskab based in Roskilde, founded in 2005. The company is registered under the industry Andre reklameaktiviteter. The company was previously named A/S PSE 17 NR. 1522. The management consists of Johnny Preben Magnussen. The board consists of Lene Magnussen (chair), Johnny Preben Magnussen and Tommy Bent Jensen. The company is owned by MAGNUSSEN HOLDING ApS. The company has 0 employees (2016). In 2025, the company reported a gross profit of DKK -17,005 and a net result of DKK -15,184 compared with DKK 20,615 the year before. Equity in the 2025 report amounted to DKK 48,698.
Selskabets formål er salg af varer samt reklamer og beslægtede områder
Source: annual reports filed with the Danish Business Authority.
| Period | Revenue | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | - | -15 t. | 138 t. | 49 t. | 0 | |
| 202401/01/2024 – 31/12/2024 | 77 t. | 21 t. | 143 t. | 64 t. | 0 | |
| 202301/01/2023 – 31/12/2023 | 80 t. | 46 t. | 111 t. | 43 t. | 0 | |
| 202201/01/2022 – 31/12/2022 | 135 t. | -1 t. | 226 t. | -3 t. | 0 | |
| 202101/01/2021 – 31/12/2021 | - | -107 t. | 227 t. | -2 t. | 0 | |
| 202001/01/2020 – 31/12/2020 | - | 30 t. | 354 t. | 105 t. | 0 | |
| 201901/01/2019 – 31/12/2019 | - | 202 t. | 382 t. | 75 t. | 0 | |
| 201801/01/2018 – 31/12/2018 | - | -6 t. | 442 t. | -128 t. | 0 | |
| 201701/01/2017 – 31/12/2017 | - | 1 t. | 490 t. | -122 t. | - | |
| 201601/01/2016 – 31/12/2016 | - | -117 t. | 486 t. | -123 t. | - | |
| 201501/01/2015 – 31/12/2015 | - | -123 t. | 406 t. | -6 t. | - | |
| 201401/01/2014 – 31/12/2014 | - | 63 t. | 604 t. | 117 t. | - | |
| 201301/01/2013 – 31/12/2013 | - | -123 t. | 770 t. | 54 t. | - | |
| 201201/01/2012 – 31/12/2012 | - | 631 t. | 1.1 mio. | 177 t. | 2 |
Compared to 413 companies in Andre reklameaktiviteter
Comparison is based on industry median values
Screen owners and management against the Danish FSA's official PEP lists
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Read about the CDS scoreThe CVR number of SPONSORCAR A/S is 28330782.
SPONSORCAR A/S is owned by MAGNUSSEN HOLDING ApS.
The management of SPONSORCAR A/S consists of Johnny Preben Magnussen.
The board of SPONSORCAR A/S consists of Lene Magnussen, Johnny Preben Magnussen and Tommy Bent Jensen, with Lene Magnussen as chair.
In 2025, SPONSORCAR A/S reported a gross profit of DKK -17,005.
SPONSORCAR A/S had 0 employees in 2016 according to the Danish CVR register.
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SPONSORCAR A/S has published its annual report for 2025. Gross profit came to DKK -17,005, and the net result was DKK -15,184.
SPONSORCAR A/S has published its annual report for 2024. Revenue came to DKK 77,390, and the net result was DKK 20,615.
SPONSORCAR A/S has published its annual report for 2023. Revenue came to DKK 80,000, and the net result was DKK 46,353.
SPONSORCAR A/S has published its annual report for 2022. Revenue came to DKK 135,241, and the net result was DKK -1,145.
SPONSORCAR A/S has published its annual report for 2021. Gross profit came to DKK -54,277, and the net result was DKK -107,056.
SPONSORCAR A/S has published its annual report for 2020. Gross profit came to DKK -51,553, and the net result was DKK 30,371.
SPONSORCAR A/S has published its annual report for 2019. Gross profit came to DKK 208,729, and the net result was DKK 202,340.
SPONSORCAR A/S has published its annual report for 2018. Gross profit came to DKK 5,247, and the net result was DKK -5,694.
As of November 15, 2018, MAGNUSSEN HOLDING ApS is registered as an owner of SPONSORCAR A/S with an ownership share of 100%.
SPONSORCAR A/S has published its annual report for 2017. Gross profit came to DKK 89,953, and the net result was DKK 1,098.
SPONSORCAR A/S has published its annual report for 2016. Gross profit came to DKK -93,227, and the net result was DKK -117,053.
SPONSORCAR A/S has published its annual report for 2015. Gross profit came to DKK -53,987, and the net result was DKK -123,008.
SPONSORCAR A/S has published its annual report for 2014. Gross profit came to DKK 303,390, and the net result was DKK 63,164.
SPONSORCAR A/S has published its annual report for 2013. Gross profit came to DKK 493,762, and the net result was DKK -122,654.
SPONSORCAR A/S has published its annual report for 2012. Gross profit came to DKK 1,145,823, and the net result was DKK 631,392.
As of July 1, 2011, PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of SPONSORCAR A/S.
As of July 1, 2011, A/S PSE NR. 4820 has stepped down as auditor of SPONSORCAR A/S.
As of June 30, 2005, A/S PSE NR. 4820 has been appointed auditor of SPONSORCAR A/S.
As of June 30, 2005, Pricewaterhouse Coopers has stepped down as auditor of SPONSORCAR A/S.
As of February 24, 2005, Pricewaterhouse Coopers has been appointed auditor of SPONSORCAR A/S.
As of February 24, 2005, JUT NR. 2180 A/S has stepped down as auditor of SPONSORCAR A/S.
As of February 24, 2005, Tommy Bent Jensen has joined the board of directors of SPONSORCAR A/S.
As of February 24, 2005, Johnny Preben Magnussen has joined the board of directors of SPONSORCAR A/S.
As of February 24, 2005, Lene Magnussen has joined the board of directors of SPONSORCAR A/S.
As of February 24, 2005, Kim Madsen has left the board of directors of SPONSORCAR A/S.
As of February 24, 2005, Helle Garde Carlsen has left the board of directors of SPONSORCAR A/S.
As of February 24, 2005, Annemette Heller has left the board of directors of SPONSORCAR A/S.
As of February 24, 2005, Johnny Preben Magnussen is registered as director of SPONSORCAR A/S.
As of February 24, 2005, Kim Madsen has stepped down as director of SPONSORCAR A/S.
On February 24, 2005, the company changed its name from A/S PSE 17 NR. 1522 to SPONSORCAR A/S.
As of January 21, 2005, JUT NR. 2180 A/S has been appointed auditor of SPONSORCAR A/S.
As of January 21, 2005, Kim Madsen has joined the board of directors of SPONSORCAR A/S.
As of January 21, 2005, Helle Garde Carlsen has joined the board of directors of SPONSORCAR A/S.
As of January 21, 2005, Annemette Heller has joined the board of directors of SPONSORCAR A/S.
As of January 21, 2005, Kim Madsen is registered as director of SPONSORCAR A/S.
SPONSORCAR A/S was founded on January 21, 2005.
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