Owners, management and financials
CVR: 27400027
DKK 1,586,853
Gross profit
Net result: DKK 1,026,204
MOGENS AABY HOLDING ApS (100%)
CVR · view owners
Mogens Aaby
Board: Annika Aaby (chair) and 3 members
CVR · view management
Active
Founded 25 September 2003
CVR · view overview
0 employees
CVR · 2017
Director registered: Mogens Aaby
CVR · 25/09/2003
View the full event history
GOOD COUNSEL ApS is a Danish company of the type Anpartsselskab based in Hellerup, founded in 2003. The company is registered under the industry Virksomhedsrådgivning og anden ledelsesrådgivning. The management consists of Mogens Aaby. The board consists of Annika Aaby (chair), Maria Louise Aaby, Sarah Emilie Aaby and Thomas Aaby. The company is owned by MOGENS AABY HOLDING ApS. The company has 0 employees (2017). In 2025, the company reported a gross profit of DKK 1,586,853 and a net result of DKK 1,026,204 compared with DKK -243,661 the year before. Equity in the 2025 report amounted to DKK 2,406,196.
Source: annual report 2025, Danish Business Authority
The financial health of GOOD COUNSEL ApS shows a positive trajectory, particularly in 2025, with a gross profit of 1,586,853 DKK and a profit of 1,026,204 DKK, indicating strong recovery and growth after a challenging 2024. The company has fluctuated in profitability over the past few years, with notable losses in 2022 and 2024, but has rebounded with increasing gross profits and positive earnings in 2023 and 2025. Equity has generally remained stable, rising to 2,406,196 DKK in 2025, suggesting a solid capital base. However, the lack of disclosed revenue figures raises concerns about transparency and overall market position within the business consulting industry.
AI-generated summary · Generated 14/08/2026
Virksomhedens formål er professionelt bestyrelses-arbejde, konsulentvirksomhed, ledelses-rådgivning med fokus på bestyrelses-niveau, og ved at stille konsulentressourcer til disposition for bestyrelses-arbejde, samt med de nævnte områder beslægtet virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 1.6 mio. | 1 mio. | 4.4 mio. | 2.4 mio. | 0 | |
| 202401/01/2024 – 31/12/2024 | 187 t. | -244 t. | 3.4 mio. | 1.4 mio. | 1 | |
| 202301/01/2023 – 31/12/2023 | 649 t. | 207 t. | 3.7 mio. | 1.8 mio. | 1 | |
| 202201/01/2022 – 31/12/2022 | 456 t. | -930 t. | 4 mio. | 1.6 mio. | 1 | |
| 202101/01/2021 – 31/12/2021 | 364 t. | 558 t. | 4.8 mio. | 2.5 mio. | 1 | |
| 202001/01/2020 – 31/12/2020 | 245 t. | 397 t. | 4 mio. | 2 mio. | - | |
| 201901/01/2019 – 31/12/2019 | -169 t. | 101 t. | 2 mio. | 1.6 mio. | - | |
| 201801/01/2018 – 31/12/2018 | -26 t. | -69 t. | 1.8 mio. | 1.5 mio. | 0 | |
| 201701/01/2017 – 31/12/2017 | 585 t. | 380 t. | 2.2 mio. | 2 mio. | 1 | |
| 201601/01/2016 – 31/12/2016 | 793 t. | 204 t. | 2.2 mio. | 2 mio. | - | |
| 201501/01/2015 – 31/12/2015 | 296 t. | -111 t. | 2.4 mio. | 2.2 mio. | - | |
| 201401/01/2014 – 31/12/2014 | 1.5 mio. | 816 t. | 3.1 mio. | 2.3 mio. | - | |
| 201301/01/2013 – 31/12/2013 | 810 t. | 455 t. | 2 mio. | 1.5 mio. | - | |
| 201201/01/2012 – 31/12/2012 | 1.1 mio. | 531 t. | 1.8 mio. | 1 mio. | - |
Compared to 11.550 companies in Virksomhedsrådgivning og anden ledelsesrådgivning
Comparison is based on industry median values
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Read about the CDS scoreThe CVR number of GOOD COUNSEL ApS is 27400027.
GOOD COUNSEL ApS is owned by MOGENS AABY HOLDING ApS.
