Owners, management and financials
CVR: 27395481
Previous names: M.F. ApS, JESSEN BRILLER ApS
DKK 9,375,990
Gross profit
Net result: DKK 3,620,200
MBML ApS (25-33,32%), Seerup Administration ApS (66,66-89,99%)
CVR · view owners
Mads Seerup
CVR · view management
Active
Founded 16 October 2003
CVR · view overview
11 employees
CVR · 2026
Owner registered: MBML ApS
CVR · 13/03/2026
View the full event history
JESSEN BRILLER x SEERUP ApS is a Danish company of the type Anpartsselskab based in Aarhus C, founded in 2003. The company is registered under the industry Optikeraktiviteter. The company was previously named JESSEN BRILLER ApS and M.F. ApS. The management consists of Mads Seerup. The company is owned by MBML ApS and Seerup Administration ApS. The company has 11 employees (2026). In 2025, the company reported a gross profit of DKK 9,375,990 and a net result of DKK 3,620,200 compared with DKK 1,587,928 the year before. Equity in the 2025 report amounted to DKK 3,750,200.
Source: annual report 2025, Danish Business Authority
The financial health of JESSEN BRILLER x SEERUP ApS appears robust, with a consistent increase in gross profit and profit over the past few years. Gross profit rose from 7.7 million DKK in 2022 to 9.4 million DKK in 2025, while profit grew from 2.35 million DKK in 2022 to 3.62 million DKK in 2025, indicating a positive trajectory. The company's equity has also strengthened, reaching 3.75 million DKK in 2025, which reflects a solid capital position. However, the lack of disclosed revenue figures raises concerns about transparency and overall market size within the optician activities industry.
AI-generated summary · Generated 14/08/2026
Selskabets formål er at drive detailvirksomhed med salg af briller, kontaktlinser og dertil hørende virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/01/2025 – 31/12/2025 | 9.4 mio. | 3.6 mio. | 6.2 mio. | 3.8 mio. | 8 | |
| 202401/01/2024 – 31/12/2024 | 7.5 mio. | 1.6 mio. | 3.7 mio. | 1.7 mio. | 9 | |
| 202301/01/2023 – 31/12/2023 | 7.8 mio. | 2 mio. | 4.1 mio. | 2.1 mio. | 8 | |
| 202201/01/2022 – 31/12/2022 | 7.7 mio. | 2.4 mio. | 4.6 mio. | 2.5 mio. | 8 | |
| 202101/01/2021 – 31/12/2021 | 7.8 mio. | 2.7 mio. | 5.1 mio. | 2.9 mio. | 8 | |
| 202001/01/2020 – 31/12/2020 | 6.7 mio. | 2.3 mio. | 5.1 mio. | 2.4 mio. | 7 | |
| 201901/01/2019 – 31/12/2019 | 6 mio. | 1.7 mio. | 3.7 mio. | 1.9 mio. | 8 | |
| 201801/01/2018 – 31/12/2018 | 5.5 mio. | 1.5 mio. | 3.6 mio. | 1.6 mio. | 7 | |
| 201701/01/2017 – 31/12/2017 | 4.5 mio. | 963 t. | 2.6 mio. | 1.1 mio. | 8 | |
| 201601/01/2016 – 31/12/2016 | 4.4 mio. | 949 t. | 2.6 mio. | 1.1 mio. | - | |
| 201501/01/2015 – 31/12/2015 | 3.9 mio. | 753 t. | 2.3 mio. | 883 t. | - | |
| 201401/01/2014 – 31/12/2014 | 3.5 mio. | 499 t. | 2.1 mio. | 629 t. | - | |
| 201301/01/2013 – 31/12/2013 | 3.6 mio. | 368 t. | 2.3 mio. | 498 t. | - | |
| 201201/01/2012 – 31/12/2012 | 3.2 mio. | 237 t. | 2.7 mio. | 392 t. | - |
Compared to 378 companies in Optikeraktiviteter
Comparison is based on industry median values
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Set up monitoringThe CVR number of JESSEN BRILLER x SEERUP ApS is 27395481.
JESSEN BRILLER x SEERUP ApS is owned by MBML ApS and Seerup Administration ApS.
The management of JESSEN BRILLER x SEERUP ApS consists of Mads Seerup.
In 2025, JESSEN BRILLER x SEERUP ApS reported a gross profit of DKK 9,375,990.
JESSEN BRILLER x SEERUP ApS had 11 employees in 2026 according to the Danish CVR register.
JESSEN BRILLER x SEERUP ApS was founded on 16 October 2003.
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As of March 13, 2026, MBML ApS is registered as an owner of JESSEN BRILLER x SEERUP ApS with an ownership share of 25%.
As of March 13, 2026, Seerup Administration ApS is registered as an owner of JESSEN BRILLER x SEERUP ApS with an ownership share of 66%.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2025. Gross profit came to DKK 9,375,990, and the net result was DKK 3,620,200.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2024. Gross profit came to DKK 7,525,176, and the net result was DKK 1,587,928.
As of April 22, 2025, Cedra Godkendt Revisionsaktieselskab has been appointed auditor of JESSEN BRILLER x SEERUP ApS.
