Owners, management and financials
CVR: 26786703
Secondary names: MEDIEHUSET MIDTJYLLAND A/S, HERNING MEDIEHUS A/S, Boogii A/S
DKK 9,461,000
Gross profit
Net result: DKK -697,991
HERNING FOLKEBLAD (VESTJYLLAND) A/S (100%)
CVR · view owners
Kim Sangild
Board: 5 members
CVR · view management
Active
Founded 18 September 2002
CVR · view overview
0 employees
CVR · 2012
Director role ended: Jens Bundgaard Poulsen
CVR · 24/01/2025
View the full event history
Advicer A/S is a Danish company of the type Aktieselskab based in Herning, founded in 2002. The company is registered under the industry Planlægning og design af reklamekampagner. The management consists of Kim Sangild. The board consists of Alex Nielsen, Bent Kristian Winkler-Kristensen, Jakob Hummelmose Sønderby and Jens Bundgaard Poulsen. The company is owned by HERNING FOLKEBLAD (VESTJYLLAND) A/S. The company has 0 employees (2012). In 2025, the company reported a gross profit of DKK 9,461,000 and a net result of DKK -697,991 compared with DKK 119,924 the year before. Equity in the 2025 report amounted to DKK 1,208,139.
Source: annual report 2025, Danish Business Authority
The financial health of Advicer A/S shows signs of volatility, particularly with a significant loss of 697,991 DKK in 2025 following a profit of 119,924 DKK in 2024. Gross profit has generally increased from 4,897,865 DKK in 2021 to 10,205,134 DKK in 2024, indicating a positive trend in operational efficiency, though the recent downturn raises concerns about sustainability. Equity has fluctuated, decreasing to 1,208,139 DKK in 2025 from a high of 1,906,131 DKK in 2024, suggesting potential liquidity issues. Overall, while Advicer A/S has demonstrated growth in gross profit, its profitability and equity position warrant close monitoring as it navigates challenges within the advertising campaign planning and design sector.
AI-generated summary · Generated 13/08/2026
Selskabets formål er at drive reklamebureau med dertil knyttede aktiviteter.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/07/2024 – 30/06/2025 | 9.5 mio. | -698 t. | 1.3 mio. | 1.2 mio. | 21 | |
| 202401/07/2023 – 30/06/2024 | 10.2 mio. | 120 t. | 2.7 mio. | 1.9 mio. | 21 | |
| 202301/07/2022 – 30/06/2023 | 8.7 mio. | 115 t. | 3.1 mio. | 1.8 mio. | 18 | |
| 202201/07/2021 – 30/06/2022 | 6 mio. | 259 t. | 2.4 mio. | 1.7 mio. | 14 | |
| 202101/07/2020 – 30/06/2021 | 4.9 mio. | 294 t. | 2 mio. | 1.4 mio. | 10 | |
| 202001/07/2019 – 30/06/2020 | 4.1 mio. | -221 t. | 2.1 mio. | 1.1 mio. | 10 | |
| 201901/07/2018 – 30/06/2019 | 3.4 mio. | -339 t. | 2 mio. | 1.3 mio. | 12 | |
| 201801/07/2017 – 30/06/2018 | 4.4 mio. | -74 t. | 3.1 mio. | 1.7 mio. | 13 | |
| 201701/07/2016 – 30/06/2017 | 4 mio. | -538 t. | 2.3 mio. | 1.8 mio. | 11 | |
| 201601/07/2015 – 30/06/2016 | 4.2 mio. | -517 t. | 2.7 mio. | 2.3 mio. | - | |
| 201501/07/2014 – 30/06/2015 | 6.3 mio. | 1.2 mio. | 3.8 mio. | 2.8 mio. | - | |
| 201401/07/2013 – 30/06/2014 | 5.5 mio. | 378 t. | 3.4 mio. | 1.6 mio. | - | |
| 201301/07/2012 – 30/06/2013 | 4.3 mio. | 227 t. | 2.3 mio. | 1.3 mio. | - |
Compared to 1.835 companies in Planlægning og design af reklamekampagner
Comparison is based on industry median values
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See the API documentationThe CVR number of Advicer A/S is 26786703.
Advicer A/S is owned by HERNING FOLKEBLAD (VESTJYLLAND) A/S.
The management of Advicer A/S consists of Kim Sangild.
The board of Advicer A/S consists of Alex Nielsen, Bent Kristian Winkler-Kristensen and Jakob Hummelmose Sønderby.
In 2025, Advicer A/S reported a gross profit of DKK 9,461,000.
Advicer A/S had 0 employees in 2012 according to the Danish CVR register.
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Advicer A/S has published its annual report for 2025. Gross profit came to DKK 9,461,000, and the net result was DKK -697,991.
As of January 24, 2025, Jens Bundgaard Poulsen has joined the board of directors of Advicer A/S.
As of January 24, 2025, Stinus Errboe has joined the board of directors of Advicer A/S.
As of January 24, 2025, Jens Bundgaard Poulsen has stepped down as director of Advicer A/S.
As of January 24, 2025, Stinus Errboe has stepped down as director of Advicer A/S.
Advicer A/S has published its annual report for 2024. Gross profit came to DKK 10,205,134, and the net result was DKK 119,924.
Advicer A/S has published its annual report for 2023. Gross profit came to DKK 8,748,508, and the net result was DKK 115,350.
As of January 1, 2023, Jens Bundgaard Poulsen is registered as director of Advicer A/S.
Advicer A/S has published its annual report for 2022. Gross profit came to DKK 6,036,100, and the net result was DKK 259,053.
As of October 10, 2022, Ole Præstegaard Schmidt has stepped down as director of Advicer A/S.
