Owners, management and financials
CVR: 20656646
Previous names: NSA SCANDINAVIA ApS, NSA NORDIC ApS
DKK 1,693,279
Gross profit
Net result: DKK -341,323
NSA Global Cooperative U.A. (Netherlands) (90-99,99%)
CVR · view owners
Joseph Kirk Vanderstelt
CVR · view management
Active
Founded 3 February 1998
CVR · view overview
3 employees
CVR · 2018
Director role ended: Susan Vandegrift
CVR · 31/08/2026
View the full event history
THE JUICE PLUS+ COMPANY ApS is a Danish company of the type Anpartsselskab based in København K, founded in 1998. The company is registered under the industry Ikke-specialiseret engroshandel. The company was previously named NSA NORDIC ApS and NSA SCANDINAVIA ApS. The management consists of Joseph Kirk Vanderstelt. The company is owned by NSA Global Cooperative U.A. (Netherlands). The company has 3 employees (2018). In 2025, the company reported a gross profit of DKK 1,693,279 and a net result of DKK -341,323 compared with DKK 154,106 the year before. Equity in the 2025 report amounted to DKK -170,572.
Source: annual report 2025, Danish Business Authority
The Juice Plus+ Company ApS has experienced significant fluctuations in financial performance over recent years, with a notable decline in profitability. In 2025, the company reported a gross profit of 1,693,279 DKK but incurred a loss of 341,323 DKK, reflecting a downward trend from a profit of 888,948 DKK in 2022 and 2,507,320 DKK in 2021. The equity position has deteriorated, moving from 3,553,252 DKK in 2021 to -170,572 DKK in 2025, raising concerns about financial stability. Despite its established presence in the non-specialized wholesale trade sector since 1998, the company faces challenges in maintaining profitability and equity, which may impact its competitive position in the industry.
AI-generated summary · Generated 16/08/2026
Selskabets formål er udøve handel og salg og hermed beslægtet virksomhed samt investeringer
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202501/05/2024 – 30/04/2025 | 1.7 mio. | -341 t. | 2 mio. | -171 t. | 3 | |
| 202401/05/2023 – 30/04/2024 | 2.3 mio. | 154 t. | 3.2 mio. | 171 t. | 3 | |
| 202301/05/2022 – 30/04/2023 | 1.9 mio. | -426 t. | 4.8 mio. | 17 t. | 3 | |
| 202201/05/2021 – 30/04/2022 | 3.4 mio. | 889 t. | 7 mio. | 1.4 mio. | 3 | |
| 202101/05/2020 – 30/04/2021 | 4.9 mio. | 2.5 mio. | 9.4 mio. | 3.6 mio. | 3 | |
| 202001/05/2019 – 30/04/2020 | 6 mio. | 3.3 mio. | 10.2 mio. | 5 mio. | 3 | |
| 201901/05/2018 – 30/04/2019 | 7.9 mio. | 4.6 mio. | 12.3 mio. | 4.8 mio. | 3 | |
| 201801/05/2017 – 30/04/2018 | 7.1 mio. | 3.2 mio. | 9.8 mio. | 3.4 mio. | 4 | |
| 201701/05/2016 – 30/04/2017 | 7.5 mio. | 2.8 mio. | 8.6 mio. | 3 mio. | 6 | |
| 201601/05/2015 – 30/04/2016 | 5.9 mio. | 1.6 mio. | 9.1 mio. | 3.7 mio. | 7 | |
| 201501/07/2014 – 30/04/2015 | 4.9 mio. | 900 t. | 6.7 mio. | 2.1 mio. | 7 | |
| 201401/07/2013 – 30/06/2014 | 6.9 mio. | 1 mio. | 6.2 mio. | 1.2 mio. | 9 | |
| 201301/07/2012 – 30/06/2013 | 5.9 mio. | 1.5 mio. | 6.2 mio. | 161 t. | - |
Compared to 855 companies in Ikke-specialiseret engroshandel
Comparison is based on industry median values
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Set up monitoringThe CVR number of THE JUICE PLUS+ COMPANY ApS is 20656646.
THE JUICE PLUS+ COMPANY ApS is owned by NSA Global Cooperative U.A. (Netherlands).
The management of THE JUICE PLUS+ COMPANY ApS consists of Joseph Kirk Vanderstelt.
In 2025, THE JUICE PLUS+ COMPANY ApS reported a gross profit of DKK 1,693,279.
THE JUICE PLUS+ COMPANY ApS had 3 employees in 2018 according to the Danish CVR register.
THE JUICE PLUS+ COMPANY ApS was founded on 3 February 1998.
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Contact info changed: new phone: 89883142, new website: www.juiceplus.com (September 1, 2026).
As of August 31, 2026, Joseph Kirk Vanderstelt is registered as adm. dir. of THE JUICE PLUS+ COMPANY ApS.
