Owners, management and financials
CVR: 15237872
Previous names: LYSHOLM REKLAME & MARKETING ApS, LYSHOLM REKLAME & MARKETING A/S
DKK 4,863,115
Gross profit
Net result: DKK 1,643,227
Peter Lysholm (50-66,65%), Mai-Britt Jønsson (50-66,65%)
2 more
CVR · view owners
Mai-Britt Jønsson
Board: Leif Lysholm (chair) and 2 members
CVR · view management
Active
Founded 26 June 1991
CVR · view overview
4 employees
CVR · 2026
Owner registered: Peter Lysholm
CVR · 01/01/2013
View the full event history
LYSHOLM REKLAMEBUREAU A/S is a Danish company of the type Aktieselskab based in Brøndby, founded in 1991. The company is registered under the industry Planlægning og design af reklamekampagner. The company was previously named LYSHOLM REKLAME & MARKETING A/S and LYSHOLM REKLAME & MARKETING ApS. The management consists of Mai-Britt Jønsson. The board consists of Leif Lysholm (chair), Mai-Britt Jønsson and Peter Lysholm. The company's owners include Peter Lysholm, Mai-Britt Jønsson and PETER LYSHOLM HOLDING ApS. The company has 4 employees (2026). In 2026, the company reported a gross profit of DKK 4,863,115 and a net result of DKK 1,643,227 compared with DKK 2,321,699 the year before. Equity in the 2026 report amounted to DKK 2,231,689.
Source: annual report 2026, Danish Business Authority
The financial health of LYSHOLM REKLAMEBUREAU A/S appears stable, with consistent gross profits and profits over the past five years, although revenue figures are not disclosed. Gross profit has fluctuated slightly, from 4,501,783 DKK in 2022 to a peak of 5,720,426 DKK in 2025, while profit has shown a general upward trend, reaching 2,321,699 DKK in 2025. Equity has also increased, indicating a solid financial foundation, with 2,888,462 DKK reported in 2025. The company maintains healthy profit margins, but the lack of revenue data raises concerns about transparency and overall market positioning within the advertising industry.
AI-generated summary · Generated 12/09/2026
Selskabets formål er at drive kommunikation, reklame- og marketingvirksomhed og hermed beslægtet virksomhed.
Source: annual reports filed with the Danish Business Authority.
| Period | Gross Profit | Profit/Loss | Total Assets | Equity | Employees | Report |
|---|---|---|---|---|---|---|
| 202601/07/2025 – 30/06/2026 | 4.9M | 1.6M | 6.5M | 2.2M | 3 | |
| 202501/07/2024 – 30/06/2025 | 5.7M | 2.3M | 6.9M | 2.9M | 3 | |
| 202401/07/2023 – 30/06/2024 | 5.6M | 2.1M | 7.1M | 2.7M | 3 | |
| 202301/07/2022 – 30/06/2023 | 4.8M | 1.7M | 5.5M | 2.3M | 3 | |
| 202201/07/2021 – 30/06/2022 | 4.5M | 1.5M | 5.3M | 2.1M | 3 | |
| 202101/07/2020 – 30/06/2021 | 4.1M | 1.1M | 3.7M | 1.6M | 4 | |
| 202001/07/2019 – 30/06/2020 | 4.1M | 655K | 3.5M | 1.2M | 4 | |
| 201901/07/2018 – 30/06/2019 | 3.9M | 479K | 3.1M | 1M | 4 | |
| 201801/07/2017 – 30/06/2018 | 5.7M | 2.2M | 5.9M | 3.1M | 4 | |
| 201701/07/2016 – 30/06/2017 | 5.1M | 1.8M | 5.4M | 2.6M | 5 | |
| 201601/07/2015 – 30/06/2016 | 6.2M | 2.3M | 6M | 3.1M | 5 | |
| 201501/07/2014 – 30/06/2015 | 6.5M | 2.4M | 6.1M | 3.2M | 5 | |
| 201401/07/2013 – 30/06/2014 | 4.8M | 1.4M | 4.3M | 2M | 5 | |
| 201301/07/2012 – 30/06/2013 | 3.5M | 487K | 2.6M | 987K | 6 |
Compared to 1.802 companies in Planlægning og design af reklamekampagner
Comparison is based on industry median values
Screen owners and management against the Danish FSA's official PEP lists
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Read about the CDS scoreThe CVR number of LYSHOLM REKLAMEBUREAU A/S is 15237872.
The owners of LYSHOLM REKLAMEBUREAU A/S include Peter Lysholm, Mai-Britt Jønsson and PETER LYSHOLM HOLDING ApS.
The management of LYSHOLM REKLAMEBUREAU A/S consists of Mai-Britt Jønsson.
The board of LYSHOLM REKLAMEBUREAU A/S consists of Leif Lysholm, Mai-Britt Jønsson and Peter Lysholm, with Leif Lysholm as chair.
In 2026, LYSHOLM REKLAMEBUREAU A/S reported a gross profit of DKK 4,863,115.
LYSHOLM REKLAMEBUREAU A/S had 4 employees in 2026 according to the Danish CVR register.