The management of GOOD COUNSEL ApS consists of Mogens Aaby.
The board of GOOD COUNSEL ApS consists of Annika Aaby, Maria Louise Aaby and Sarah Emilie Aaby, with Annika Aaby as chair.
In 2025, GOOD COUNSEL ApS reported a gross profit of DKK 1,586,853.
GOOD COUNSEL ApS had 0 employees in 2017 according to the Danish CVR register.
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GOOD COUNSEL ApS has published its annual report for 2025. Gross profit came to DKK 1,586,853, and the net result was DKK 1,026,204.
GOOD COUNSEL ApS has published its annual report for 2024. Gross profit came to DKK 186,672, and the net result was DKK -243,661.
GOOD COUNSEL ApS has published its annual report for 2023. Gross profit came to DKK 648,840, and the net result was DKK 207,271.
As of November 8, 2023, Annika Aaby has joined the board of directors of GOOD COUNSEL ApS.
As of November 8, 2023, Sarah Emilie Aaby has joined the board of directors of GOOD COUNSEL ApS.
As of November 8, 2023, Thomas Aaby has joined the board of directors of GOOD COUNSEL ApS.
As of November 8, 2023, Maria Louise Aaby has joined the board of directors of GOOD COUNSEL ApS.
GOOD COUNSEL ApS has published its annual report for 2022. Gross profit came to DKK 455,578, and the net result was DKK -929,922.
GOOD COUNSEL ApS has published its annual report for 2021. Gross profit came to DKK 364,464, and the net result was DKK 558,402.
GOOD COUNSEL ApS has published its annual report for 2020. Gross profit came to DKK 245,470, and the net result was DKK 396,816.
GOOD COUNSEL ApS has published its annual report for 2019. Gross profit came to DKK -168,760, and the net result was DKK 100,991.
GOOD COUNSEL ApS has published its annual report for 2018. Gross profit came to DKK -25,822, and the net result was DKK -69,024.
GOOD COUNSEL ApS has published its annual report for 2017. Gross profit came to DKK 584,966, and the net result was DKK 379,520.
GOOD COUNSEL ApS has published its annual report for 2016. Gross profit came to DKK 792,569, and the net result was DKK 203,589.
GOOD COUNSEL ApS has published its annual report for 2015. Gross profit came to DKK 295,748, and the net result was DKK -111,260.
GOOD COUNSEL ApS has published its annual report for 2014. Gross profit came to DKK 1,476,505, and the net result was DKK 815,512.
GOOD COUNSEL ApS has published its annual report for 2013. Gross profit came to DKK 810,278, and the net result was DKK 455,399.
As of March 17, 2014, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has stepped down as auditor of GOOD COUNSEL ApS.
As of July 4, 2013, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of GOOD COUNSEL ApS.
As of July 4, 2013, PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB has stepped down as auditor of GOOD COUNSEL ApS.
GOOD COUNSEL ApS has published its annual report for 2012. Gross profit came to DKK 1,081,483, and the net result was DKK 531,314.
As of July 1, 2011, PRICEWATERHOUSECOOPERS STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of GOOD COUNSEL ApS.
As of July 1, 2011, A/S PSE NR. 4820 has stepped down as auditor of GOOD COUNSEL ApS.
As of December 9, 2005, A/S PSE NR. 4820 has been appointed auditor of GOOD COUNSEL ApS.
As of December 9, 2005, CJ Partnership I/S has stepped down as auditor of GOOD COUNSEL ApS.
As of May 2, 2005, CJ Partnership I/S has been appointed auditor of GOOD COUNSEL ApS.
As of May 2, 2005, Beierholm Godkendt Revisionspartnerselskab has stepped down as auditor of GOOD COUNSEL ApS.
As of September 25, 2003, Beierholm Godkendt Revisionspartnerselskab has been appointed auditor of GOOD COUNSEL ApS.
As of September 25, 2003, Mogens Aaby is registered as director of GOOD COUNSEL ApS.
As of September 25, 2003, MOGENS AABY HOLDING ApS is registered as an owner of GOOD COUNSEL ApS with an ownership share of 100%.
GOOD COUNSEL ApS was founded on September 25, 2003.
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