As of August 31, 2026, Susan Vandegrift has stepped down as adm. dir. of THE JUICE PLUS+ COMPANY ApS.
Contact info changed: new phone: 89883142, new website: www.juiceplus.com (August 7, 2026).
Address changed to Hammerensgade 1 2. th, 1267 København K (April 10, 2026).
Contact info changed: new phone: 89883142, new website: www.juiceplus.com (April 10, 2026).
Contact info changed: new phone: 89883142, new website: www.juiceplus.com (April 8, 2026).
Contact info changed: new phone: 89883142, new website: www.juiceplus.com (April 3, 2026).
As of March 31, 2026, Susan Vandegrift is registered as adm. dir. of THE JUICE PLUS+ COMPANY ApS.
As of March 31, 2026, Amanda Jane Willis has stepped down as director of THE JUICE PLUS+ COMPANY ApS.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2025. Gross profit came to DKK 1,693,279, and the net result was DKK -341,323.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2024. Gross profit came to DKK 2,332,373, and the net result was DKK 154,106.
As of September 3, 2024, Shawn David Eubanks has stepped down as director of THE JUICE PLUS+ COMPANY ApS.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2023. Gross profit came to DKK 1,897,165, and the net result was DKK -425,555.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2022. Gross profit came to DKK 3,415,993, and the net result was DKK 888,948.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2021. Gross profit came to DKK 4,933,774, and the net result was DKK 2,507,320.
As of June 23, 2021, Amanda Jane Willis is registered as director of THE JUICE PLUS+ COMPANY ApS.
As of June 23, 2021, Paul Anthony Jarvis has stepped down as director of THE JUICE PLUS+ COMPANY ApS.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2020. Gross profit came to DKK 6,019,775, and the net result was DKK 3,277,858.
As of May 19, 2020, Shawn David Eubanks is registered as director of THE JUICE PLUS+ COMPANY ApS.
As of May 19, 2020, Henry Parker Harness III has stepped down as director of THE JUICE PLUS+ COMPANY ApS.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2019. Gross profit came to DKK 7,932,028, and the net result was DKK 4,606,343.
As of June 30, 2019, Alexander Anton Dettwiler has stepped down as director of THE JUICE PLUS+ COMPANY ApS.
As of August 16, 2018, Paul Anthony Jarvis is registered as director of THE JUICE PLUS+ COMPANY ApS.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2018. Gross profit came to DKK 7,129,177, and the net result was DKK 3,204,537.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2017. Gross profit came to DKK 7,485,799, and the net result was DKK 2,771,765.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2016. Gross profit came to DKK 5,867,528, and the net result was DKK 1,579,323.
THE JUICE PLUS+ COMPANY ApS has published its interim report for the period July 1, 2014 – April 30, 2015.
As of August 18, 2015, Henry Parker Harness III is registered as director of THE JUICE PLUS+ COMPANY ApS.
As of April 16, 2015, Alessandra Ghio has stepped down as director of THE JUICE PLUS+ COMPANY ApS.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2014. Gross profit came to DKK 6,876,287, and the net result was DKK 1,044,769.
On October 6, 2014, the company changed its name from NSA NORDIC ApS to THE JUICE PLUS+ COMPANY ApS.
As of August 4, 2014, Alessandra Ghio is registered as director of THE JUICE PLUS+ COMPANY ApS.
As of August 4, 2014, Alexander Anton Dettwiler is registered as director of THE JUICE PLUS+ COMPANY ApS.
As of August 4, 2014, Søren Hesner has stepped down as director of THE JUICE PLUS+ COMPANY ApS.
As of August 4, 2014, Clarissa Duncan Hesner has stepped down as director of THE JUICE PLUS+ COMPANY ApS.
As of July 1, 2014, is registered as an owner of THE JUICE PLUS+ COMPANY ApS with an ownership share of 90%.
THE JUICE PLUS+ COMPANY ApS has published its annual report for 2013. Gross profit came to DKK 5,865,918, and the net result was DKK 1,482,851.
On December 15, 2008, the company changed its name from NSA SCANDINAVIA ApS to NSA NORDIC ApS.
As of February 3, 1998, BUUS JENSEN I/S STATSAUTORISEREDE REVISORER has been appointed auditor of THE JUICE PLUS+ COMPANY ApS.
As of February 3, 1998, Søren Hesner is registered as director of THE JUICE PLUS+ COMPANY ApS.
As of February 3, 1998, Clarissa Duncan Hesner is registered as director of THE JUICE PLUS+ COMPANY ApS.
THE JUICE PLUS+ COMPANY ApS was founded on February 3, 1998.
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Selskabets formål er IT- og kommunikationsvirksomhed samt virksomhed i øvrigt, der efter bestyrelsens skøn står i forbindelse hermed.
Selskabets formål er at udøve virksomhed med handel og service samt aktiviteter i tilknytning hertil.
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