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LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2026. Gross profit came to DKK 4,863,115, and the net result was DKK 1,643,227.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2025. Gross profit came to DKK 5,720,426, and the net result was DKK 2,321,699.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2024. Gross profit came to DKK 5,584,196, and the net result was DKK 2,080,689.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2023. Gross profit came to DKK 4,785,804, and the net result was DKK 1,704,157.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2022. Gross profit came to DKK 4,501,783, and the net result was DKK 1,533,615.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2021. Gross profit came to DKK 4,065,740, and the net result was DKK 1,101,858.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2020. Gross profit came to DKK 4,142,135, and the net result was DKK 655,302.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2019. Gross profit came to DKK 3,928,779, and the net result was DKK 478,972.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2018. Gross profit came to DKK 5,732,633, and the net result was DKK 2,172,679.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2017. Gross profit came to DKK 5,079,429, and the net result was DKK 1,791,960.
As of August 31, 2017, Beierholm Godkendt Revisionspartnerselskab has been appointed auditor of LYSHOLM REKLAMEBUREAU A/S.
As of August 31, 2017, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has stepped down as auditor of LYSHOLM REKLAMEBUREAU A/S.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2016. Gross profit came to DKK 6,164,510, and the net result was DKK 2,326,612.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2015. Gross profit came to DKK 6,501,934, and the net result was DKK 2,367,213.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2014. Gross profit came to DKK 4,768,677, and the net result was DKK 1,434,311.
LYSHOLM REKLAMEBUREAU A/S has published its annual report for 2013. Gross profit came to DKK 3,451,906, and the net result was DKK 486,609.
As of January 1, 2013, Peter Lysholm is registered as an owner of LYSHOLM REKLAMEBUREAU A/S with an ownership share of 50%.
As of January 1, 2013, Mai-Britt Jønsson is registered as an owner of LYSHOLM REKLAMEBUREAU A/S with an ownership share of 50%.
As of January 1, 2013, PETER LYSHOLM HOLDING ApS is registered as an owner of LYSHOLM REKLAMEBUREAU A/S with an ownership share of 50%.
As of January 1, 2013, MAI-BRITT JØNSSON HOLDING ApS is registered as an owner of LYSHOLM REKLAMEBUREAU A/S with an ownership share of 50%.
As of October 13, 2011, DELOITTE STATSAUTORISERET REVISIONSPARTNERSELSKAB has been appointed auditor of LYSHOLM REKLAMEBUREAU A/S.
As of October 13, 2011, REVISIONS- OG FORVALTNINGS- INSTITUTET, AKTIESELSKAB has stepped down as auditor of LYSHOLM REKLAMEBUREAU A/S.
As of April 26, 2011, REVISIONS- OG FORVALTNINGS- INSTITUTET, AKTIESELSKAB has been appointed auditor of LYSHOLM REKLAMEBUREAU A/S.
As of April 26, 2011, Revfa B Kærsgaard Laursen I/S has stepped down as auditor of LYSHOLM REKLAMEBUREAU A/S.
As of June 7, 2010, Henning Erik Larsen has left the board of directors of LYSHOLM REKLAMEBUREAU A/S.
As of June 7, 2010, Henning Skouborg has left the board of directors of LYSHOLM REKLAMEBUREAU A/S.
As of October 30, 2006, Henning Erik Larsen has joined the board of directors of LYSHOLM REKLAMEBUREAU A/S.
As of October 30, 2006, Leif Lysholm has joined the board of directors of LYSHOLM REKLAMEBUREAU A/S.
As of October 30, 2006, Carl Christian Kejlskov Jørgensen has left the board of directors of LYSHOLM REKLAMEBUREAU A/S.
As of October 30, 2006, Mai-Britt Jønsson is registered as director of LYSHOLM REKLAMEBUREAU A/S.
As of October 30, 2006, Leif Lysholm has stepped down as director of LYSHOLM REKLAMEBUREAU A/S.
As of October 28, 2004, Peter Lysholm has joined the board of directors of LYSHOLM REKLAMEBUREAU A/S.
As of November 1, 2000, Mai-Britt Jønsson has joined the board of directors of LYSHOLM REKLAMEBUREAU A/S.
On June 29, 1999, the company changed its name from LYSHOLM REKLAME & MARKETING A/S to LYSHOLM REKLAMEBUREAU A/S.
On December 12, 1995, the company changed its name from LYSHOLM REKLAME & MARKETING ApS to LYSHOLM REKLAME & MARKETING A/S.
As of April 12, 1995, Jette Ulrik Lysholm has stepped down as director of LYSHOLM REKLAMEBUREAU A/S.
As of June 26, 1991, Revfa B Kærsgaard Laursen I/S has been appointed auditor of LYSHOLM REKLAMEBUREAU A/S.
As of June 26, 1991, Carl Christian Kejlskov Jørgensen has joined the board of directors of LYSHOLM REKLAMEBUREAU A/S.
As of June 26, 1991, Henning Skouborg has joined the board of directors of LYSHOLM REKLAMEBUREAU A/S.
As of June 26, 1991, Jette Ulrik Lysholm is registered as director of LYSHOLM REKLAMEBUREAU A/S.
As of June 26, 1991, Leif Lysholm is registered as director of LYSHOLM REKLAMEBUREAU A/S.
LYSHOLM REKLAMEBUREAU A/S was founded on June 26, 1991.
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