Owners, management and financials
CVR: 20886196
DKK 3,233,853
Gross profit
Net result: DKK 90,658
JLC AF 26. JULI 2004 HOLDING ApS (50-66,65%), MS AF 26. JULI 2004 HOLDING ApS (50-66,65%)
CVR · view owners
Jesper Ladegaard Nielsen, Michael Blædel Seidenfaden
Board: Jan Erik Larsen (chair) and 2 members
CVR · view management
Active
Founded 29 May 1998
CVR · view overview
13 employees
CVR · 2026
Owner registered: JLC AF 26. JULI 2004 HOLDING ApS
CVR · 23/04/2015
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AKTIV FRITID ApS is a Danish company of the type Anpartsselskab based in Køge, founded in 1998. The company is registered under the industry Detailhandel med sports- og fritidsudstyr. The management consists of Jesper Ladegaard Nielsen and Michael Blædel Seidenfaden. The board consists of Jan Erik Larsen (chair), Jesper Ladegaard Nielsen and Michael Blædel Seidenfaden. The company is owned by JLC AF 26. JULI 2004 HOLDING ApS and MS AF 26. JULI 2004 HOLDING ApS. The company has 13 employees (2026). In 2025, the company reported a gross profit of DKK 3,233,853 and a net result of DKK 90,658 compared with DKK 635,363 the year before. Equity in the 2025 report amounted to DKK 6,385,042.
Source: annual report 2025, Danish Business Authority
The financial health of AKTIV FRITID ApS appears stable, with a notable decline in gross profit from 5,143,484 DKK in 2021 to 3,233,853 DKK in 2025, alongside fluctuating profits peaking at 1,981,384 DKK in 2022 before dropping to 90,658 DKK in 2025. Despite these challenges, equity has shown resilience, increasing from 5,616,398 DKK in 2023 to 6,385,042 DKK in 2025, indicating a solid capital base. The company's declining gross profit and profit margins raise concerns about its operational efficiency and market position within the sports and leisure equipment retail sector. Overall, while the equity position is strong, the profitability trend suggests a need for strategic adjustments to enhance financial performance.
AI-generated summary · Generated 12/08/2026
Selskabets formål er at drive forretning med jagt-, fiskeri- og rideudstyr.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/07/2024 – 30/06/2025 | 3.2 mio. | 91 t. | 13.9 mio. | 6.4 mio. | 6 | |
| 202401/03/2023 – 28/02/2024 | 3.9 mio. | 635 t. | 14.1 mio. | 6.3 mio. | 6 | |
| 202301/03/2022 – 28/02/2023 | 4.2 mio. | 236 t. | 13.7 mio. | 5.6 mio. | 7 | |
| 202201/03/2021 – 28/02/2022 | 4.7 mio. | 2 mio. | 17 mio. | 9.4 mio. | 8 | |
| 202101/03/2020 – 28/02/2021 | 5.1 mio. | 1.6 mio. | 15.1 mio. | 7.4 mio. | - | |
| 202001/03/2019 – 28/02/2020 | 4.2 mio. | 563 t. | 15.5 mio. | 5.8 mio. | - | |
| 201901/03/2018 – 28/02/2019 | 3.6 mio. | 173 t. | 13.1 mio. | 5.2 mio. | - | |
| 201801/03/2017 – 28/02/2018 | 4.6 mio. | 952 t. | 12.1 mio. | 5 mio. | - | |
| 201701/03/2016 – 28/02/2017 | 3.1 mio. | 293 t. | 10.6 mio. | 4.4 mio. | - | |
| 201601/03/2015 – 28/02/2016 | 3.1 mio. | 75 t. | 10.5 mio. | 4.4 mio. | - | |
| 201501/03/2014 – 28/02/2015 | 3.9 mio. | 265 t. | 12.1 mio. | 4.3 mio. | - | |
| 201401/03/2013 – 28/02/2014 | 3.9 mio. | 426 t. | 13.5 mio. | 4.1 mio. | - | |
| 201301/03/2012 – 28/02/2013 | 4.3 mio. | 866 t. | 11.6 mio. | 3.6 mio. | - |
Compared to 677 companies in Detailhandel med sports- og fritidsudstyr
Comparison is based on industry median values
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Set up monitoringThe CVR number of AKTIV FRITID ApS is 20886196.
