Owners, management and financials
CVR: 27927416
Previous names: SPORTS PARTNER IKAST ApS
DKK 3,576,950
Gross profit
Net result: DKK 686,122
JJBM HOLDING ApS (100%)
CVR · view owners
Jørn Nielsen
CVR · view management
Active
Founded 30 June 2004
CVR · view overview
8 employees
CVR · 2026
Name registered: NIELSEN SPORT 2 ApS
CVR · 15/03/2010
View the full event history
NIELSEN SPORT 2 ApS is a Danish company of the type Anpartsselskab based in Ikast, founded in 2004. The company is registered under the industry Detailhandel med sports- og fritidsudstyr. The company was previously named SPORTS PARTNER IKAST ApS. The management consists of Jørn Nielsen. The company is owned by JJBM HOLDING ApS. The company has 8 employees (2026). In 2024, the company reported a gross profit of DKK 3,576,950 and a net result of DKK 686,122 compared with DKK 635,430 the year before. Equity in the 2024 report amounted to DKK 6,167,458.
Source: annual report 2024, Danish Business Authority
NIELSEN SPORT 2 ApS demonstrates a solid financial health trajectory, with consistent growth in gross profit and profit over the past four years. Gross profit increased from 2,530,015 DKK in 2020 to 3,576,950 DKK in 2024, while profit rose from 222,375 DKK to 686,122 DKK in the same period, indicating a positive trend in profitability. The company's equity has also strengthened, reaching 6,167,458 DKK in 2024, reflecting a robust financial foundation. However, the lack of disclosed revenue figures may raise concerns regarding transparency and market position within the sports and leisure equipment retail sector. Overall, NIELSEN SPORT 2 ApS appears to be well-positioned for continued growth, supported by improving margins and equity.
AI-generated summary · Generated 15/08/2026
Selskabets formål er salg af fritidstøj og dermed beslægtet virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202401/09/2023 – 31/08/2024 | 3.6 mio. | 686 t. | 8 mio. | 6.2 mio. | 10 | |
| 202301/09/2022 – 31/08/2023 | 3.4 mio. | 635 t. | 7.3 mio. | 5.5 mio. | 9 | |
| 202201/09/2021 – 31/08/2022 | 3.5 mio. | 506 t. | 6.4 mio. | 4.8 mio. | 9 | |
| 202101/09/2020 – 31/08/2021 | 3 mio. | 412 t. | 5.8 mio. | 4.3 mio. | 8 | |
| 202001/09/2019 – 31/08/2020 | 2.5 mio. | 222 t. | 5.9 mio. | 3.9 mio. | 7 | |
| 201901/09/2018 – 31/08/2019 | 2.2 mio. | 85 t. | 5.1 mio. | 3.7 mio. | 7 | |
| 201801/09/2017 – 31/08/2018 | 2.7 mio. | 540 t. | 5.8 mio. | 3.6 mio. | 7 | |
| 201701/09/2016 – 31/08/2017 | 2.5 mio. | 518 t. | 5.9 mio. | 3.1 mio. | 7 | |
| 201601/09/2015 – 31/08/2016 | 2.2 mio. | 279 t. | 6 mio. | 2.6 mio. | - | |
| 201501/09/2014 – 31/08/2015 | 22 t. | -451 t. | 5.8 mio. | 2.3 mio. | - | |
| 201401/09/2013 – 31/08/2014 | 761 t. | -323 t. | 5.8 mio. | 733 t. | - | |
| 201301/09/2012 – 31/08/2013 | 1.6 mio. | -107 t. | 6.3 mio. | 1.1 mio. | - | |
| 201201/09/2011 – 31/08/2012 | 2.3 mio. | 813 t. | 5.1 mio. | 1.2 mio. | - |
Compared to 676 companies in Detailhandel med sports- og fritidsudstyr
Comparison is based on industry median values
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Set up monitoringThe CVR number of NIELSEN SPORT 2 ApS is 27927416.