As of April 22, 2025, Grant Thornton, Godkendt Revisionspartnerselskab has stepped down as auditor of JESSEN BRILLER x SEERUP ApS.
On March 27, 2025, the company changed its name from JESSEN BRILLER ApS to JESSEN BRILLER x SEERUP ApS.
As of January 2, 2025, Bettina Reffstrup Frederiksen has left the board of directors of JESSEN BRILLER x SEERUP ApS.
As of January 2, 2025, Michael Frederiksen has left the board of directors of JESSEN BRILLER x SEERUP ApS.
As of January 2, 2025, Peter Frederiksen has left the board of directors of JESSEN BRILLER x SEERUP ApS.
As of January 2, 2025, Mads Seerup is registered as director of JESSEN BRILLER x SEERUP ApS.
As of January 2, 2025, Michael Frederiksen has stepped down as adm. dir. of JESSEN BRILLER x SEERUP ApS.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2023. Gross profit came to DKK 7,846,644, and the net result was DKK 1,986,253.
As of October 1, 2023, Grant Thornton, Godkendt Revisionspartnerselskab has been appointed auditor of JESSEN BRILLER x SEERUP ApS.
As of October 1, 2023, NATIONALREVISION REGISTREREDE REVISORER A/S has stepped down as auditor of JESSEN BRILLER x SEERUP ApS.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2022. Gross profit came to DKK 7,737,119, and the net result was DKK 2,354,957.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2021. Gross profit came to DKK 7,823,296, and the net result was DKK 2,742,129.
As of September 21, 2021, NATIONALREVISION REGISTREREDE REVISORER A/S has been appointed auditor of JESSEN BRILLER x SEERUP ApS.
As of September 21, 2021, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has stepped down as auditor of JESSEN BRILLER x SEERUP ApS.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2020. Gross profit came to DKK 6,659,422, and the net result was DKK 2,263,133.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2019. Gross profit came to DKK 6,027,655, and the net result was DKK 1,743,522.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2018. Gross profit came to DKK 5,489,645, and the net result was DKK 1,517,937.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2017. Gross profit came to DKK 4,515,826, and the net result was DKK 963,407.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2016. Gross profit came to DKK 4,375,029, and the net result was DKK 948,562.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2015. Gross profit came to DKK 3,899,258, and the net result was DKK 752,896.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2014. Gross profit came to DKK 3,533,965, and the net result was DKK 499,255.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2013. Gross profit came to DKK 3,565,215, and the net result was DKK 367,833.
JESSEN BRILLER x SEERUP ApS has published its annual report for 2012. Gross profit came to DKK 3,222,227, and the net result was DKK 237,398.
As of October 13, 2011, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of JESSEN BRILLER x SEERUP ApS.
As of October 13, 2011, REVISIONS- OG FORVALTNINGS- INSTITUTET, AKTIESELSKAB has stepped down as auditor of JESSEN BRILLER x SEERUP ApS.
On February 19, 2008, the company changed its name from M.F. ApS to JESSEN BRILLER ApS.
As of June 26, 2007, REVISIONS- OG FORVALTNINGS- INSTITUTET, AKTIESELSKAB has been appointed auditor of JESSEN BRILLER x SEERUP ApS.
As of June 26, 2007, SLP NR. 10.814 A/S has stepped down as auditor of JESSEN BRILLER x SEERUP ApS.
As of May 10, 2007, Bettina Reffstrup Frederiksen has joined the board of directors of JESSEN BRILLER x SEERUP ApS.
As of May 10, 2007, Peter Frederiksen has joined the board of directors of JESSEN BRILLER x SEERUP ApS.
As of May 10, 2007, Peter Sandahl has left the board of directors of JESSEN BRILLER x SEERUP ApS.
As of May 10, 2007, Torben Skov Møller has left the board of directors of JESSEN BRILLER x SEERUP ApS.
As of May 10, 2007, Jens Broe Christensen has left the board of directors of JESSEN BRILLER x SEERUP ApS.
As of January 26, 2006, Peter Sandahl has joined the board of directors of JESSEN BRILLER x SEERUP ApS.
As of January 26, 2006, Michael Frederiksen has joined the board of directors of JESSEN BRILLER x SEERUP ApS.
As of January 26, 2006, Torben Skov Møller has joined the board of directors of JESSEN BRILLER x SEERUP ApS.
As of January 26, 2006, Jens Broe Christensen has joined the board of directors of JESSEN BRILLER x SEERUP ApS.
As of December 29, 2004, SLP NR. 10.814 A/S has been appointed auditor of JESSEN BRILLER x SEERUP ApS.
As of December 29, 2004, REVISIONS- OG FORVALTNINGS- INSTITUTET, AKTIESELSKAB has stepped down as auditor of JESSEN BRILLER x SEERUP ApS.
As of October 16, 2003, REVISIONS- OG FORVALTNINGS- INSTITUTET, AKTIESELSKAB has been appointed auditor of JESSEN BRILLER x SEERUP ApS.
As of October 16, 2003, Michael Frederiksen is registered as adm. dir. of JESSEN BRILLER x SEERUP ApS.
JESSEN BRILLER x SEERUP ApS was founded on October 16, 2003.
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