AKTIV FRITID ApS is owned by JLC AF 26. JULI 2004 HOLDING ApS and MS AF 26. JULI 2004 HOLDING ApS.
The management of AKTIV FRITID ApS consists of Jesper Ladegaard Nielsen and Michael Blædel Seidenfaden.
The board of AKTIV FRITID ApS consists of Jan Erik Larsen, Jesper Ladegaard Nielsen and Michael Blædel Seidenfaden, with Jan Erik Larsen as chair.
In 2025, AKTIV FRITID ApS reported a gross profit of DKK 3,233,853.
AKTIV FRITID ApS had 13 employees in 2026 according to the Danish CVR register.
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AKTIV FRITID ApS has published its annual report for 2025. Gross profit came to DKK 3,233,853, and the net result was DKK 90,658.
AKTIV FRITID ApS has published its interim report for the period March 1, 2024 – June 30, 2024.
AKTIV FRITID ApS has published its annual report for 2024. Gross profit came to DKK 3,850,552, and the net result was DKK 635,363.
AKTIV FRITID ApS has published its annual report for 2023. Gross profit came to DKK 4,155,558, and the net result was DKK 236,466.
AKTIV FRITID ApS has published its annual report for 2022. Gross profit came to DKK 4,665,881, and the net result was DKK 1,981,384.
AKTIV FRITID ApS has published its annual report for 2021. Gross profit came to DKK 5,143,484, and the net result was DKK 1,619,990.
AKTIV FRITID ApS has published its annual report for 2020. Gross profit came to DKK 4,243,392, and the net result was DKK 563,456.
AKTIV FRITID ApS has published its annual report for 2019. Gross profit came to DKK 3,635,110, and the net result was DKK 173,479.
AKTIV FRITID ApS has published its annual report for 2018. Gross profit came to DKK 4,554,010, and the net result was DKK 951,820.
AKTIV FRITID ApS has published its annual report for 2017. Gross profit came to DKK 3,123,211, and the net result was DKK 292,899.
AKTIV FRITID ApS has published its annual report for 2016. Gross profit came to DKK 3,127,203, and the net result was DKK 74,927.
AKTIV FRITID ApS has published its annual report for 2015. Gross profit came to DKK 3,920,490, and the net result was DKK 264,696.
As of April 23, 2015, JLC AF 26. JULI 2004 HOLDING ApS is registered as an owner of AKTIV FRITID ApS with an ownership share of 50%.
As of April 23, 2015, MS AF 26. JULI 2004 HOLDING ApS is registered as an owner of AKTIV FRITID ApS with an ownership share of 50%.
AKTIV FRITID ApS has published its annual report for 2014. Gross profit came to DKK 3,946,265, and the net result was DKK 425,612.
AKTIV FRITID ApS has published its annual report for 2013. Gross profit came to DKK 4,255,010, and the net result was DKK 866,299.
As of April 5, 2011, SR REVISION GODKENDT REVISIONSAKTIESELSKAB has been appointed auditor of AKTIV FRITID ApS.
As of April 5, 2011, Investeringsselskabet af 20. september 2008 ApS has stepped down as auditor of AKTIV FRITID ApS.
As of September 29, 2008, Investeringsselskabet af 20. september 2008 ApS has been appointed auditor of AKTIV FRITID ApS.
As of September 29, 2008, SØLYST TOTALENTREPRISE ApS has stepped down as auditor of AKTIV FRITID ApS.
As of June 22, 2007, Michael Blædel Seidenfaden has joined the board of directors of AKTIV FRITID ApS.
As of June 22, 2007, Jan Erik Larsen has joined the board of directors of AKTIV FRITID ApS.
As of June 22, 2007, Jesper Ladegaard Nielsen has joined the board of directors of AKTIV FRITID ApS.
As of September 8, 2000, SØLYST TOTALENTREPRISE ApS has been appointed auditor of AKTIV FRITID ApS.
As of September 8, 2000, VICH 2938 A/S has stepped down as auditor of AKTIV FRITID ApS.
As of June 1, 1998, VICH 2938 A/S has been appointed auditor of AKTIV FRITID ApS.
As of June 1, 1998, Michael Blædel Seidenfaden is registered as director of AKTIV FRITID ApS.
As of June 1, 1998, Jesper Ladegaard Nielsen is registered as director of AKTIV FRITID ApS.
AKTIV FRITID ApS was founded on May 29, 1998.

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