NIELSEN SPORT 2 ApS is owned by JJBM HOLDING ApS.
The management of NIELSEN SPORT 2 ApS consists of Jørn Nielsen.
In 2024, NIELSEN SPORT 2 ApS reported a gross profit of DKK 3,576,950.
NIELSEN SPORT 2 ApS had 8 employees in 2026 according to the Danish CVR register.
NIELSEN SPORT 2 ApS was founded on 30 June 2004.
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As of August 12, 2025, BDO Statsautoriseret Revisionspartnerselskab has been appointed auditor of NIELSEN SPORT 2 ApS.
As of August 12, 2025, A/S PSE 17 NR. 1056 has stepped down as auditor of NIELSEN SPORT 2 ApS.
NIELSEN SPORT 2 ApS has published its annual report for 2024. Gross profit came to DKK 3,576,950, and the net result was DKK 686,122.
NIELSEN SPORT 2 ApS has published its annual report for 2023. Gross profit came to DKK 3,381,026, and the net result was DKK 635,430.
NIELSEN SPORT 2 ApS has published its annual report for 2022. Gross profit came to DKK 3,481,521, and the net result was DKK 506,473.
NIELSEN SPORT 2 ApS has published its annual report for 2021. Gross profit came to DKK 3,005,102, and the net result was DKK 412,012.
NIELSEN SPORT 2 ApS has published its annual report for 2020. Gross profit came to DKK 2,530,015, and the net result was DKK 222,375.
NIELSEN SPORT 2 ApS has published its annual report for 2019. Gross profit came to DKK 2,242,134, and the net result was DKK 85,053.
NIELSEN SPORT 2 ApS has published its annual report for 2018. Gross profit came to DKK 2,691,250, and the net result was DKK 540,441.
NIELSEN SPORT 2 ApS has published its annual report for 2017. Gross profit came to DKK 2,465,137, and the net result was DKK 518,418.
NIELSEN SPORT 2 ApS has published its annual report for 2016. Gross profit came to DKK 2,236,545, and the net result was DKK 279,246.
NIELSEN SPORT 2 ApS has published its annual report for 2015. Gross profit came to DKK 22,392, and the net result was DKK -450,930.
NIELSEN SPORT 2 ApS has published its annual report for 2014. Gross profit came to DKK 760,745, and the net result was DKK -322,528.
NIELSEN SPORT 2 ApS has published its annual report for 2013. Gross profit came to DKK 1,583,004, and the net result was DKK -106,956.
As of September 1, 2013, A/S PSE 17 NR. 1056 has been appointed auditor of NIELSEN SPORT 2 ApS.
NIELSEN SPORT 2 ApS has published its annual report for 2012. Gross profit came to DKK 2,262,791, and the net result was DKK 813,179.
As of January 10, 2011, A/S PSE 17 NR. 1056 has stepped down as auditor of NIELSEN SPORT 2 ApS.
As of August 31, 2010, A/S PSE 17 NR. 1056 has been appointed auditor of NIELSEN SPORT 2 ApS.
As of August 31, 2010, REVISIONSFIRMAET PEDER HOLT REGISTRERET REVISIONSANPARTSSELSKAB has stepped down as auditor of NIELSEN SPORT 2 ApS.
On March 15, 2010, the company changed its name from SPORTS PARTNER IKAST ApS to NIELSEN SPORT 2 ApS.
As of March 1, 2005, JJBM HOLDING ApS is registered as an owner of NIELSEN SPORT 2 ApS with an ownership share of 100%.
As of June 30, 2004, REVISIONSFIRMAET PEDER HOLT REGISTRERET REVISIONSANPARTSSELSKAB has been appointed auditor of NIELSEN SPORT 2 ApS.
As of June 30, 2004, Jørn Nielsen is registered as director of NIELSEN SPORT 2 ApS.
NIELSEN SPORT 2 ApS was founded on June 30, 2004.
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