Advicer A/S has published its annual report for 2021. Gross profit came to DKK 4,897,865, and the net result was DKK 293,819.
As of May 17, 2021, Jens Albert Nielsen Kusk has left the board of directors of Advicer A/S.
As of May 17, 2021, Kim Sangild is registered as adm. dir. of Advicer A/S.
As of May 17, 2021, Stinus Errboe is registered as director of Advicer A/S.
As of May 17, 2021, Ole Præstegaard Schmidt is registered as director of Advicer A/S.
As of May 17, 2021, Thomas Bjerg Hahn-Petersen has stepped down as adm. dir. of Advicer A/S.
As of January 8, 2021, Thomas Bjerg Hahn-Petersen is registered as adm. dir. of Advicer A/S.
As of January 8, 2021, Ulrich Gorm Albrechtsen has stepped down as adm. dir. of Advicer A/S.
Advicer A/S has published its annual report for 2020. Gross profit came to DKK 4,142,458, and the net result was DKK -221,224.
As of July 1, 2020, Jakob Hummelmose Sønderby has joined the board of directors of Advicer A/S.
As of July 1, 2020, Per Thimm has left the board of directors of Advicer A/S.
Advicer A/S has published its annual report for 2019. Gross profit came to DKK 3,363,558, and the net result was DKK -339,298.
As of May 1, 2019, Ulrich Gorm Albrechtsen is registered as adm. dir. of Advicer A/S.
As of April 30, 2019, Per Thimm has stepped down as adm. dir. of Advicer A/S.
As of April 1, 2019, Per Thimm is registered as adm. dir. of Advicer A/S.
As of March 31, 2019, Rasmus Dall has stepped down as adm. dir. of Advicer A/S.
Advicer A/S has published its annual report for 2018. Gross profit came to DKK 4,440,990, and the net result was DKK -74,085.
Advicer A/S has published its annual report for 2017. Gross profit came to DKK 4,001,431, and the net result was DKK -538,225.
As of March 17, 2017, Bent Kristian Winkler-Kristensen has joined the board of directors of Advicer A/S.
As of January 1, 2017, Rasmus Dall is registered as adm. dir. of Advicer A/S.
As of December 31, 2016, Henrik Kjeldsen has stepped down as director of Advicer A/S.
Advicer A/S has published its annual report for 2016. Gross profit came to DKK 4,163,501, and the net result was DKK -517,349.
As of September 19, 2016, Gerda Brændgaard has left the board of directors of Advicer A/S.
Advicer A/S has published its annual report for 2015. Gross profit came to DKK 6,285,334, and the net result was DKK 1,171,867.
Advicer A/S has published its annual report for 2014. Gross profit came to DKK 5,500,564, and the net result was DKK 378,376.
As of July 1, 2014, Henrik Kjeldsen is registered as director of Advicer A/S.
As of July 1, 2014, Nicolai Hartung has stepped down as director of Advicer A/S.
Advicer A/S has published its annual report for 2013. Gross profit came to DKK 4,263,748, and the net result was DKK 227,086.
As of September 30, 2010, Gerda Brændgaard has joined the board of directors of Advicer A/S.
As of September 30, 2010, Jens Albert Nielsen Kusk has joined the board of directors of Advicer A/S.
As of September 30, 2010, Keld Nielsen has left the board of directors of Advicer A/S.
As of September 30, 2010, Nicolai Hartung is registered as director of Advicer A/S.
As of September 30, 2010, Alex Nielsen has stepped down as director of Advicer A/S.
As of October 24, 2007, Per Thimm has joined the board of directors of Advicer A/S.
As of October 24, 2007, Keld Nielsen has joined the board of directors of Advicer A/S.
As of October 24, 2007, Alex Nielsen has joined the board of directors of Advicer A/S.
As of October 24, 2007, Poul Wentzer Licht has left the board of directors of Advicer A/S.
As of October 24, 2007, Carsten Thygesen has left the board of directors of Advicer A/S.
As of October 24, 2007, Nis Holger Buchwaldt-Nissen has left the board of directors of Advicer A/S.
As of November 1, 2002, BLICHER REVISION & RÅDGIVNING STATSAUTORISERET REVISIONSAKTIESELSKAB has been appointed auditor of Advicer A/S.
As of November 1, 2002, JUT NR. 2180 A/S has stepped down as auditor of Advicer A/S.
As of November 1, 2002, Poul Wentzer Licht has joined the board of directors of Advicer A/S.
As of November 1, 2002, Carsten Thygesen has joined the board of directors of Advicer A/S.
As of November 1, 2002, Nis Holger Buchwaldt-Nissen has joined the board of directors of Advicer A/S.
As of November 1, 2002, Kim Madsen has left the board of directors of Advicer A/S.
As of November 1, 2002, Helle Garde Carlsen has left the board of directors of Advicer A/S.
As of November 1, 2002, Annemette Heller has left the board of directors of Advicer A/S.
As of November 1, 2002, Alex Nielsen is registered as director of Advicer A/S.
As of November 1, 2002, Kim Madsen has stepped down as adm. dir. of Advicer A/S.
As of November 1, 2002, HERNING FOLKEBLAD (VESTJYLLAND) A/S is registered as an owner of Advicer A/S with an ownership share of 100%.
As of September 18, 2002, JUT NR. 2180 A/S has been appointed auditor of Advicer A/S.
As of September 18, 2002, Kim Madsen has joined the board of directors of Advicer A/S.
As of September 18, 2002, Helle Garde Carlsen has joined the board of directors of Advicer A/S.
As of September 18, 2002, Annemette Heller has joined the board of directors of Advicer A/S.
As of September 18, 2002, Kim Madsen is registered as adm. dir. of Advicer A/S.
Advicer A/S was founded on September 18, 2002.
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